跟读练习: The Power of Logistics | Terry Esper | TEDxOhioStateUniversitySalon - 通过YouTube学习英语口语
C1
Good evening.
⏸ 已暂停
速度:
所有句子193 句
如果句子过短或过长，请点击 Edit 进行调整。
1
Good evening.
2
Thank you.
3
So by a show of hands,
4
how many of you are online shoppers?
5
Almost everyone.
6
In fact, I guess the better question would be how many of you are not online shoppers,
7
especially in 2019.
8
Well, I've got a scenario for you.
9
So you've purchased something online and you were promised two-day delivery
10
and sure enough within two days or less your package arrives at your home,
11
it is exactly what you purchase and it is exactly in the condition that you expected it to be in.
12
How does that make you feel?
13
It's a pretty satisfactory experience, right?
14
Well that feeling of satisfaction that many of us experience several times a week,
15
sometimes four to five times a week.
16
That feeling of satisfaction, that's what I study as a professor here at Ohio State in the Fisher College of Business.
17
Essentially, my research can be represented by this photo.
18
I study home delivery logistics,
19
and in particular, I focus on people like her,
20
this consumer that is clearly satisfied with this delivery service.
21
My research focuses on how we can better satisfy customers through home delivery services.
22
In fact, I do a ton of research
23
that focuses on her expectations to get an understanding of what she expects in terms of delivery services
24
and how companies can best design their logistics infrastructures in order to meet those expectations.
25
I've been interested in this topic for a very long time.
26
I started my career working for a big retail organization
27
when we started our first online retail store
28
and in fact my first opportunity with the company was to develop its first home delivery logistics infrastructure
29
so I've been involved with this for a very long time
30
but I've got a secret to tell you about this work
31
that I do I think it's interesting and I enjoy it
32
but my secret to be honest with you I've struggled with
33
connecting with the work in a really deep level here's an example I've got a friend
34
that does research on diversity and inclusion within corporate organizations.
35
And as an African-American woman who worked in a corporate environment before she became an academic,
36
her research is an extension of who she is as an individual.
37
I've got a friend that does research on entrepreneurship,
38
and she grew up in an entrepreneurial family that had a family-owned business,
39
and she worked in that business as a child.
40
So her research on entrepreneurship is an extension of who she is as an individual.
41
I've got a friend that does research on consumers that have undergone significant body transformations.
42
And she herself has traveled an interesting journey and has lost a considerable amount of weight along that journey.
43
And so her research is an extension of who she is as an individual.
44
And for me, I do research on logistics.
45
It's interesting.
46
But to be honest with you,
47
I really struggled with the connection to the work as it
48
relates to it being a part of who I am as an individual.
49
Well you know, that all started to change for me and it started to change around mid-October of last year.
50
I was reading a series of articles about one of this country's great business organizations, Sears.
51
It was mid-October 2018 and Sears had recently declared bankruptcy.
52
And so because of that there were a series of articles about Sears that were dominating the business press.
53
And so I was thumbing through those articles and I got intrigued
54
and essentially snatched by a few headlines that really captured my attention.
55
Like this one from the Washington Post that talked about Sears
56
and their radical past as it relates to servicing customers during the era of Jim Crow,
57
which was the time in this country that was plagued by racism and discrimination.
58
Or there was this headline from the New York Times
59
that talked about Sears putting black customers first and making them a priority.
60
As an African American that captured my attention
61
and I read more about what it was about Sears that made them so groundbreaking at that time.
62
And I learned some really interesting things.
63
It was Sears and their home delivery services
64
that provided African Americans in this country with a way to
65
shop where they did not have to be subjected to racism and discrimination.
66
That was a light bulb moment for me.
67
It was something that connected to me personally.
68
I went back to the times when I shopped with my grandmother in downtown retail stores,
69
even as a child.
70
We used to have to put on our Sunday best to go to these stores
71
because we needed to project to those retailers that we belonged there
72
and that we could afford the things that they sold us.
73
But even as a child,
74
I was very aware of a difference in my grandmother.
75
I could sense that there was no joy in her during this time.
76
In fact, I sensed fear.
77
But then I recalled when she would get packages delivered to her home from Sears,
78
and the excitement and the joy.
79
Now I used to think that she was excited because she was getting a package delivered to her home.
80
But after reading these articles,
81
I stopped, I paused, and I was thinking about whether or not,
82
the joy that she experienced was not because she was getting a package,
83
but because she was getting a package that allowed her to maintain her dignity.
84
Well that connected to me personally,
85
and at that moment I started to feel
86
that my connection to logistics was starting to unfold in a very interesting and insightful way for me as an individual.
87
So I started to explore other things that have inspired me throughout my life
88
that have a a heavy dose of logistics associated with them.
89
Like this gentleman, this is an artist's rendering of a gentleman by the name of Henry Brown.
90
In fact, he's more affectionately referred to as Henry Box Brown.
91
Now the interesting story about Henry Box Brown is that he was born a slave in the state of Virginia.
92
But in order to get to freedom,
93
he literally put himself in a wooden crate and shipped himself using logistics to freedom.
94
In 1849, he climbed into a box and shipped himself to Philadelphia in order to be free.
95
It took 27 hours and seven changes in logistics and transportation modes.
96
So Henry Box Brown, for those of us who speak logistic vernacular,
97
he was an intermodal shipment.
98
But it was the fact that he shipped himself from slavery to freedom using logistics.
99
That was a connection for me.
100
Or this photo.
101
Many folks see this, oh,
102
that's Rosa Parks, mother of the Civil Rights Movement.
103
And that's true.
104
Rosa Parks was the mother of the Civil Rights Movement.
105
It was the Montgomery bus boycotts that triggered the Civil Rights Movement
106
and the era that was essentially responsible for my ability to be here today.
107
Well, a lot of people know Rosa Parks and Dr. Martin Luther King as the heroes of the Civil Rights Movement,
108
but there were a lot of unsung heroes.
109
For example, this gentleman, a gentleman by the name of Rufus Lewis.
110
Now what's significant about Mr. Lewis is that he was a logistician.
111
And it was his logistics expertise
112
that developed an entire logistics ride share infrastructure in the city of Montgomery
113
that allowed African Americans to have an alternative way of getting to and fro and getting access to products and services.
114
And it was that logistics infrastructure that allowed them to boycott the Montgomery bus system.
115
Now, a lot of times when we think about the Montgomery bus boycotts,
116
we think a week, a month.
117
The Montgomery bus boycotts lasted for 381 days.
118
And it was that boycott that triggered the civil rights movement.
119
But that boycott would not have been possible had it not been for the logistics expertise of someone like Mr. Rufus Lewis.
120
And well, there's this example, the Green Book.
121
Many of you may have heard of the Green Book was just an Academy Award winning movie?
122
Well, you know, the Green Book was a reality.
123
The Green Book was a directory that was printed for African Americans to utilize when they traveled along U.S highways.
124
It was a booklet that had a list of stores
125
and gas stations and restaurants and lodging locations
126
that were welcoming to African Americans because not all of them were at that time.
127
I'm a product of the Great Migration.
128
I was born and raised in a state north,
129
directly north of Ohio, but my family has its roots in Mississippi and Tennessee.
130
So as a product of the Great Migration,
131
this period of time when it was suggested that somewhere between five
132
and six million African Americans migrated from the south of this country and went to the northeast,
133
the midwest, and the west,
134
it was during the Great Migration that the the green book became like a Bible.
135
But what's interesting about the green book is
136
that it was not only just a directory of companies that were welcoming to African Americans,
137
but it was a logistics planning document.
138
Because from what I've been told,
139
African Americans at
140
that time would dare not get on the road without developing an entire plan as to where they could go,
141
where they couldn't go, where they could stop,
142
and how far they could get before they needed to lodge,
143
before they needed to get gas.
144
So these were important logistics plans
145
that were developed before they would ever hit the road to go from the south to the north.
146
And these, interestingly enough, are,
147
all of these stories are a part of me.
148
These were things that have inspired me my entire life.
149
I'm a product of these stories.
150
And as I went along this journey,
151
I realized that I no longer have to envy my friend that does research on diversity and inclusion.
152
I no longer have to envy my friend that does research on entrepreneurialism because for me,
153
logistics is personal.
154
It is something that has been given to me as a gift
155
when I think of the shoulders that I have been able to stand on as a professor here at Ohio State.
156
So I had a light bulb moment when I realized
157
that the work that I do is not something that's just interesting to me,
158
but it's something that's a part of me.
159
Because had it not been for logistics capabilities and skills,
160
I may not have had the opportunity to be here today.
161
But I also had to rethink about logistics and see it as something that's quite powerful.
162
So when we talk about the fundamentals of logistics,
163
we talk about things like time and place utility,
164
and that logistics is about getting products to where they need to be
165
so that consumers can have access to the things they need to live.
166
And that's great from a corporate perspective.
167
And that's a really, really,
168
really important part of business.
169
But the reality is that logistics can be so much more.
170
It might actually be something that can help someone gain their dignity.
171
Logistics could actually be something that could give someone access to a better life.
172
And it could even be something that could potentially spark a movement.
173
So for me, I have had to travel this journey
174
and it has been a wonderful journey for me to connect to logistics.
175
And so for those of us in the room that do work that's associated with logistics and supply chain,
176
and I know there are many of us here tonight,
177
I would challenge all of us to really think about the work that we do.
178
Make it personal.
179
Find the links between who you are and what logistics offers to the world.
180
But not only that, see it as powerful because the work
181
that we do has the ability to unlock so much more than just getting a package to a door.
182
So now when I do my research and focus on consumers like her,
183
I'm not only thinking about the delivery process and the product that's in the box,
184
but I'm thinking about what we're actually providing to customers.
185
Because what we might be providing,
186
it could be just a product in the box,
187
but it could also be dignity.
188
It could also be a door to a new opportunity.
189
And so for all of us in the room tonight that do work in logistics,
190
let's accept the challenge to not only think about product to door,
191
but think about providing the world with dignity and access to a better life.
192
Thank you.
193
Bye.
下载应用
AI 为你说出的每个句子打分
TRENDING
热门
App Store 和 Google Play 评分 4.9/5
Shadowing English
移动端
随时随地使用 Shadowing English 应用学习英语。今天就提高您的沟通技巧！
跟踪您的学习进度
AI 评分和纠错
丰富的视频库
为什么要通过这个视频练习口语？
观看并模仿TEDx演讲者Terry Esper的讲座，能够帮助英语学习者更好地理解物流与消费者体验之间的关系。该视频不仅提供了丰富的信息，还带给观众一种满足感，这正是我们在日常生活中常常遇到的情境。通过这种方式，学习者可以提高自己的雅思口语练习技巧，同时也能够体会到在真实环境中交流的乐趣与重要性。尤其是在2019年，网络购物的普及使得在线交流变得愈发重要，因此通过《看YouTube学英语》视频练习口语，尤其是与日常生活相关的内容，将极大地提升你的语言能力。
语法与表达在语境中的应用
- “How does that make you feel?” - 这个句子展示了如何通过情感连接来增强交流，可以帮助学习者在口语表达中加入个人感受。
- “I focus on…” - 使用“focus on”这个表达可以让学生了解如何清晰地阐明自己的研究或兴趣点，这对雅思口语练习至关重要。
- “My research can be represented by this photo.” - 利用“can be represented by”这种结构，可以帮助学习者更好地描述事物，也让表达更具视觉感染力。
- “It’s interesting, but…” - 这种表达方式允许学习者在呈现观点时加入个人看法，使得交流更加生动。
常见发音陷阱
在视频中，Terry Esper提到的一些关键词可能对非母语学习者造成挑战。比如，“logistics”和“satisfaction”。这些词的重音位置和音节结构都对发音有较高要求。练习“logistics”的时候，注意第二个音节的重音，而“satisfaction”则需关注音的连读和轻音。同时，Terry的语速较快，模仿他的语音节奏有助于学习者更好地适应真实的交流场景，也能提高其口语的流畅度。
通过这种方式，运用shadow speak的技巧，可帮助你更有效地吸收和运用这些知识。与其单纯模仿，不如尝试自己将上述句式与结构融入到日常对话中，这样能够使你的雅思口语练习更具实际意义。
什么是跟读法？
跟读法 (Shadowing) 是一种有科学依据的语言学习技巧，最初开发用于专业口译员的培训，并由多语言者Alexander Arguelles博士普及。这个方法简单而强大：您在听英语母语原声的同时立即大声重复——就像是一个延迟1-2秒紧跟说话者的影子。与被动听力或语法练习不同，跟读法强迫您的大脑和口腔肌肉同时处理并模仿真实的讲话模式。研究表明它能显着提高发音准确性，语调，节奏，连读，听力理解和口语流利度——使其成为雅思口语备考和真实英语交流最有效的方法之一。