Shadowing Practice: Lesson 1 - Purchasing management - concepts 101 - Learn main concepts in corporate purchasing - Learn English Speaking with Video

Ders oluşturuluyor...
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have you bought something that you didn't like and after giving your money
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and take the product you realized i've made a wrong decision
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why do you think it happens let's try to break down the puzzle
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and figure out how individuals decide choose and buy things
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and then trace a parallel with the corporate purchasing my name
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is america queen in this lesson we'll be exploring the purchasing context purpose
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and terminology welcome let's start learning we've learned in the marketing class
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that there is a buying process
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that most customers follow it starts with the need recognition then usually people search for information about products.
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They identify alternatives and then make the decision which product they will buy.
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After using the product, they may like it or be frustrated with their choice.
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Even educated customers may regret after buying something,
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can be their own feelings about the product or motivated by opinions from friends and family.
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If these things can happen with a simple personal purchasing, imagine what can happen in a corporate purchasing.
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By comparing personal and corporate purchases, we can gain insights about the professional purchasing work.
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What are the differences between personal and corporate purchasing?
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In the personal side, it is based on your personal needs and desires.
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It is your own decision all the way through.
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You have a need, have the money, you alone can decide to buy, choose the product that you like,
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buy, pay, take the product with you and use it as you want.
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In the other hand, in companies, as a purchasing professional, you are responsible for fulfilling the needs of other people.
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The buying decision is made by a bunch of people the payment is handled by some guys,
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the product transportation, storage and usage by people that you may not know.
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Now let's explore why corporate purchasing is more complicated and risky.
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It is mainly because the needs come from distinct groups and people, and worse, these needs can be contradictory.
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For instance, operations may want the best equipment that can be more expensive
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that may be contrary to the marketing needs to price the product in a competitive range.
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To find out the best overall solution for all business units, the work must be coordinated in a purchasing process.
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If well done, the purchasing process can bring several benefits.
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Maximize value, promote savings, develop relationships with external partners that can leverage innovation,
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acquire components and materials with high quality,
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reduce time to market, reduce supply risk and support business continuity,
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increase contribution to profits, improve the competitive advantage.
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The purchasing process and the activity procedures help purchasing professionals to find the most suitable solution for the company.
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Next, let's check the main activities of the corporate purchasing process.
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The needs usually arise from sales forecast and production plans.
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Then, there is a very critical step to identify, sort and define the requirements that will be fulfilled by the purchasing.
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After, the purchasing department should look for and choose suppliers that they can provide the solutions according to the requirements.
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Also, the purchasing team has to negotiate the technical and commercial terms.
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The purchasing is placed, items are received, verified and put available for the company.
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After receiving the materials, there is lots of work to be done.
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Follow -up with internal clients about the deliveries, quality of the materials, and if the contract terms are being followed.
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Thanks for watching.
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See you in the next lesson.
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Gerçek Hayat Senaryosu: Kurumsal Alım Süreci

Bu video, kişisel alışveriş ile kurumsal alım arasındaki farkları ve kurumsal alım sürecinin karmaşıklığını ele alır. Örneğin, bir tüketici kendi ihtiyaçlarına göre ürün seçerken, bir şirket alım uzmanı farklı departmanların (üretim, pazarlama vb.) çelişkili ihtiyaçlarını bir araya getirmek zorundadır. Bu senaryo, İngilizce'de iş dünyası konularını konuşurken karşılaşabileceğiniz gerçek bir durumdur ve ingilizce konuşma pratiği yapmak için mükemmel bir materyaldir.

Öğrenilecek Kelime Grupları ve Kolokasyonlar

  • Need recognition: İhtiyaç tanıma (kişisel veya kurumsal alım sürecinin ilk adımı)
  • Supply risk: Tedarik riski (kurumsal alımda azaltılması gereken önemli bir faktör)
  • Time-to-market: Piyasa giriş süresi (ürünlerin hızla pazara sunulması)
  • Contract terms: Sözleşme şartları (tedarikçilerle yapılan anlaşmaların detayları)
  • Business continuity: İş sürekliliği (riski azaltarak şirketin çalışmasının devamlılığı)

Gölge Konuşma Çalışması: Hemen Uygulayın!

gölge konuşması tekniğini kullanarak video'daki konuşmayı tekrarlayın. İlk olarak videoyu yavaş bir hızda dinleyin, ardından her cümleyi durdurup kendi sesinizle tekrarlayın. Özellikle "the purchasing process can bring several benefits" veya "negotiate the technical and commercial terms" gibi cümlelerifocus edin. Vakit ayırarak en az 5 dakika gölge konuş yapın. Bu yöntem, akıcı konuşma ve telaffuzunuzu hızla geliştirecektir. Unutmayın: videolarla ingilizce öğren en etkili yollardan biridir, özellikle pratik yaparak!

Bu videodaki dil bilgisi

Konuşmacının en çok kullandığı yapılar, videodaki sözcüklerin aynısıyla:

YapıVideoda
Edilgen yapı be + fiilin üçüncü hâli — kimin yaptığı değil, ne olduğu önemlibe frustrated · is based · is made
Present perfect have/has + fiilin üçüncü hâli — geçmişte olan ama şimdi de önemli olan bir eylemhave you bought · i've made · we've learned

Gölgeleme Tekniği Nedir?

Gölgeleme, başlangıçta profesyonel tercüman eğitimi için geliştirilen ve çok dilli Dr. Alexander Arguelles tarafından popüler hale getirilen, bilim destekli bir dil öğrenme tekniğidir. Yöntem basit ama güçlüdür: ana dili İngilizce olan bir sesi dinler ve hemen yüksek sesle tekrar edersiniz — konuşmacıyı 1-2 saniye gecikmeyle takip eden bir gölge gibi. Pasif dinleme veya dilbilgisi alıştırmalarının aksine, gölgeleme beyninizi ve ağız kaslarınızı gerçek konuşma kalıplarını eşzamanlı olarak işlemeye ve yeniden üretmeye zorlar. Araştırmalar, telaffuz doğruluğu, tonlama, ritim, bağlı konuşma, dinleme anlama ve konuşma akıcılığını önemli ölçüde geliştirdiğini göstermektedir — bu da onu IELTS Konuşma hazırlığı ve gerçek dünya İngilizce iletişimi için en etkili yöntemlerden biri yapar.

Shadowing tekniği: adım adım eksiksiz rehberi okuyun →