ฝึกพูดภาษาอังกฤษด้วยเทคนิค Shadowing จากวิดีโอ: What is APQP - Advanced Product Quality Planning?
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Welcome to Young Business Professionals.
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I'm Felix and today I'm going to release the very first video of Young Business Professionals in English.
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I will explain to you in about 10 minutes the meaning of APQP.
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This video is the first out of a bunch of videos that I will do having a special focus on automotive know-how.
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If you are interested in increasing your automotive knowledge, feel free to subscribe to my channel and like the video.
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You may also check out our Facebook page through
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which we would like to create a community that shall support each other on growing everybody's knowledge.
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Now let's start with some content for you.
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The abbreviation APQP means Advanced Product Quality Planning, which stands for a Continuous Project Management Procedure
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that was once defined in the QS 9000 standard and is now also supported by the IETF 6949 standard.
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The target of APQP is to secure the quality of a new product during its development phase already,
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to secure the fact that just products with a high level of maturity will be released for production,
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to repeat this process in any order.
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This can be realized by using a unique product-based documentation structure
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that enables the producer to have a transparent insight into the production process.
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Thus, the control of production shall be simplified.
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All project and product-related documents and information are planned, monitored and stored in a central way.
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So that's quite theoretic so far.
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What does that mean applied to the world of business?
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APQP is a very important process for companies working in the automotive industries.
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It is mainly and very often applied in companies
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that develop new product and it is a process
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that shall standardize the development of new products with the target to secure a sufficient level of quality
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that the product has already when it is entering the start of production.
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And to reach that target, there is a defined process out of separate process phases that include separate working packages.
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On the following slides, I will guide you through the process
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and I will give you a rough idea about what each process phase includes.
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So this is an overview chart about all the phases that an process according to APQP may include.
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There are, let's say, five to six phases.
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The RFQ phase, phase zero.
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The project planning phase, phase number one.
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The product development phase, phase number two.
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The process development phase, phase number three.
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the product and process validation phase so-called phase number four
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and the phase called feedback assessment
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and corrective actions phase number five as you may see all these phases are overlapping each other
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which basically means that they are interacting with each other there are many jobs of a later phase
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that can and shall be already started although the phase before is not yet closed.
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The very first phase number zero is the RFQ phase.
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It started with an RFQ kickoff and after receiving the customer nomination
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or the order a project kickoff is introducing into phase one in which the project will be planned.
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In parallel product development phase number two is taking place.
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It is ending up in a very important milestone the so-called design freeze.
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This This milestone is of incredible importance as up until that time all changes performed to the design are basically pretty cheap.
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After the design is being frozen during the process development phase, typically heavy equipment is being kicked off such as tools, production lines and similar.
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Once these things have been built it is very expensive to change something as it needs to be modified in reality, but not just on paper.
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Once the equipment is ready, the first parts can be produced and validating during the product and process validation phase, which is leading to another important milestone,
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the so-called sampling to customer.
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After the approval of the customer, the serial production can be launched.
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Down below, you can see the phase feedback assessment and corrective action.
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This phase is running in parallel to all the other phases.
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It's important to review frequently if mistakes were occurring and
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if there is a chance to improve them during the project already or at least in the next one.
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Let's take a quick deeper look into each of the phases.
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The RFQ process phase starts with the receipt of an RFQ from a customer.
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This is being evaluated.
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Does it make sense to spend time and energy on evaluating that RFQ more in detail?
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Is it it as of strategic interest for the company or not.
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Once the team has decided to work on it, it's being kicked off in a RFQ.
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A rough design concept might be created
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and the process will be planned in a superficial way in order to be able to estimate product cost and project budget.
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All this is being quoted to the customer and if you did a proper job, the customer is following up with an order.
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this is received the official project can be initiated by a project kickoff meeting the first phase project plan
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and definition of concept is basically a planning phase
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that is realized by the project manager a type plan is created the budget will be finalized
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and resources for example the project team will be defined in addition it's important to double check with the team team,
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if there was any change of requirements or not that may lead to updated costing or similar.
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Within phase 2, product development, the product is being designed.
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Typically a 3D design is created by a CAD software.
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In addition, drawings will be created.
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The team is performing a design failure mode and effects analysis and preparing a design validation plan.
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Prototypes will be built and validated.
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validation results if validation results require product improvements they can be implemented immediately.
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Once the design is on a major level, it can be frozen.
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So then phase three, the product development phase can be initiated.
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Within that phase, the team is performing a PFMEA, the process flowchart is being finalized, and the control plan will be finalized as well.
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Then the procurement of tools, equipment and supplied components can be started.
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Once the equipment is ready, pre-seal production demands will be produced and delivered.
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Within phase 4, the production equipment is finalized.
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Usually several loops of adjustments must be followed until a final approval can be given.
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In parallel also supplied components might be released for production.
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Once equipments and components are pretty close to the final release, the process validation test can be performed in order to validate that the product can fulfill agreed requirements.
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Also production staff, logistics and quality team will be trained about product characteristics
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and important facts to be considered during the serial production of the product.
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A run rate takes place and the final product is being PPAPed to the customer.
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After PPAP release of the customer, the so-called SOP start of production might take place.
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The project team is still supporting the production while monitoring the ramp up, checking the performance of production,
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deliveries and supports in case there are any quality issues.
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Step by step responsibility will be handed over to the Zero Production team in the production plant.
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Well, that was my video about APQP.
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I hope you got a rough introduction into the topic.
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We will follow up with further videos about each single process
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phase in order to give you a deeper look inside the process.
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I hope you enjoyed the video.
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I'm looking forward for your likes and your feedback below the video.
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Please subscribe to the channel to not miss further APQP videos.
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Please feel free to join our Facebook community.
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You will find the link down below.
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Have a great day.
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you
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Vocabulary and speaking notes for this lesson
This C1 speaking lesson is built on the video “What is APQP - Advanced Product Quality Planning?”. The speaker keeps coming back to these words: phase, product, process, production, project. This video has 100 sentences and 1308 words to shadow. The speech runs for 9:04. The speaker talks at a steady 144 words per minute, a comfortable pace for shadowing. 86% of the words are among the 3,000 most common in English; the rest is worth studying before you start.
Key vocabulary in this video
The 15 most advanced words in the video, with pronunciation and meaning:
| Word | Pronunciation | Meaning |
|---|---|---|
| validation noun | /ˌvæl.əˈdeɪ.ʃən/ | The act of validating something. |
| finalize verb | /ˈfaɪ.nə.laɪz/ | To make final or firm; to finish or complete. |
| validate verb | /ˈvæl.ɪ.deɪt/ | To render valid. |
| milestone noun | /ˈmaɪlˌstoʊn/ | A stone milepost (or by extension in other materials), one of a series of numbered markers placed along a road at regular intervals, typically at the side of… |
| automotive adjective | /ˌɔtəˈmoʊtɪv/ | Having the ability to move by itself; self-propelled or self-propelling. |
| corrective adjective | /kəˈɹɛktɪv/ | Of or pertaining to correction; serving to correct. |
| initiate verb | /ɪˈnɪʃ.i.eɪt/ | To begin; to start. |
| evaluate verb | /ɪˈvaljʊeɪt/ | To draw conclusions from examining; to assess; to appraise. |
| subscribe verb | /səbˈskɹaɪb/ | To write (one’s name) at the bottom of a document; to sign (one's name). |
| abbreviation noun | /əˌbɹi.viˈeɪ.ʃn̩/ | The result of shortening or reducing; abridgment. |
| simplify verb | /ˈsɪmplɪfaɪ/ | To make simpler, either by reducing in complexity, reducing to component parts, or making easier to understand. |
| standardize verb | /ˈstæn.də.daɪz/ | American and Oxford British standard spelling of standardise. |
| theoretic adjective | /ˌθiːəˈɹɛtɪk/ | Concerned with theories or hypotheses rather than with practical matters. |
| superficial adjective | /ˌsupɚˈfɪʃəl/ | Existing, occurring, or located on the surface. |
| procurement noun | /pɹəˈkjʊəɹ.mənt/ | The purchasing department of a company. |
Phrasal verbs you will hear
| Word | Meaning |
|---|---|
| check out verb | To record the departure or withdrawal of someone or something (such as guests, employees, books, etc.). |
| kick off verb | To make the first kick in a game or part of a game. |
ไวยากรณ์ในวิดีโอนี้
โครงสร้างที่ผู้พูดใช้บ่อยที่สุด พร้อมคำพูดจริงจากวิดีโอ:
| โครงสร้าง | ในวิดีโอ |
|---|---|
| Passive voice be + กริยาช่อง 3 — เน้นสิ่งที่เกิดขึ้น ไม่ใช่ผู้กระทำ | is now also supported · will be released · can be realized |
| Present perfect have/has + กริยาช่อง 3 — เหตุการณ์ในอดีตที่ยังเกี่ยวข้องกับปัจจุบัน | have been built · has decided |
Pronunciation to watch
The speaker uses 3 contractions and reduced forms, such as I'm. Say them the short way, as you hear them.
- The “sh” and “zh” sounds: validation /ˌvæl.əˈdeɪ.ʃən/, initiate /ɪˈnɪʃ.i.eɪt/, abbreviation /əˌbɹi.viˈeɪ.ʃn̩/, superficial /ˌsupɚˈfɪʃəl/, documentation /ˌdɑkjəmɛnˈteɪʃən/
- Long words — get the stress right: validation /ˌvæl.əˈdeɪ.ʃən/, automotive /ˌɔtəˈmoʊtɪv/, initiate /ɪˈnɪʃ.i.eɪt/, abbreviation /əˌbɹi.viˈeɪ.ʃn̩/, theoretic /ˌθiːəˈɹɛtɪk/
How to practise with this video
- Listen to the whole video once without speaking and note the words you do not know.
- Shadow it sentence by sentence at normal speed, repeating each one until your rhythm matches the speaker.
- Record yourself and compare with the original, paying attention to words like validation, finalize, validate.
เทคนิค Shadowing คืออะไร?
Shadowing เป็นเทคนิคการเรียนรู้ภาษาที่ได้รับการรับรองทางวิทยาศาสตร์ พัฒนาขึ้นสำหรับการฝึกนักแปลมืออาชีพ วิธีการนี้เรียบง่ายแต่ทรงพลัง: คุณฟังเสียงภาษาอังกฤษจากเจ้าของภาษาและพูดตามทันที — เหมือนเงาที่ตามผู้พูดด้วยช่วงเวลาห่าง 1-2 วินาที การวิจัยแสดงว่าเทคนิคนี้ปรับปรุงความแม่นยำในการออกเสียง ทำนองเสียง จังหวะ การเชื่อมเสียง การฟังเข้าใจ และความคล่องแคล่วในการพูดได้อย่างมีนัยสำคัญ