跟讀練習: Speaking Like This Makes Your YouTube Videos Addictive - 通過影片學習英語口語

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121 句
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The personal brands who you binge watch don't just give valuable information, they make every answer create a new question.
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And they do this using a five-step framework that I call the binge loop.
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I've seen top creators use this again and again
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and since I started using it you guys have been bombarding me with comments telling me
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that you've been binge watching my videos.
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Just make sure you stay hydrated, ideally with buckets of coffee.
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And my clients have been using it to go from stuck
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under 200 views per video to breaking out into tens of thousands per upload.
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This is because
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if you simply deliver point after point even your best advice can start to sound boring and predictable and viewers click off.
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But once you use this loop you can turn even the
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most boring lessons as I'll demonstrate into a powerful chain that your viewers will naturally want to keep following.
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So the first step of the binge method is what sets everything else up
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and if you don't use this you could be losing half of your viewers as soon as you make the first point.
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Now this is exactly what I saw in one of my clients practice videos.
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The intro was getting me really excited for the video which is about business advice and the first point was this.
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So what you have to do is create a SWOT analysis.
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The first thing I thought was oh okay now I have to do something hard,
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boring, I'd read about in a business book a decade ago and immediately put the book down and didn't finish it.
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You see Mike wasn't giving the wrong advice to his audience.
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He was actually telling them to do the exact thing that they needed to do.
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The problem was he was just packaging it in a way that felt really dull and like a lot of work.
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So the first step in the Binge Framework to avoid this is to build anticipation.
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And you do this by telling your audience that they don't know something.
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It's like another mini hook that goes before each point.
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So check out this anticipation building hook that I wrote that Mike could have used for his SWOT analysis point.
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There's one obvious reason your business isn't growing faster, but you're probably too close to see it.
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And what I'm about to show you will totally expose it.
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You see how that first not only starts to frame the exercise as something important, but also builds massive curiosity as to what the exercise actually will be.
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Now, step two makes your videos infinitely more bingeable by doing the following.
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You remember in Django Unchained, Leo's character says, you had my curiosity, but now you have my attention.
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That's what this next step does.
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If you imagine that the first step was lighting a fuse that leads to a stick of dynamite somewhere,
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what we're doing in this next point is revealing just how many sticks of dynamite this fuse is going towards.
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It's called increasing the stakes.
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And if you don't do it, it could be the equivalent of lighting a fuse to a little firework that sort of goes .
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Maybe I should have called this point, avoid the .
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Converting this into info YouTube terms, you're basically making your curiosity point relevant to your viewer.
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That means you go from curious to attention.
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So this is where you really need to understand your viewer and understand what their pains are and what their desires are.
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Let me read you what I would have put in Mike's
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point to start to build stakes for why his SWOT analysis is
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so important before he even starts talking about the SWOT analysis itself.
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Because if you don't identify that opportunity, you could spend the next six months working harder on the wrong strategy,
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while the easiest route to growth is sitting right in front of you.
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Here, Mike would be massively increasing the stakes,
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showing them they could be doing something wrong for six months and wasting all that time versus picking the right decision now,
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which is pretty much the thing that is playing on the forefront of every single business owner's mind.
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At this point, Mike's viewers would be frothing at the mouth to know what he is about to show next.
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But if Mike got this next step wrong, he would still lose all of the viewers at this point in the video.
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Now in this next part of the binge loop, I wanna introduce two different types of news to you.
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One type of new is, I already knew that.
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And another type of new is, oh, that's new.
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Guess which way you want your audience to feel.
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You see, if Mike just at this point said, and it's a SWOT analysis, it would still have that effect of, oh, okay, God, now I have to do a SWOT analysis.
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But instead you need to name it.
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So when you start picking a name for the mechanism that you wanna show to your audience, try picking a name that describes the result that they want.
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So what we could do here is instead of calling it a SWOT analysis, we could call it a growth gap audit.
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This shows the exact result that that mechanism is going to promise.
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Now we don't have to pretend that the SWOT analysis is something that it's not, but by giving it a results-based name, it can make the SWOT analysis feel new rather than something
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that you already knew now this next stage in the binge loop is absolutely crucial
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because if you're not doing this you're basically selling smoke
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and mirrors selling an idea without actually delivering value what
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that means is that your viewers might watch this video
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that you're watching but afterwards they'll think well i didn't actually get any value from
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that and so they'll never watch any of your other videos
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and so it's super crucial within every single point that you make to really give the value that your viewers came for.
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And we do that in this section, which is called Ground It.
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This is where you take your point from abstract to real by giving examples, walking them through a demonstration,
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and doing your actual teaching to make sure that your viewer walks away properly satisfied.
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Now in Mike's video about his SWOT analysis that his viewers are now gagging at the bit for, what he would do is something like this.
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He would say, for example, maybe one of your biggest strengths is that your clients get incredible results
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and one of the opportunities in your market is that people are desperate for more proof before they buy.
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So the growth gap is obvious.
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You're sitting on powerful client stories but you're barely using them in your content or sales process.
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So the answer might not be to create a new offer, post more often or redesign your website.
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It might simply be to turn your existing client results into five case study videos.
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So by giving that example Mike is showing the benefits of the SWOT analysis in a clear-cut way
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that makes it all sound very appealing.
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And at this point he'd probably go through the SWOT analysis with a screen share
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or a diagram and actually show him filling it out that could then demonstrate how this client might land on this result.
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But here's where you have to be extremely careful.
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You see after you've made your point in given value it
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is the perfect time for your viewers to think cool right I've got my value I've had enough now and click off.
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And so how do we remedy this and make videos that viewers watch the whole thing and multiple videos in a chain.
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And by the way, if you can get your viewers to watch a chain of your videos on YouTube, it is the most powerful thing that you can do to create an audience of buyers.
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You see, if people only watch one video, they're probably not going to buy anything from you.
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But if they watch five to 10 of your videos, ideally in pretty quick succession over a couple of days or weeks,
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then they are red hot viewers and they're very likely to buy the very next thing that you launch.
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And so this really is the difference between having a channel
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that doesn't really sell anything and having an audience full of buyers.
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The best way to avoid viewers clicking off after your point is to stop structuring your video like five separate boxes, five separate tips, five separate hacks,
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and instead structure it like a chain of information.
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The answer to your first question should then reveal a new limitation, a deeper implication, or a next necessary step.
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So you can still close your original loop
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that you opened in the building anticipation phase but your conclusion should open the next one.
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So this is where instead of your viewers exiting they choose to extend the journey.
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And the classic example that you should not do is this.
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Great so that was tip one let's move on to tip two.
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Again just think about sort of it's not a good sound.
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So how would our good friend at this point Mike do this to go from SWOT analysis to his next point?
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We just need to ask ourselves what is the next logical problem
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that these business owners would be up against once they had revealed some new opportunities through this SWOT analysis.
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Well logically if I've now discovered let's say five or ten new opportunities now I don't know which one to pick.
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So that's the problem that we're going to set up that the next point is going to solve.
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So you might say it more or less like this
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but finding the opportunity isn't the same as knowing whether you should act on it.
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A SWOT analysis can easily give you ten exciting directions and no idea which one deserves your next six months.
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And if you get get this next step wrong you could be following a shiny object syndrome and getting nowhere.
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So at this point Mike has basically blocked the exit of his video and given his audience no choice but to extend.
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And at this point Mike needs to also be advising his viewers to stay hydrated because this stuff gets nasty. And
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if you also do this in the end screen of your
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videos as a call to action to get your viewers to
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then watch the next video that's how you get your viewers to binge your channel harder than Netflix.
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If you'd like to use my free custom GPT
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that will help you plan out banger points in your videos with this framework pre-baked into it, you can use that absolutely free.
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It's in the description below.
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Now, even with this binge loop, you still are at risk of making your audience feel like, I knew this, rather than, wow, this is new.
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And if you want to guarantee that every single time your information feels new, so that your viewers are not only blown away by information, but come up with concepts that are so catchy
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that you can even use them in the packaging of your videos to make them blow up, then watch this video next.
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It will help you come up with unique mechanisms that pop.

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推薦影片

本課的詞彙與口語要點

影片中反覆出現的詞有:viewer, Swot, analysis, binge, Mike。 這段影片共有 121 個句子、1933 個單詞可供跟讀。 講話部分時長為 8:57。 說話人語速較快,每分鐘約 216 個詞,會出現較多連讀和弱讀。 87% 的單詞屬於英語最常用的 3,000 詞,詞彙容易理解。

影片中的重點詞彙

影片中最難的 15 個單詞,附發音和釋義:

單詞發音釋義
viewer 名詞/ˈvju.ɚ/觀眾 /觀眾, 看客
fuse 名詞/fjuːz/導火線 /導火線, 導火索 /導火索
bore 動詞/boɹ/煩擾 /煩擾
curiosity 名詞/ˌkjʊɹ.iˈɑ.sə.ti/好奇, 好奇心
stake 名詞/steɪk/木樁 /木樁
hydrate 名詞/haɪˈdɹeɪt/水合物
dynamite 名詞/ˈdaɪ.nəˌmaɪt/炸藥 /炸藥
buyer 名詞/ˈbaɪ.əɹ/買主 /買主, 購買人 /購買人
demonstrate 動詞/ˈdɛm.ənˌstɹeɪt/論證
banger 名詞/ˈbæŋ.ə/神曲
catchy 形容詞/ˈkæt͡ʃi/抓耳
excite 動詞/ɪkˈsaɪt/激動 /激動
firework 名詞/ˈfaɪɚˌwɚk/煙火 /煙火
forefront 名詞/ˈfɔːfɹʌnt/第一線 /第一線, 前沿
limitation 名詞/lɪmɪˈteɪʃən/限制

影片中出現的短語動詞

單詞釋義
come up with 動詞想出, 提出
blow up 動詞炸掉, 爆破
check out 動詞退房
go through 動詞通過 /通過

影片中的語法

說話人最常用的結構,並附上影片中的原話:

結構影片中的用法
現在完成進行時 have/has been + -ing — 以前開始、現在仍在繼續的動作have been bombarding · have been using
現在完成時 have/has + 過去分詞 — 過去發生但與現在仍有關聯的事I've seen · you've been · you've made
被動語態 be + 過去分詞 — 強調發生了什麼,而不是誰做的is called · are not only blown
定語從句 who / which + 從句 — 補充說明人或事物video which is · section, which is

需要注意的發音

說話人用了 39 次縮略和弱讀形式,例如 don't, you're, I've。請按聽到的簡短形式來說。

  • “sh” 和 “zh” 音: anticipation /ænˌtɪs.əˈpeɪ.ʃən/, implication /ˌɪmpləˈkeɪʃən/, limitation /lɪmɪˈteɪʃən/, succession /səkˈsɛʃ.ən/, demonstration /dɛmənˈstɹeɪʃən/
  • 長單詞——注意重音位置: anticipation /ænˌtɪs.əˈpeɪ.ʃən/, curiosity /ˌkjʊɹ.iˈɑ.sə.ti/, ideally /aɪˈdi.ə.li/, infinitely /ˈɪnfɪnɪtli/, implication /ˌɪmpləˈkeɪʃən/

中文母語者容易讀錯的音:

  • /v/ — 不要讀成 /w/,上齒輕觸下唇: viewer /ˈvju.ɚ/, massively /ˈmæs.ɪv.li/, advise /ədˈvaɪz/, convert /kənˈvɝt/
  • 詞尾子音 — 要讀清楚,後面不要加母音: binge /bɪnd͡ʒ/, fuse /fjuːz/, stake /steɪk/, hydrate /haɪˈdɹeɪt/, dynamite /ˈdaɪ.nəˌmaɪt/
  • /æ/ — 嘴張大,不要讀成 /e/: anticipation /ænˌtɪs.əˈpeɪ.ʃən/, banger /ˈbæŋ.ə/, catchy /ˈkæt͡ʃi/, massively /ˈmæs.ɪv.li/, gag /ɡæɡ/

如何用這段影片練習

  1. 先完整聽一遍影片,不要開口,記下不認識的單詞。
  2. 先用 0.75 倍速逐句跟讀,熟練之後再回到正常速度。
  3. 錄下自己的聲音並與原聲對比,特別注意 viewer, fuse, bore 這類單詞。

什麼是跟讀法?

跟讀法 (Shadowing) 是一種有科學依據的語言學習技巧,最初開發用於專業口譯員的培訓,並由多語言者Alexander Arguelles博士普及。這個方法簡單而強大:您在聽英語母語原聲的同時立即大聲重複——就像是一個延遲1-2秒緊跟說話者的影子。與被動聽力或語法練習不同,跟讀法強迫您的大腦和口腔肌肉同時處理並模模擬實的講話模式。研究表明它能顯著提高發音準確性,語調,節奏,連讀,聽力理解和口語流利度——使其成為雅思口語備考和真實英語交流最有效的方法之一。

影子跟讀法: 閱讀完整分步指南 →