Shadowing-Übung: 3년 만에 1조원 가치 브랜드를 만든 헤일리 비버의 인생 전환점과 성장 스토리 #영어쉐도잉 - Englisch Sprechen Lernen mit Video

Okay, Haley, 2025 was a huge, huge year for you.

It was your first full year of motherhood.

You sold your company.

Some people really thrive in moments of big change.

Some people really struggle.

How is a big change period for you?

I think it's a lot of different things.

I don't think it's all sunshine and rainbows, and I don't think it's all bad.

I just think it's you experience so many different emotions and

so many different things selling my company in the first year of also having a child

it's like there's a lot of change happening at once becoming a mom is

so far in my life the biggest change

I've ever been through I feel like a lot of women would probably agree

that the biggest identity shift

that you go through in your life is becoming a parent becoming a mom

and to be going through that

while also going through this insane business process is just

it was really interesting for those two things to be going on um in parallel

i felt really stretched in a lot of ways i just felt like this last year was a really big

growth and learning year for me and

when i look back on it now being 29 turning 30

this year I'm like wouldn't have changed a thing as many ups

and downs as there was as hard as it was for

me to do all these major things at one time

I really feel like it strengthened me in a lot of

ways let's talk about the acquisition for a second road was only out for three years you've had 10 products

which for a beauty brand is not a lot of products for this like small big acquisition moment

and the deal was for up to a billion dollars that was the number that you had in your mind why

I'm somebody who really believes in like what you say out loud

you know is very important our words are important the the kind of manifestations

we put out there into the world are very important

so from a very early on conversation

when we were just kind of like hey what would it

look like what would we want the number to be I was like it has to be this number

I will not go for less like that is just it was a goal

so that was yeah you know that was the line I drew in the sand

and the goal

that I set your potential customers in the EU have really been clamoring I've seen the reddit threads

when his road coming to support you can we make some news today

so we are launching in Sephora EU in the fall okay

I'm allowed to say the fall okay I think we're taking it a territory at a time yeah um

but that's a big one but i am it was huge yeah the eu is huge

and i am eager you know south america is another really important one to me my mom's in persil yeah

so like being able to do

that will be another

it's another big goal of mine speaking of goals to to be able to be in all these places

i was reading a story in vogue it said when road launched the product was better than anyone expected,

which just sort of struck me because, okay, so you're saying that the expectations were low.

Did you feel like you had an uphill battle to climb in proving that you could really deliver?

So I understood that there was definitely a lot of side -eyeing of, oh, here we go again.

Here's another brand.

Why should people buy my skincare?

Why should people trust it so i went into it knowing

that that was there was a lot of that question mark around it

and that's why i brought people so in on the process i documented everything i am such a skincare like

fanatic and nerd like i wanted to show people that so that they understood that

i'm really about it you know and i'm not somebody who's just gonna sit here

and try to peddle you a products

because i don't think that's necessary we focus on inviting you into this whole entire world

that really fits into your lifestyle and i think that goes

so far beyond skincare i think how does it make

you feel i wanted to invoke feeling um around the brand i think that's such a good point

and young consumers i think they don't they don't just want to buy a product they want to buy into

or opt into a world they really want to support brands

that i think align with their own values

and their worldview what would you say are Rhodes values in 2026

and how do they overlap with your own i do think

that the accessibility and the inclusivity were two things

that were really really important to me

because i want road to be for everyone i never want it to feel like it's not for somebody

because i really believe that skincare is for everyone

and listen i i know when brands kind of

when they get really hyped it can feel kind of like it's this like club

that you don't get to be a part of

and that's never been intentional with road like

when we've sold out of things and stuff it's not to make it inaccessible

that's actually always like panicked me

because i'm like i i always want people to be able

to have access to it i want to continue to take feedback

and make the brand better that's what i think having a great brand is is you listen to your customer

and you listen to your consumer

and say okay maybe this is not maybe it works for me but i need it to work

for everyone i need it to work for you can you share an example of some feedback

that you received and you thought that's actually really smart we should make

that change we had a formulation issue with our peptide lip treatment

and it had like this grainy texture right you know and

when that happened I was like I was distraught I was like this happened right

when we it was in the beginning of the brand too

and our lip treatments were our hero in the start there was

so much feedback of that

and then people being like I'm putting my road in hot water to like melt the graininess

I'm like this is ridiculous I cannot have people

because I think what makes me the most upset is i

would never want somebody to spend their own hard -earned money on something

that becomes not worth it for them to your point about inclusivity i think price point is obviously relevant to

that topic yeah

and road like on the scale of skincare is pretty inexpensive yeah what's your philosophy on pricing

and do you feel like there's an upper limit a dollar amount

that you would say like i would never want to make a product

100

and sell it for more than x amount

101

it really doesn't take much for a great skincare product to be great

102

it doesn't have to be $200

103

I end up reaching for the less expensive thing a lot

104

of the time more than I would reach for you know

105

I tried it all I was like I'm gonna get $150 serum

106

and like I let them find the most expensive thing

107

that I can find and see if it really is like

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that much more crazy of a product and

109

and I will say there are products out there

110

that I've tried where I'm like yeah I see why this is like like name one i think

111

that the company plated is very innovative um with their technology with the exosomes i think is very interesting

112

but that's like very scientific

113

and very different than you know what we're doing at road we're trying to make solid everyday staple skincare products

114

but i'm also really inspired by the really scientific brands too because it makes me want to push ourselves,

115

too, while doing something that is that innovative and scientific and still making it accessible.

116

Because I believe you can.

117

I really do believe you can.

118

I want to talk about what it's like to have your appearance be connected to your profession.

119

You're a skincare brand founder.

120

You have famously nice skin.

121

What is it like if you wake up one day on a big event day

122

and you have a rash or a breakout or something like that?

123

I think people find that really refreshing.

124

I've always been really open about, like, I get perioral dermatitis pretty bad.

125

My appearance being tied to it, it kind of forces you to have to be, like, just embrace every part of it.

126

You know what I mean?

127

And that's something, look, like, genetically, I've not really ever struggled with acne.

128

So I'm not going to sit there and try to pretend, like, I know what it's like for somebody who's struggled with cystic acne,

129

because that was never my experience sure i can speak to

130

when i have like a pimple here or there

131

and how i might treat it and what i might do

132

but that might not make somebody feel good who's dealt with cystic hormonal acne their entire life right um

133

but i always

134

when people ask me hey what do you think about what do you do for breakouts

135

or what would you recommend to somebody who has really bad acne

136

i'm the first person to say you should probably see a dermatologist

137

or like talk to your doctor

138

because a lot of the time what you're putting on it topically can only do

139

so much and what it can really do.

140

Growing up, were there women that you saw and compared yourself to?

141

Yeah, all the time.

142

I think being young and like entering into the modeling industry, you're constantly looking at other women and comparing your body, comparing your looks.

143

I always see those quotes

144

that say something along the lines of like comparison is like the thief of like joy yeah

145

and I and I really do resonate with that because I do think

146

individuality is so sexy and so cool and

147

so important as I've gotten older I feel

148

so much more settled in who I am

149

and I know what I bring to the table

150

and you know my confidence has changed a lot

151

and a lot more too after becoming a mom some days are better than others

152

and we might have a day where we feel like nobody can touch me today

153

and then the next day be like I feel literally miserable

154

and this person seems like they have their shit to get sorry can I say

155

that this person seems like they have their shit together

156

and today it feels like I don't have anything figured out and together

157

so I just think

158

it's a constant journey having sunken into myself a lot more like I really have enjoyed getting older like I'm

159

so excited to be in my 30s I'm excited to turn 30 I think when you're younger that sounds

160

old and it sounds daunting like

161

when i was 19 i was like 30 that's embarrassing

162

and now i'm 29 and i'm like 19 was

163

so embarrassing it's not even funny couldn't pay me to go

164

back to being 20 for a day like there's nothing there for me not interested can't wait to turn 30

165

and continue to like see what's in store

166

because it really only has gotten more enjoyable and just felt

167

so much better but of course when i was young there was other women

168

that i would see that i was like man and if I just had her size waist,

169

or if I just looked a little bit more like that, or if I talked a little bit more like that.

170

I think we all go through that, though.

171

I hear you talk about the inclusivity piece, and I hear you being very thoughtful about this.

172

It's also like, you're Hailey Bieber, you know, and you're selling this skincare line, and you're using your image,

173

and I'm sure that there are young people out there who look at it, and they're like, I want that.

174

Like, they're comparing themselves to you.

175

Yeah.

176

What do you say to those young people who might be kind of having

177

that bad day feeling because they're looking at an image of you?

178

What I say is that I go through it too, you know?

179

It may not be for the same reason or under the same circumstances,

180

but it's something that I can definitely relate to and I can definitely understand.

181

And it's why I talk so much about

182

embracing individuality because I think you're the only you that is on this entire planet.

183

And that's valuable being yourself is cool and being an individual is cool

184

and I think women have just like this beautiful intuition

185

and knowing and understanding and I think

186

that continues to become deeper as you get older

187

and you know yourself more and you find yourself more

188

and that's something that I would tell young people

189

and I would go back also and tell myself that

190

if you continue to listen to that and continue to hone in on

191

that and follow it even and when it maybe doesn't feel right, it's going to get you exactly where you were always supposed to go.

192

You've been famous for a long time.

193

You have been famous for, you know, the family that you came from,

194

the person that you married now as a founder and a businesswoman in your own right.

195

Like, I'm curious if it ever feels harmful or beneficial, like both sides of the coin,

196

to have all of that history kind of be out there

197

and have to have people know your story in

198

that way i just think being in this position in general there's a lot of judgment you know

199

and i think that when

200

when you're trying to figure out who you are on such a big scale in front of

201

so many different people it feels really restricting to be able to like make really normal mistakes

202

or like do the wrong thing or say the wrong thing

203

and not be able to just naturally grow out of things

204

and like grow in front of people and and have that constantly be looked at in a microscope.

205

I'm really uncomfortable a lot of the time in interviews

206

because I find that my words get twisted or things get totally misconstrued

207

and then it makes me wanna close off and not be open with people.

208

And I've obviously, I'm in a position where I wanna share my life

209

and I wanna be able to be myself and be open and be exactly who I am.

210

It just, I think it does feel hard sometimes

211

having every single thing be looked at and picked apart

212

and people kind of like they create a story for you

213

and it can feel really uncomfortable and bizarre sometimes

214

because I'm like it's just not even real

215

when people have made up their mind about something

216

and about you they don't care what the truth is they just enjoy believing what they believe right um

217

so trying to you know I'm like want to defend myself

218

and I want to tell the truth because that's not really what happened

219

and this is what really happened everybody's like okay we don't care

220

that's not the dramatic version like we want this version

221

so there's only so much I think you can do

222

and say to a point where you have to just kind of be like I need to live my life

223

and continue to move forward regardless of people have something to

224

say every single day like it does not ever change

225

and it doesn't it'll just be something new or different

226

that they're saying how do I want to like move in this life

227

and tell my story in a way

228

that really just feels like comfortable for me looking back on your 20s what are the most important lessons

229

that you learned about life I'm always somebody who's actually been really blunt

230

and really honest but like not super confrontational

231

and not very good at like setting boundaries

232

and I identified as a people pleaser for a long time

233

still do still do like still struggle with people pleasing not sure that I'll ever just be able to,

234

you know, flip a switch and it'd be done, you know?

235

The last 10 years of my life has really taught me how important it is to be vocal about what you want,

236

what you don't want, what's comfortable for you, what's not.

237

And then being a mom really, like, really just sent it over the edge for me because when I had my son,

238

it became crucial to me to be able to have him see both of his parents.

239

say, no, we're not okay with this.

240

I spent so much time with people asking, like, oh, like, how are you doing?

241

Yeah, I'm good.

242

I'm fine.

243

And not really being good and not really being fine.

244

I realized getting older, I became so much more connected to people that I cared about and loved by just being like, you know what?

245

I'm actually having a really hard time with this.

246

And I was like, oh, well, vulnerability is really cool because it actually really connects you to people.

247

And it really has only changed all my relationships for the better.

248

It has made me a better businesswoman.

249

It has made me a better communicator.

250

It has made me a better friend, a better mom, a better partner, all of the above.

251

When do you feel most seen and understood?

252

When I feel like somebody is genuinely relating to my pain.

253

Obviously, I'll use my partner as an example, my husband like

254

when we both can identify that something like hurts in the same way

255

and be like man I really understand that because like I've been through

256

that and I know how that feels and I know how hurtful

257

that can be and to just like again like connection like be connected over

258

that I think

259

that makes me feel really seen like understanding makes me feel really seen like hey I really feel you on

260

that and I really understand I'm sorry that that's the way

261

that that feels I'm sorry that you went through

262

that today to be understood i think it's like to be known

263

and i think why that's so important to me is

264

because i feel so misunderstood so much from an outside perspective i get very misunderstood so often

265

so then being understood makes me feel very seen do you think justin understands

266

you the most of anybody i would say so yeah

267

that means you married the right person yeah i i think

268

so do you think you're going to start another business

269

i think i'd like to eventually yeah I'm not going anywhere with road I am here

270

and here to stay like I and that was another thing

271

that was really important to me with being with elf is

272

that you know you hear a lot of stories

273

that founders they sell their business and they get pushed out

274

or they leave or they kind of just you know get a payday

275

and they decide to move on

276

and I was like that's absolutely not what I want

277

I want to be here forever I want to be in I'm so ingrained in this brand,

278

I could never imagine not being so intricately woven into it.

279

But I definitely have other aspirations and things that I'm inspired by and that I'm thinking of.

280

Do you want to tease anything?

281

There's nothing to tease yet.

282

And that's me being super honest.

283

Like I'm tinkering with ideas and I have thoughts and inspirations and things that I would love to see come to life.

284

I don't have anything really yet.

285

There's no secret file in the office

286

that we can dig out somewhere in the office it's just just kind of like little brain ideas

287

that I'm thinking about I'm an entrepreneur at the end of the day I want to expand in business

288

and I want to be able to do more things

289

but I'm definitely not in a rush

290

if I was giving you a short answer like yes there is some more

291

that I'd like to do outside of outside of road I'm excited to see what it is eventually

292

Thank you, thank you.

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Wortschatz und Sprechhinweise zu dieser Lektion

Diese Sprechübung basiert auf dem Video „3년 만에 1조원 가치 브랜드를 만든 헤일리 비버의 인생 전환점과 성장 스토리“. Dieses Video enthält 292 Sätze und 3506 Wörter zum Nachsprechen. Der gesprochene Teil dauert 18:08. Der Sprecher spricht schnell, etwa 193 Wörter pro Minute – rechne mit verbundenen und verkürzten Lauten. 86 % der Wörter gehören zu den 3.000 häufigsten im Englischen; den Rest solltest du dir vor dem Üben ansehen.

Wichtiger Wortschatz in diesem Video

15 lernenswerte Wörter aus dem Video, mit Aussprache und Bedeutung:

Wort	Aussprache	Bedeutung
connect Verb	/kəˈnɛkt/	verbinden
acne Substantiv	/ˈækni/	Akne
founder Substantiv	/ˈfaʊ̯n.dəː/	Gründer, Gründerin
compare Verb	/kəmˈpɛɚ/	vergleichen, komparieren
feedback Substantiv	/ˈfiːdˌbæk/	Feedback, Rückmeldung
acquisition Substantiv	/ˌæk.wɪˈzɪʃ.ən/	Erwerb, Aneignung
relate Verb	/ɹɪˈleɪt/	berichten
uncomfortable Adjektiv	/ʌnˈkʌm.fɚ.tə.bl̩/	unbequem, ungemütlich
embrace Verb	/ɛmˈbɹes/	umarmen
innovative Adjektiv	/ˈɪn.əˌveɪtɪv/	innovativ
inspire Verb	/ɪnˈspaɪə(ɹ)/	inspirieren
tease Verb	/tiːz/	kämmen, hecheln
topic Substantiv	/ˈtɑpɪk/	Thema
naturally Adverb	/ˈnæt͡ʃ.(ə.)ɹə.li/	natürlich
regardless Adverb	/ɹɪˈɡɑɹd.lɪs/	trotzdem, dennoch

Phrasal Verbs, die du hören wirst

Wort	Aussprache	Bedeutung
figure out Verb		herausfinden
dig out Verb		ausgraben
end up Verb		sich herausstellen, am Ende irgendwo / etwas sein
go back Verb		zurückgehen, zurückfahren
grow up Verb		aufwachsen, erwachsen werden
make up Verb	/ˌmeɪk ˈʌp/	wiedergutmachen, kompensieren
move forward Verb		vorantreiben, vorwärtstreiben
put out Verb		rausbringen, raussetzen

Sätze zum Wiederholen

Kurze, vollständige Sätze aus dem Video, die du im Alltag wiederverwenden kannst:

How is a big change period for you?
Why should people buy my skincare?
You know what I mean?
When do you feel most seen and understood?
Do you want to tease anything?

Grammatik in diesem Video

Die Strukturen, die der Sprecher am häufigsten verwendet, mit den genauen Worten aus dem Video:

Struktur	Im Video
Present Perfect have/has + Partizip Perfekt – eine vergangene Handlung, die jetzt noch wichtig ist	I've ever been · you've had · I've seen
Passiv be + Partizip Perfekt – wichtig ist, was geschieht, nicht wer es tut	be connected · be looked · be done
Relativsätze who / which + Satz – eine Zusatzinformation über eine Person oder Sache	somebody who really · somebody who has · people who might

Aussprache, auf die du achten solltest

Der Sprecher verwendet 97 Kurzformen und abgeschwächte Formen, zum Beispiel I'm, don't, you're. Sprich sie in der kurzen Form, so wie du sie hörst.

Die „th“-Laute: thread /ˈθɹɛd/, strengthen /ˈstɹɛŋ(k)θən/, thief /ˈθiːf/, thoughtful /ˈθɔːtfəl/, thrive /θɹajv/
Die Laute „sh“ und „zh“: acquisition /ˌæk.wɪˈzɪʃ.ən/, rush /ɹʌʃ/, inspiration /ˌɪn.spɪˈɹeɪ.ʃən/, crucial /ˈkɹuː.ʃəl/, emotion /ɪˈməʊ.ʃən/
Lange Wörter – auf die Betonung achten: acquisition /ˌæk.wɪˈzɪʃ.ən/, uncomfortable /ʌnˈkʌm.fɚ.tə.bl̩/, innovative /ˈɪn.əˌveɪtɪv/, naturally /ˈnæt͡ʃ.(ə.)ɹə.li/, ridiculous /ɹɪˈdɪk.jə.ləs/

Laute, die Deutschsprachigen schwerfallen:

/w/ — mit runden Lippen, nicht wie das deutsche „w“ (/v/): acquisition /ˌæk.wɪˈzɪʃ.ən/, twist /twɪst/, waist /weɪst/, weave /wiːv/
Stimmhafter Auslaut — /b/, /d/, /g/, /z/, /v/ am Wortende nicht verhärten: innovative /ˈɪn.əˌveɪtɪv/, tease /tiːz/, defend /dɪˈfɪnd/, sand /sænd/, thread /ˈθɹɛd/
/æ/ — offener als „ä“: acne /ˈækni/, feedback /ˈfiːdˌbæk/, acquisition /ˌæk.wɪˈzɪʃ.ən/, naturally /ˈnæt͡ʃ.(ə.)ɹə.li/, sand /sænd/

So übst du mit diesem Video

Höre dir das ganze Video einmal an, ohne zu sprechen, und notiere die Wörter, die du nicht kennst.
Beginne mit 0,75-facher Geschwindigkeit, sprich Satz für Satz nach und wechsle zur normalen Geschwindigkeit, sobald es leichtfällt.
Nimm dich auf und vergleiche mit dem Original; achte dabei auf Wörter wie connect, acne, founder.

Was ist die Shadowing-Technik?

Shadowing ist eine wissenschaftlich fundierte Sprachlerntechnik, die ursprünglich für die professionelle Dolmetscherausbildung entwickelt und durch den Polyglotten Dr. Alexander Arguelles populär gemacht wurde. Die Methode ist einfach aber wirkungsvoll: Du hörst englisches Audio von Muttersprachlern und wiederholst es sofort laut — wie ein Schatten, der dem Sprecher mit nur 1–2 Sekunden Verzögerung folgt. Anders als passives Hören oder Grammatikübungen zwingt Shadowing dein Gehirn und deine Mundmuskulatur, gleichzeitig echte Sprachmuster zu verarbeiten und zu reproduzieren. Studien zeigen, dass es Aussprachegenauigkeit, Intonation, Rhythmus, verbundene Sprache, Hörverständnis und Sprechflüssigkeit signifikant verbessert — was es zu einer der effektivsten Methoden für die IELTS Speaking-Vorbereitung und reale englische Kommunikation macht.

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Wortschatz und Sprechhinweise zu dieser Lektion

Wichtiger Wortschatz in diesem Video

Phrasal Verbs, die du hören wirst

Sätze zum Wiederholen

Grammatik in diesem Video

Aussprache, auf die du achten solltest

So übst du mit diesem Video

Was ist die Shadowing-Technik?