Prática de Shadowing: The Complete Guide To Amazon FBM In 2026 | Merchant Fulfillment Guide - Aprenda a falar inglês com o YouTube
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This video is the ultimate guide to Amazon FBM merchant fulfillment in 2026.
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This video is the ultimate guide to Amazon FBM merchant fulfillment in 2026.
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Personally, I've sold tens of thousands of FBM orders on Amazon the past couple of years,
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so I know more about FBM than basically anyone that makes videos on the internet.
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I'm going to go into what is FBM,
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the pros and cons of merchant fulfilling,
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the shipping supplies you need to use,
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how to actually calculate FBM shipping,
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and what to actually charge for FBM shipping,
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and how to know if you can actually FBM a product in the first place.
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So if you want to make a lot of money selling on Amazon as a completely new seller in 2026,
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this video is the perfect video for you.
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FBM is great for beginners.
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So let's dig in.
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Starting off, what actually is FBM?
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FBM stands for fulfillment by merchant,
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shipping products directly to the customer individually.
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It's a way of selling products on Amazon.
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The other way being FBA fulfillment by Amazon,
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where you ship items in bulk to the Amazon FBA warehouse,
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the ones you see off the side of the highway,
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and they handle the rest.
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You can do FBA and FBM at the same time on the same Amazon seller account,
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even on the same product.
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And FBM is really good for beginners because FBM lets you test lighter
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so you can buy less of products as well as fulfill items faster to customers.
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Because when you FBA something,
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typically you have to wait two or three weeks for it to actually check into Amazon.
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You can place smaller orders as well because you don't need to fill an entire box to save money with bulk shipping.
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You have faster cashflow.
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So it scales super fast.
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FBA makes a ton of sense on any type of seasonal products.
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Think like Valentine's Day products during Valentine's Day or Easter products leading up to Easter,
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Q4 and toy items during Q4,
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the end of the year during the holiday season,
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and stuff like back to school as well.
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Also, when you FBM something,
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you don't have FBA fees,
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which means certain items are more profitable selling FBA compared to FBM.
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Make sure to watch the end of this video so you can see an example of that.
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So overall, FBM makes a ton of sense for beginners.
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Let's talk about the shipping supplies you need.
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So this is something I see a ton of beginners super confused about.
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Luckily, there's only three that you need and there's no fancy labeling process or anything with FBM like there is with FBA.
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The first shipping supply you're going to need for FBM is going to be shipping labels
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that you can actually get completely free from the UPS website.
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So all you guys need to do is Google UPS free shipping supplies
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and you can go ahead and hit this link right here,
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ups.com shipping order supplies, et cetera.
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Then you can go here and get the free shipping labels that go on the outside of the polymailer or box.
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There's no FN SKU labels or anything like that with FBM,
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which is super convenient.
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You do need those little FN SKU labels for FBA,
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but you guys don't need to worry about that with FBM.
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The next shipping supply you're going to need guys is going to be polymailers.
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This is going to make a lot of sense for the types of products like clothing and stuff that's less fragile,
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typically under one pound that can fit in a polymailer.
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You can just get these from Amazon.
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9x12 and 12x15 are two sizes I like for beginners,
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but there's a variety of different sizes you can go ahead and use,
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as well as for boxes.
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I like getting them from Walmart or Uline.
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You need to make sure you're using unbranded boxes though,
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so it can't have any branding on it.
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Like this is perfect.
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Uline ones are good.
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Home Depot, unfortunately typically have branding on them.
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The reason why you need to use unbranded boxes because if someone receives a package with a Home Depot box,
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sometimes they're going to think you're drop shipping or think that they ordered from a different website or anything.
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Customers are stupid sometimes on Amazon.
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So Amazon might give you a drop shipping violation,
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which can be bad for your account.
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So make sure to use unbranded boxes when you're doing FBM,
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Walmart, and Uline are a great place to get them.
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So once you actually list your inventory on Amazon,
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which you should just go ahead and use boxem4boxem.com.
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It makes a listing, shipping,
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and analytics process significantly easier.
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What do you actually charge for FBM shipping,
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which basically comes down to what's called your shipping template right there.
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So I would recommend when you do FBM for free standard and economy orders,
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just do $0 plus $0 per pound.
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The reason we can go ahead and do that,
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guys, is because there's no FBA fees.
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So when you FBA something,
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you pay the FBA fees,
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but you don't pay individual shipping.
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And when you FBM something,
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you don't pay FBA fees,
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but you do pay individual shipping.
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You just buy whatever shipping is cheapest through Amazon.
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And so it ends up being about the same thing typically more on that a little bit later too.
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And then for next day,
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two day and expedited orders.
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So when customers want the product quicker,
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those you should go ahead and charge $30 plus a dollar per pound for.
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So next day, two day expedited orders in your shipping template.
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And then during the big seasonal times of the year,
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it's a really good tip to write down,
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you can raise those prices well.
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And buyers pay a ton for that.
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And another hidden profit part of FBM is
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that sometimes customers will order multiple products in one order and you still have to pay the one shipping cost,
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which doesn't double, it typically goes up by a few bucks,
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but the profit doubles.
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Right.
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As well as all the time when you're doing a lot of FBM,
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like for me personally, like you get tons of orders work during the big seasons of the year.
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People are paying 42 or 44 or 52,
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depending on what you charge for these products for expedite shipping.
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And you might buy shipping same day through Amazon
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and only pay 13 or 12 or 10 or 15 bucks and you make a ton of extra profit.
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So there's a lot of extra profitability hidden in FBM orders as well right there.
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And that's what you charge in your shipping template.
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Quick interruption from the video guys.
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And just wanted to say that if you're watching this content and you're thinking,
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okay, like I really like what I'm seeing and I want one-on-one personal help doing this.
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I want to tell you about my private coaching program.
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So in my one-on-one coaching program,
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you get direct personalized one-on-one coaching from me,
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my personal phone number, as well as a one-on-one live zoom call to talk through whatever you need.
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So sourcing, ungating, et cetera.
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We also have three group coaching calls per week.
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I'll plug you in on all my favorite coupons, tips, tricks, and strategies.
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We've had literally by far the best student results.
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I just did a student survey in December,
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2025, and we did over 20 million in revenue,
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just our group and around 200 responses right there, which is absolutely insane.
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We'll pop a whole bunch of student results up here on screen.
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So if you're super serious about the stuff and you want to make it work in 2026,
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even if you're completely new,
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even if you don't have a ton of money,
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even if you're starting selling part-time with a nine to five job,
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if you're interested in working directly with me,
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take a look down below at the link in the description for my coaching program application.
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The next thing I want to talk about is identifying whether or not a product is FBM friendly.
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And what FBM friendly means is if we have a good chance of getting the buy box on it, FBM.
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And the way we go ahead and do that is what's called the Keepa buy box statistics.
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We want to make sure that other FBM stars are getting FBM on this specific product.
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So if we take a look here at this Cuddleduds listing,
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we can scroll down here.
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And what we want to do is go here and hit data and then buy box statistics.
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This is very, very important to take a look at here, guys.
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So data and then buy box statistics right here.
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And then what I want to do is identify whether 20%
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or more of the buy box share is going to FBM sellers.
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And the way I do that,
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guys, we want to take a look at the 30-day view right here,
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is I want to go ahead and see and make sure if enough sellers are getting buy box FBM,
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which is right here where they have no FBA check mark.
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These are the guys that are FBA in this,
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where they have the FBA check mark,
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and we can see 4% FBM, 39% FBM, 5% FBM.
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So we can see this is very FBM friendly.
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We can also click and filter it to all the FBA guys too, as well.
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I really like the buy box stats.
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I have a full key tutorial on my channel.
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You should totally take a look at as well.
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And then we can take a look at this item right here.
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And if we scroll down and hit data and then buy box statistics on this jockey product right here,
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we're going to be able to see that this is the type of listing
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that is not FBM friendly because all the sellers
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that are getting buy box on this specific item are FBA sellers right here.
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So literally all of them have that FBA check mark.
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So this is something, if we were going to sell it,
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we would have to FBA.
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And the key is everything is FBA friendly because Amazon wants to give it the buy box FBA.
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But the only things, which is a ton of things,
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I want to make that clear
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that we can FBM are going to be stuff you can see a sales history of other folks FBMing here.
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And then the last thing I want to go over with you guys,
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this is super, super important.
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This is probably the number one thing I see beginners mess up is identifying how profitable a product is FBM
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and seeing that some items are substantially more profitable FBM compared to FBA as well.
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And what we want to do to do that,
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guys, we can take a look at the profit calculator right here and we can see these are the FBA numbers.
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You do not just subtract FBM shipping to identify this.
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What you actually do is scroll down here on seller amp and toggle this from FBA to FBM.
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And then we need to plug in the FBM shipping cost,
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which is based on the weight,
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which I can gather from right up here.
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So we can see the weight right there,
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four ounces is going to FBM for like 450.
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I'll give you a full guide for that in a sec here.
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So if we plug this in, we can see FBM.
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So many people forget to plug in that FBM cost.
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FBM is an 89% ROI,
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and then FBA is a 41% ROI.
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So we can see substantially more profitable FBM compared to FBA.
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And typically the type of items that'll fit this criteria that'll be better FBM compared to FBA are items
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that are under one pound,
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but above 15 to 20 bucks in sale price.
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Take a look at those shipping costs.
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And here's what you actually plug in for the FBM profit calculator right there,
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about the average right there.
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You just buy shipping through Amazon for FBM orders every now and again,
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Amazon will be super expensive.
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Just buy on piratechip.com if that is the case and make sure to just take a screenshot of this,
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maybe print it out and put it next to your notes
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and then eventually just memorize in terms of plugging it in when you're sourcing right there.
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But make sure you're taking a look at the data buy box stats to identify
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if you can buy a box on at FBM.
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And then if you can,
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you need to plug in the prof calculator to get
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that accurate gauge of whether or not it is going to be profitable or potentially more profitable merchant fulfilled compared to FBA.
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That's the name of the game.
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So I hope this video was helpful, guys.
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If you have any FBM questions,
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drop them down below in the comments.
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If you're interested in one-on-one coaching directly from me to get you scaled up,
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especially doing a bunch of FBM during back to school in Q4 later this year,
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take a look down below.
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I have the link in the description for my coaching partner application.
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Check out my full Keeper tutorial right here and my full free ungating course right here for more good content.
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See you guys in the next one.
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Contexto & Antecedentes
Este vídeo fornece um guia abrangente sobre o "Fulfillment by Merchant" (FBM) na Amazon em 2026. O apresentador compartilha suas experiências pessoais, revelando que vendeu dezenas de milhares de pedidos de FBM nos últimos anos. Ele explica não apenas o que é o FBM, mas também as vantagens e desvantagens dessa estratégia, os materiais de envio necessários e como calcular corretamente os custos de envio. Para iniciantes em vendas na Amazon, o FBM apresenta uma oportunidade excelente, pois permite testar produtos em menor escala e favorecer um fluxo de caixa mais rápido.
Top 5 Frases para Comunicação Diária
- “O que é FBM?” - Esta frase é fundamental para iniciar conversas sobre métodos de venda.
- “Quais são as vantagens do FBM?” - Uma boa pergunta para entender melhor o processo de cumprimento de pedidos.
- “Como calcular o envio do FBM?” - Essencial para quem deseja entender a logística de vendas.
- “Posso usar FBM e FBA ao mesmo tempo?” - Pergunta frequente entre iniciantes, explorando a flexibilidade de venda.
- “Quais suprimentos de envio eu preciso?” - Crucial para quem está começando e precisa de orientações práticas.
Guia Passo-a-Passo de Shadowing
Para aproveitar ao máximo o conteúdo deste vídeo e melhorar sua pronúncia em inglês, siga este guia de shadowing:
- Ouça com atenção: Comece assistindo ao vídeo sem legendas. Preste atenção na pronúncia e na entonação do apresentador.
- Repita em voz alta: Ao final de cada frase ou segmento, pause o vídeo e repita o que foi dito. O objetivo é imitar a entonação e o ritmo. Essa técnica de shadowspeak é fundamental para a prática de conversação em inglês.
- Grave-se: Utilize seu celular para gravar sua voz enquanto repete as falas do vídeo. Isso pode ajudá-lo a identificar áreas de melhoria.
- Compare: Ouça suas gravações e compare com o original. Note as diferenças e trabalhe nas áreas que precisam de ajuste.
- Pratique regularmente: Incorpore este exercício de shadowing em sua rotina diária para aprimorar continuamente sua pronúncia e fluência.
Com a prática constante do shadowing em inglês, você não apenas melhorará sua pronúncia, mas também ganhará confiança ao se comunicar em inglês. Use essa oportunidade para transformar o que você aprendeu sobre o FBM em conversas práticas e relevância no mundo do e-commerce.
O que é a Técnica de Shadowing?
Shadowing é uma técnica de aprendizado de idiomas com base científica, originalmente desenvolvida para o treinamento de intérpretes profissionais. O método é simples, mas poderoso: você ouve áudio em inglês nativo e repete imediatamente em voz alta — como uma sombra seguindo o falante com 1-2 segundos de atraso. Pesquisas mostram melhora significativa na precisão da pronúncia, entonação, ritmo, sons conectados, compreensão auditiva e fluência na fala.
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