IELTS Listening · Part 3 · Academic discussion

Planning a marketing case study

Level B24 min

Show format & tips

Format

  • 10 questions
  • Multiple choice, matching opinions to people, sentence completion
  • Faster speech and more speakers than Parts 1–2

Question types

Multiple choiceMatchingSentence completion

Tips

  • Learn each speaker's voice and name early — many questions ask who thinks what.
  • Listen for agreement and disagreement ("I'm not so sure about that", "Exactly").
  • An idea is often suggested and then rejected — wait for the final decision.
0:00--:--

In the real test you hear the recording ONCE. Press play when you are ready.

Choose the correct letter, A, B or C.

  1. 21

    What did the café chain's campaign involve?

Complete the sentence below. Write ONE WORD AND/OR A NUMBER for each answer.

  1. 22
    Sales went up by percent.
  2. 23
    This increase happened in just months.

Who expresses each of the following opinions? Choose the correct letter, A, B or C.

  • AZara
  • BLeo
  • Cthe tutor
  1. 24

    The results show how powerful social media can be.

  2. 25

    Another change at the café may explain the rise in sales.

Choose the correct letter, A, B or C.

  1. 26

    What does the tutor advise the students to do about the two possible causes?

Choose TWO letters, A–E.

  1. 27

    Questions 27–28. Which TWO sources of data are the students using?

    Choose 2

Complete the sentences below. Write ONE WORD ONLY for each answer.

  1. 29
    Most customers said they came for the , not the photos.
  2. 30
    The students will compare the café with a branch near the that didn't run the campaign.
0/9 answered