쉐도잉 연습: The Accidental Brilliance of Makeshift Signs | Kate Canales | TED - YouTube로 영어 말하기 배우기

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My name is Kate.
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My name is Kate.
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I am a designer.
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And my design superpower is noticing.
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I am pretty much always watching how people navigate the designed world.
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And one of the things that I notice a lot is stuff like this.
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[Use other door] (Laughter) For over 20 years, I have been taking photographs of signs that help us get around everyday situations.
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Places where, for whatever reason, we just need a little extra coaching.
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Signs like this.
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[Push then pull] (Laughter) And like this.
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[Broken] (Laughter) I really love this kind of sign a lot, where something is technically fully functioning the way it was designed, like this keypad, but it's not really usable without this extra layer of instruction.
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And I've come to see the makers of the signs as designers.
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They're coming in after the work of the original design team, to make it so that you can actually do the thing that you're trying to do, in this case, unlock a door.
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Sometimes these signs are kind of subtle.
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You just know what to do.
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(Laughter) Other times ...
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[This is a light switch] (Laughter) This sign is actually helping us think.
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We have been so trained to see red as danger.
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Thankfully, here, someone is letting us know it is just a light switch.
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I think of myself as almost like an anthropologist in the world of everyday instructions.
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I am obsessed.
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I have hundreds and hundreds of photographs like this.
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[Please use your finger to complete the transaction] You've all seen signs like this.
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You've probably seen them already today.
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Especially if you have paid for something.
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[Do not remove. Please insert or tap above] We have a very consistent issue -- [No chip] with point of sale machines.
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[Tap: hold card over screen] [Insert chip face down] (Laughter) [Flush this toilet twice. Srsly, at least twice.] We also, as a group ...
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(Laughter) Seem to really be struggling in the public bathroom.
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[Gently pull] An inexplicably large proportion of my photos were taken in a public bathroom.
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I could have done the entire talk using only public bathroom photos.
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[Close the lid before you flush Do not sit on the sink] And I find this bewildering.
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[Notice: Toilets and urinals flushed with reclaimed water] [Do not drink] Audience: Oh!
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Kate Canales: But also weirdly delightful.
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[Women] (Laughter) A place that we all use, every day, still requires so much guidance.
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[Please flush toilet after using it] [Hover hand here. Set cup here.] This machine fills cups with water.
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That's all it does.
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You would be forgiven for thinking it could do more, like send a fax or analyze a blood sample.
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It has been so overdesigned, so slicked out.
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Its function is not legible to us until someone made these signs.
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When I started taking these photographs, I really was on a mission to document examples of bad design, the way it frustrates and interferes.
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But I've become much more interested in preserving the signs as examples of ingenious human problem solving.
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[This is not a restroom. It is that other way] (Laughter) Not. Is not.
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(Laughter) When we arrive on the scene, the sign is already here.
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But I love to imagine what was happening before there was a sign.
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(Laughter) Visualize with me this scene before there was a sign.
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People are starting to congregate outside of this fourth-floor elevator that does not stop on the fourth floor.
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Until someone fixed it with a sign.
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[Pole is closer than you think. Caution!] Who hasn't?
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Who hasn't backed into something that was closer than they thought it was?
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A sign would have been helpful.
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[Sorry closed until we reopen!!] (Laughter) Now when you are solving problems for humans and you yourself are human, sometimes it can be hard.
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And I have several examples of how hard sometimes it is to get this right.
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[Please use the other door] Audience: Oh!
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(Laughter) [To lock, push Schlage button Turn to right (outside) Do not turn] KC: Sometimes you just don’t know which way to Schlage.
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(Laughter) I think we have all been on this airport elevator.
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Metaphorically.
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Where is the plane?
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(Laughter) [Sorry -- Temporarily out of service] Temporarily.
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This is not temporary.
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(Laughter) [Do not inventory mannequins] (Laughter) OK.
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[Champagne bottles only] (Laughter) Don't you love that there's someone out there who needs an entire recycling bin just for their champagne bottles?
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Good for them, good for them.
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The reality is that most of the signs in my collection are as simple as this.
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Downstairs, upstairs.
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It's almost invisible.
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The original design assignment here was not complex, but it still missed the mark.
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And I think a version of this is always going to be true, we're all out here, designing experiences for one another.
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Sometimes we nail it, sometimes it is terrible.
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Sometimes we need someone else to come in and put a layer over it.
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Make it OK.
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[Push. Push.] Walking through a door should be very intuitive, but doors are an area where we still need a ton of support.
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(Laughter) This is a reality that I actually find reassuring.
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These "push" signs with their little scotch tape borders, the very fact that there are two of them.
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(Laughter) This is so tender to me.
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This is so human.
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No matter how you may feel about the advancement of technology in our everyday lives, these signs are evidence that we still need each other out here in the real world, to do some very basic things.
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The person who came before us took the time to leave some instructions to make sure that our experience is a little bit better than theirs.
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And that is a sign of humanity that I am always happy to stumble upon.
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Thank you. [We are not responsible for accidents] (Cheers and applause)

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이 발표자는 Kate Canales로, 디자인 분야의 전문가입니다. 그녀는 일상에서 사람들이 어떻게 디자인된 세상을 탐색하는지를 관찰하는 능력을 가지고 있습니다. 20년 이상 그녀는 사람들이 일상적인 상황에서 필요로 하는 안내를 제공하는 다양한 표지판들을 촬영해왔습니다. 그녀의 관찰을 통해, 이러한 표지판들은 원래 디자인 팀의 작업 이후에 나타나면서 사용자가 원하는 행동을 할 수 있도록 돕는 역할을 한다는 것을 깨달았습니다.

일상 대화를 위한 5가지 주요 표현

  • [다른 문 사용] - 특정한 문을 사용하라는 안내
  • [밀어야 한다면 끌어야 한다] - 두 가지 동작을 명확히 하는 표현
  • [칩을 삽입하십시오] - 결제 기기에서 사용되는 지시어
  • [정수기를 통해 컵을 채우십시오] - 특정 기기의 사용법을 안내하는 표현
  • [화장실에서 사용할 수 없습니다] - 특정 공간에서 사용하지 말라는 주의 문구

단계별 쉐도우 스피치 가이드

이 비디오에서 다루는 쉐도우 스피치(Shadow Speech) 기술은 영어 회화 능력을 향상시키는 데 효과적입니다. 다음은 이 발표의 내용을 따라하며 연습하는 방법입니다.

  1. 비디오를 중단하고 발음을 따라 해보세요: Kate의 발음을 듣고 문장을 반복해보세요. 처음에는 원어민의 발음을 잘 모방하려고 노력하세요.
  2. 의미를 파악하세요: 각 문장의 맥락을 이해하는 것이 중요합니다. 예를 들어, '다른 문 사용'이라는 표현이 어떻게 상황에 적절한지를 생각해보세요.
  3. 속도를 조절하세요: 처음에는 느린 속도로 따라하되, 점차 원래 속도에 가까워지도록 연습하세요. 이는 IELTS 스피킹 준비에도 도움이 됩니다.
  4. 녹음해 들어보세요: 자신의 발음을 녹음한 후, 원어민과 비교해 보세요. 어떤 점이 다른지 분석하면 향상에 큰 도움이 됩니다.
  5. 반복 학습하세요: 비디오를 여러 번 반복해보면서 모든 표현을 자연스럽게 사용할 수 있도록 연습하세요. 이 과정에서 shadowspeaks 기법도 활용해 보세요.

쉐도잉이란? 영어 실력을 빠르게 키우는 과학적 방법

쉐도잉(Shadowing)은 원래 전문 통역사 훈련을 위해 개발된 언어 학습 기법으로, 다언어 학자인 Dr. Alexander Arguelles에 의해 대중화된 방법입니다. 핵심 원리는 간단하지만 매우 강력합니다: 원어민의 영어를 들으면서 1~2초의 짧은 지연으로 즉시 소리 내어 따라 말하는 것——마치 '그림자(shadow)'처럼 화자를 따라가는 것입니다. 문법 공부나 수동적인 청취와 달리, 쉐도잉은 뇌와 입 근육이 동시에 실시간으로 영어를 처리하고 재현하도록 훈련합니다. 연구에 따르면 이 방법은 발음 정확도, 억양, 리듬, 연음, 청취력, 말하기 유창성을 크게 향상시킵니다. IELTS 스피킹 준비와 자연스러운 영어 소통을 원하는 분들에게 특히 효과적입니다.

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