쉐도잉 연습: Why Americans Love Frozen Food - 영상으로 영어 말하기 배우기

연습 모드 선택

각 모드는 전체 화면 연습실로 열립니다.

115 문장

문장이 너무 짧거나 길면 Edit를 눌러 조정하세요.

In 2022, frozen food sales in the U.S.

reached over $72 billion.

Demand has been rapidly growing.

Throughout Covid, we had among the highest sales in all of the food space.

Behind this seemingly simple idea, there's a sophisticated supply chain keeping perishables frozen.

Each step is very critical.

The products have to maintain proper temperature throughout a complex network of refrigerated trucks and cold storage facilities.

Should the temperature vary, it can become unsafe.

But it's not just about keeping ice cream from melting.

The percentages are remarkable in terms of what's tossed and frozen items because of inadequate cold storage temperature.

And the refrigeration tech is often outdated.

We're still relying on centuries old technology.

The weak link in cold chain logistics, planes, trains, automobiles is how to deliver any perishable good at the appropriate temperature.

Major players in the global frozen food market include privately-held Cargill, Conagra, Nestlé, General Mills and Unilever.

So the consumers are buying more frozen product, it's going to require more storage capability and a more efficient supply chain.

The perishables are poised to profit, and so are those investing in really cold properties.

Supply chain issues and labor challenges haven't really gone away in the food industry.

Where's the stuff?

Without resilient supply chain infrastructure, the growth and safety of the massive $265 billion global frozen food market is at risk.

Can cold storage supply chains keep up with frozen food demand? Virtually all American households purchase frozen food at least once a year.

Since 2019, sales have grown by 23%, according to the American Frozen Food Institute.

When Covid happened, when supply chain, everything got shut down, you saw a huge spike in frozen food, sometimes 30%, 40%, 50% year over year basis.

Frozen foods demand was supercharged during the pandemic in the U.S., bringing in over $65 billion in 2020.

The pandemic taught consumers to invest in bulk buying. Frozen foods were some of the best selling items during the pandemic, since they can be really stored for long periods of time.

We're seeing that growth continue.

We saw about a 20% growth during Covid, which was really very rapid and fast.

Most frozen food products reported double digit increases.

We did a recent survey and found that over 80% of consumers looked to frozen to reduce in-home food waste and also save money.

The main driver is cost.

What can consumers afford?

A great study by Cornell that looked into how much waste the average consumer has between both fresh and frozen. And what they found was with frozen food, you're five times more likely not to encounter food waste.

Every year, roughly $1,300 is spent by the average American on food that ends up as waste.

You know, Cargill produces enough protein to feed 170 million people around the world.

So that's enough to feed the entire country of Bangladesh every single day.

The frozen category, really seeing things like variety meats more likely to be purchased frozen.

At the end of the day. It's about that 4 p.m.

dinner tonight decision, right?

A great variety of dinners is promised.

The dinner is packed and ready for subzero storage.

The industry has come a long way since the 1930s, when Clarence Birdseye pioneered a flash freezing technique that better preserved foods.

Before then, the market was known for a tasteless and textureless products.

Quick freezing is one of the newer ways of keeping foods, meat, fruit, vegetables.

He won consumers over.

I'm sorry, but I already have a frozen food man.

In the 1950s and '60s became the golden age of food freezing.

Birdseye Hawaiian style international vegetables.

That flash freezing technique is still how a lot of frozen products are made today, particularly with mechanical freezing.

Think frozen plates and conveyor belts for contact freezing or the air blast method, which is one of the oldest and commonly used.

That's when cold air fills a room of food to freeze it.

Freezing technology really hasn't gained leaps and bounds.

Flash freezing.

And what that means is, let's say strawberries are coming out of a field in California, we'll take those warm strawberries out of the field as soon as they're cleaned, and then we'll blast them down to -20 degrees and then store them so then later they can be consumed.

The air blasting technique also utilizes individual quick freezing, aka IKF.

IKF, what it does is it freeze individual pieces of food, and that does two things.

One, the speed of the freezing helps reduce the size of the ice crystal.

So it helps preserve the integrity of the food when it's thawed or cooked.

You want to freeze at that peak of freshness.

And that's really an aspect that whether you look at meat or vegetables, a lot of industries have really focused on communicating that message as well.

The other way food can be frozen is cryogenic freezing. It uses liquid nitrogen or carbon dioxide to get to extremely low temperatures quickly, but it can be more expensive for companies to invest and switch to the cryogenic techniques, plus the cost of nitrogen added to that.

However, cryogenic freezing is much faster since that liquid nitrogen is so cold.

One estimate puts mechanical freezing at nearly an hour to freeze fruits and veggies, while cryogenic freezing could take 11 minutes.

It's all about speed.

The faster food can freeze, the smaller ice crystals that form, which ultimately creates a higher quality product.

Our data scientists heard that we were not blasting strawberries fast enough in California.

The algorithm, based on computational fluid dynamics that were able to reduce the freeze cycle from three days down to one to two days.

So not only are you reducing the lead time of freezing the berries, but we're using less energy to do that.

How to freeze food is just the first half of the equation. Frozen foods need a robust and sustainable cold storage supply chain to reach consumers. Even Birdseye recognized this in the late 1920s when convincing Americans to try Frosted Foods, He created his own refrigerated boxcars for trains and leased freezers out to retailers.

The U.S. still transports a lot of food by truck.

In the U.S., we're very fortunate, but in other developing countries we're seeing an investment in the cold chain to try and keep the agricultural products preserved for year-round consumption.

It's really a way of preventing food waste globally.

Approximately 13% of all food produced globally is lost due to poor cold storage every year.

That wasted food could have fed an estimated 950 million people.

Tenth annual Disruptor 50 list, our fastest growing private companies challenging public incumbents.

Number three, Lineage Logistics, improving the food supply chain to prevent waste with a proprietary freezing process.

Lineage serves big name customers, including Walmart and McDonald's.

Lineage Logistics focuses on the frozen food market, and part of its mission is decreasing global food waste.

And so we provide frozen and chilled warehousing, 450 warehouses across 20 countries.

Let's use salmon as an example.

Salmon will be harvested up in the Pacific Northwest. Salmon will immediately be packaged, put into one of our freezers that packaged salmon across the country, may go to a retail store and then finally to the consumers at home. It may end up moving to a restaurant where the final consumer then purchases.

But we're helping to move that food through the entire cold chain and ensuring that it keeps a safe temperature the entire way.

The supply chain weaknesses garnered international attention when the coronavirus pandemic struck.

Covid really showed how fragile the supply chain system is. That really exposed huge gaps in being able to transport in frozen food and even refrigerated food in the U.S..

At the same time, it's expensive to generate power to keep the entire supply chain frozen.

Being able to minimize costs in different ways, whether you're using different software, AI, robotics, freezing technology, driverless technology to transport the product from point A to point B, like that is the biggest pinpoint.

Our data scientists have looked at the space that's used in our freezers because they consume a lot of energy and we want to make sure that we're using every square inch of that facility with frozen food.

They've created algorithms to be able to see where are we not using some of that cubic space and how can we optimize that usage?

We have been able to create over 300,000 additional pallet positions of frozen food that is equivalent to a 3,000,000 square foot freezer.

Food waste also contributes to unnecessary emissions, and that's a ticking time bomb that Phononic aims to defuze.

Number 17 on the list is Photonics, a semiconductor company that is reinventing the refrigerator.

Through the power of semiconductor innovation, we are sustainably transforming global cooling, so core to our platform is a semiconductor chip that when powered, generates coldness.

Phononic embraces solid state cooling with semiconductor devices that cool and freeze products in the cold chain fulfillment process.

So Phononic really developed the ecosystem, and now we're delivering solutions poised to disrupt an almost $50 billion global market.

Cold is super hot if you're in the cold storage warehouse business.

Why? It's because of your Amazon Fresh, your Peapod by Giant. The new food delivery service is driving it literally from the warehouse to your home.

Online grocery sales soared over the pandemic.

Feeling frozen food sales with a 75% increase in 2020.

It's expensive right now to ship by e-commerce frozen products because it needs to stay cold.

How do we get product either from retail to the consumer using e-commerce and or from other distribution points straight to the consumer?

While that may be convenient for a consumer, it makes warehouse management a nightmare.

100

So much so that now in almost every case, retailers lose almost $13 in an online grocery delivery. Phononic developed an end-to-end cold chain solution, not just hardware that includes actively refrigerated and frozen totes, but also the IoT connectivity that allows the consumer to know exactly where their order is from the minute it was placed to the time that they pick it up.

101

Phononic is releasing these reusable totes to grocery stores and retailers.

102

And that gives the grocer the warehouse and the last mile delivery solutions provider tremendous flexibility, saving labor, saving on energy costs, but more importantly, increasing order throughput to meet those online demands.

103

We're seeing the e-commerce side of the cold chain growing and we've acquired two companies to really be able to give us some infrastructure there because it does require a different layout of the facility and different technology.

104

And while the number of households buying online leveled out in 2022, what continued to grow was the frequency of orders and the money spent per order.

105

The pandemic surge in frozen food consumption has shown staying power from purchases in stores to online orders.

106

I don't see that changing at all.

107

To be able to not only feed yourself, but feed your family something that it doesn't take two hours to cook.

108

That is a huge factor as well.

109

That's driving frozen food sales.

110

I like to call it the convenience continuum.

111

So when you think from a consumer standpoint, it's the "let me do it, do it with me or do it for me." And frozen foods can really play in all three of those spaces.

112

Between the demand growth, retailer engagement and industry innovations, the frozen food market is looking strong, according to the American Frozen Food Institute.

113

They want cold and frozen items in particular, almost instantaneously.

114

So we view ourselves as not just a facilitator of coldness, but a facilitator of e-commerce itself.

115

Once consumers get used to the convenience, it's really tough to go back.

앱 다운로드

유창하게 말하는 데 필요한 모든 것

AI 발음 평가문장마다 점수 확인

IPA 발음 연습모든 소리 마스터

단어 학습나만의 단어장 만들기

단어 게임놀면서 외우기

QR 스캔

Download on theApp Store Get it onGoogle Play

같은 채널

FOR YOU

왜 이 비디오로 말하기 연습을 해야 할까요?

이 비디오는 미국에서 냉동 식품의 인기에 대한 매우 흥미로운 정보를 제공합니다. 이와 같은 주제를 바탕으로 영어 회화 연습을 하는 것은 매우 유익합니다. 영상에서 다루는 다양한 통계와 사례를 통해 실생활에서의 대화 연습에 필요한 내용을 배울 수 있습니다. 또한, 코로나19와 같은 특정 사건이 소비 패턴에 미치는 영향을 이야기하면서, 현재 사회의 경제적 흐름에 대해서도 알아볼 수 있습니다. 이런 방법은 영어 쉐도잉을 통해 말하기 능력을 자연스럽게 향상시킬 수 있는 기회를 제공합니다.

문맥 속의 문법 및 표현

영상에서 사용된 몇 가지 주요 구조를 살펴보면, 효과적으로 영어를 구사하는 데 큰 도움이 됩니다.

“We saw a huge spike in frozen food” - 여기서 'spike'는 증가를 나타내는 표현으로, 신속한 변화의 감각을 전달합니다.
“They can be stored for long periods of time” - ‘can be’ 구문은 가능성을 나타내는 표현으로, 다양한 문맥에서 활용할 수 있습니다.
“It's going to require more storage capability” - ‘going to’는 미래의 계획이나 예측을 나타내는 구조로, 매우 유용합니다.
“The average American spends roughly $1,300” - ‘roughly’는 대략적인 수치를 말할 때 자주 사용되는 표현입니다.

이러한 문법과 표현들은 shadow speech를 통해 학습한 내용을 실제 대화에 활용하는 데 큰 도움이 될 것입니다.

일반적인 발음 유의점

영상에서는 특정 단어와 악센트가 발음하기 어려울 수 있습니다. 예를 들어, ‘refrigerated’라는 단어는 음절이 많아 발음이 복잡할 수 있습니다. ‘Cargill’, ‘Conagra’, ‘Nestlé’와 같은 브랜드 이름도 외국어 발음에 익숙하지 않은 사람들에게는 헷갈릴 수 있습니다. 이러한 단어를 반복하여 연습하고 영어 발음 교정을 통해 발음을 개선하는 것이 좋습니다. 발음 연습은 shadowspeaks 기법을 통해 더욱 효과적으로 진행될 수 있습니다.

이 영상의 문법

화자가 가장 많이 쓰는 문형을 영상 속 실제 표현과 함께 정리했습니다.

문형	영상 속 표현
현재완료 have/has + 과거분사 — 과거의 일이 지금도 관련이 있을 때	has been · haven't really gone · have grown
수동태 be + 과거분사 — 누가 하는지보다 무슨 일이 일어나는지에 초점	is often outdated · are poised · was supercharged
관계절 who / which + 절 — 사람이나 사물에 대한 추가 정보	Covid, which was · method, which is

쉐도잉이란? 영어 실력을 빠르게 키우는 과학적 방법

쉐도잉(Shadowing)은 원래 전문 통역사 훈련을 위해 개발된 언어 학습 기법으로, 다언어 학자인 Dr. Alexander Arguelles에 의해 대중화된 방법입니다. 핵심 원리는 간단하지만 매우 강력합니다: 원어민의 영어를 들으면서 1~2초의 짧은 지연으로 즉시 소리 내어 따라 말하는 것——마치 '그림자(shadow)'처럼 화자를 따라가는 것입니다. 문법 공부나 수동적인 청취와 달리, 쉐도잉은 뇌와 입 근육이 동시에 실시간으로 영어를 처리하고 재현하도록 훈련합니다. 연구에 따르면 이 방법은 발음 정확도, 억양, 리듬, 연음, 청취력, 말하기 유창성을 크게 향상시킵니다. IELTS 스피킹 준비와 자연스러운 영어 소통을 원하는 분들에게 특히 효과적입니다.

섀도잉 방법: 단계별 전체 가이드 읽기 →

쉐도잉 연습: Why Americans Love Frozen Food - 영상으로 영어 말하기 배우기

연습 모드 선택

앱 다운로드

The Race To Power AI Is Reshaping America's Electric Grid

How Cheap Mortgages Are Backfiring On Homeowners

Watch AI Dock A Boat

Why 7-Eleven Failed In Indonesia

How AI Is Killing The Value Of A College Degree

Why Corporate America Is Spending More On Security

Inside Bracket22, A Trading Firm Powered By Al Agents

Why The Airline Business Is Broken

Why Hyundai’s Investing $26B In The U.S.

Why Even High Earners Are Living Paycheck To Paycheck

How Walmart Is Beating Everyone In Groceries

Inside The Real Estate Rush Behind AI

How Working For Google, Amazon, And Microsoft Lost 'Dream Job' Status

How Walmart Is Hoping Its New Tech Will Help Shoppers And Employees

How Chinese EVs Won Brazil — And Left U.S. Automakers Behind

Why Airline Ticket Prices Are Unlikely To Go Down

Where Did Americans’ Savings Go?

How Chinese Luckin Is Taking On Starbucks In the U.S.

How Amazon Delivers On One-Day Shipping

Why Timeshares Aren’t Worth It

Why Americans Love Iced Coffee

Food waste is the world's dumbest problem

Why Stockfish Is So Expensive | So Expensive Food | Business Insider

International Business Explained: Why Go International?

The Rise And Fall Of Forever 21 | Rise And Fall | Business Insider

Why The U.S. Is Struggling To Keep Food Safe

The New American Housing Crisis Has Landed

Container Market Report in June 2023 by EF International Ltd.

The Disgusting Science of Junk Food

Top five moments from CNBC's interview with OpenAI CEO Sam Altman

Lab-grown meat is on the rise — here's how it is made

Why Cold Drinks Were Deadly Before 1914

왜 이 비디오로 말하기 연습을 해야 할까요?

문맥 속의 문법 및 표현

일반적인 발음 유의점

이 영상의 문법

쉐도잉이란? 영어 실력을 빠르게 키우는 과학적 방법