Pratique du Shadowing: How To Be a Full Time Creator - Apprendre l'anglais à l'oral avec la vidéo
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241 phrases
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For everybody who says they want to go full -time as a creator, don't actually realize that it's not just about gaining a following and views.
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The algorithm won't build your career.
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You will.
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So today, I'm going to share how you can too.
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The creators who built careers as a full -time creator weren't creating to chase views, attention, or chasing an algorithm.
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They were building a system and a network and a community that outlasted, that lived outside of it.
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This is The Creator's Desk, a show about the process, strategy, and day -to -day reality of building a career as a creator.
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I've lived it, and now I'm sharing everything I've learned.
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For context here, I've worked with brands, musicians, at teams at every level.
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And all of that was built with me starting with my camera in my bedroom.
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You know, it was just an obsession with creating
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and a commitment to treat this like a career before I got paid a single dollar to do this.
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And that mindset is what changed everything for me.
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So let's get into it.
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Number one, build a body of work, not just posts.
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If you want to make a career out of creating content, you have to stop thinking about views or trying to go viral.
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That's a dead end path.
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You need to start thinking like it's a portfolio, somebody who's building a brand because your content isn't just your content anymore.
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It's your legitimate portfolio on your page.
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It represents who you are, what you do, what you stand for.
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It's your resume and your track record.
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When a brand or a client or even a new follower lands on your page, they should immediately understand these things.
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What you do, what makes you unique, and the level that you operate at.
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And that doesn't just happen from one good or viral video.
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That happens by building a body of work.
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So here's how we build that.
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Create content that represents a creator that you're becoming.
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Don't just post what's trending.
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Post what you want to be hired for, what you want to be known for,
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or what you want to be paid for eventually in the future.
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If you want to be hired to shoot cinematic brand stories start posting cinematic brand stories
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and if you don't have the opportunities to do those for any brands go out there
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and shoot specs if you want to teach post yourself doing teaching content
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if it's travel content even
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if you don't have an opportunity like I said go travel on your own dime make your own videos
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you need to show the audience and that yourself
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and to the people who may see your page
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that you have the ability to do this first a lot of people sit on who they want to be
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because they're not being hired by this hotel and they want to be this travel creator and they think,
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well, I want to be this travel creator, but I'm not going to go do this work if I'm not asked to do this work.
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No, stop doing that.
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You need to create the content
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you want to see yourself getting paid for as a career before anybody pays
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you a single dollar to do it because your body of work
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and your page should attract who you want to work with and who you want to be.
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Make your page easily understandable.
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When somebody scrolls through the first few seconds of your profile or your body of work, they should see consistency in tone,
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topic, quality, and what you stand for.
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So when you make posts, think in format, not singular posts that are disconnected, that don't have any cohesiveness between them.
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And this is how you can show
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that you can have repeated results no matter who's hiring you
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and that you don't just get lucky ones from a viral video.
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In so many of my videos, I've always said, if you're interested in more content like this, you can find more here on my page.
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And that's a gateway to get other people invested or interested in the other cohesive videos,
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like the one they just watched that they could find all over my page.
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Show your range inside one lane.
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You don't have to jump through multiple niches to show that you're versatile.
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All you have to do is explore different angles of the same world, the same topic, the same niche.
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So for example, if you're a filmmaker, how else can you show your filmmaking chops other than by showing cinematic images?
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Maybe you can post tutorials, client projects, or behind the scenes of that client project.
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Maybe some storytelling breakdowns and all of that fits within that niche.
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Or if you're a travel creator, don't just show a day in the life vlog.
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Try some cinematic videos like packing your setups or maybe even the food that you ate there or a fitness creator.
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Don't just show yourself working out.
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What's your meal prep, your recovery routine?
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What's the mindset?
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How do you get past showing up to the gym even when you don't want to?
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Because the key here is depth.
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It's not width.
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The range within a lane shows authority, a deep understanding that you understand every angle.
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Because building that kind of body of work that goes deep.
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will do these things for you.
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It's going to build trust with the people who may potentially want to work with you or even your audience and yourself.
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It builds a confidence within yourself because you can literally see a reflection of that on your page.
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The volume of work is going to reflect who you want to be
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because this isn't going to be luck that you just get this opportunity.
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You know, going full time isn't just, I hope somebody finds me.
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It's here is the library of work that I've done, here is proof that I really do this.
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Number two, treat your content like a brand.
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If you want to go full time in this career, you can't just post.
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You need to position.
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And what that means is the moment you treat your content like a brand, everything is going to change because brands don't just post randomly.
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They plan.
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They communicate clearly.
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They know exactly the direction and have clarity and vision, they stand for something.
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Because when people land on your page, they should immediately know who you are and that they've entered your world.
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A world that's recognizable and uniquely yours.
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So here's how to do that.
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Define what you represent.
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What connects everything you make?
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Maybe it's how you simplify complex ideas or your eye for storytelling or your perspective on a creative discipline.
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It can be so many different things, but that through line that connects them all, it becomes your identity.
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For example, when I think of my content, I want them to think cinematic first.
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That's the vessel.
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Then educational storytelling.
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You need to define what you want to be remembered for and then make sure that every video,
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every caption, every thumbnail, all of the tone in who you are in that content shows up cohesively.
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Build a consistent creative experience.
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This goes beyond just visuals.
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This is about feeling.
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How are you making your potential client or your audience feel?
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From your thumbnail to how you speak or the music that you use in your edits,
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your audience and these potential clients should know that this is content that you made immediately.
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So for me, I knew the pillars of how I wanted to present my content every single time.
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It was big, bold, yellow fonts, static wide shots shot on a tripod.
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And I walk in and I present what I'm talking about immediately.
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And I would like to think that over time, people have associated that with the content that I make.
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So whatever it is, you need to own it.
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People trust what feels like it is an ownership of this creator's specific style that is unique to them.
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People want consistency.
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Operate like a studio, not a content creator.
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So stop waking up and deciding what to post that day.
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That's what burns you out, okay?
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Studios run on calendars, concepts, pipelines, meetings, okay?
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Maybe not that, but if you want this to be your job, you have to legitimately treat it like one.
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Whether it's building a weekly or a monthly programming like different formats, planning a series, or different carousels,
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something that your audience or potential clients can look forward to every single time you post.
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It gives your audience structure and familiarity to you.
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And it also gives you the freedom to create within it.
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You can experiment so many different ways within those formats because when your content starts to feel like a brand, people start to engage differently.
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They're not just watching, they buy into what you're saying and not just buy in like purchasing, but you know, it's your style,
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it's the music, it's what you wear.
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They start seeing you as more than just a creator on your screen.
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They see you as a human that they connect with because personal brand is just consistency with purpose, intentional purpose.
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And that's what takes your creativity from something that you just do, to something that people trust.
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And lastly, before we get to number three, let's have a word from our sponsor.
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If you're enjoying this so far and you want to go even deeper
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and build the foundational systems that make all of this possible, I built an online academy called Content College.
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Inside, you'll learn how to plan, write, film, edit, and post with a creative system designed to help you grow without burning out.
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And it's more than just courses.
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You'll also be getting my color grading preset, my sound effects pack, my templates,
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worksheets, and how I film and edit my videos from start to finish.
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And it just starts there because there is so much more inside.
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And I'm not just showing you how I make my videos.
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We'll be working on your videos together every step of the process.
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The skills you need that won't be affected by an algorithm.
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So if you're serious about taking your content to the next level, check out Content College.
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The link is down below in the description.
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Now let's get back to number three.
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Learn to sell through storytelling.
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So here's the honest truth.
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If you want to turn creating into a career, you have to get comfortable with the business side.
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And how you do that matters.
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And you don't need to be salesy to make your money from content.
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You just need to know how to tell a story that shows value.
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Because when you sell through storytelling, you're not pushing a product.
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You're not selling something to your audience.
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You're inviting them into something that makes sense for them.
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You make all this content where people trust that you do this thing.
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And when you get to the business side, it's like, hey, welcome.
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I've opened the doors.
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If you trust me doing this, I also do this here, whether it's a product or a service.
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So here's how to do it.
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Solve a problem.
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Don't pitch a product.
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Think about what your audience may struggle with and show how you may offer help to that.
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If you're selling a course, don't say, I'm selling a course and this will help you do this.
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No, you want to sell the transformation.
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Demonstrate how it works within their daily life or their workflow.
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People want to know what they're going to be before and after they buy any product.
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If you buy shoes, what are you going to feel?
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Cool.
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If you buy a jacket, what are you going to feel?
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Warm.
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If you sell a course, are you selling knowledge or are you selling who you're going to be after you take that course?
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You're not selling the thing.
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You're selling what the thing will do.
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Integrate.
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Don't interrupt.
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The best brand deals and products blend seamlessly with the storytelling of the creator.
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For example, if you're filming a travel video, you want to weave the gear that made that trip easier
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or the hotel that made that trip feel like a true vacation.
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If you're an educational creator and you have a gear placement, show how that specific piece of gear improves your process.
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It should feel like it's part of your world, not just this breakout ad that happens in the middle of your video.
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People can sense that immediately and they'll scroll or they won't watch or even worse, you lose their trust.
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Build your own ecosystem.
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You've heard this before.
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You shouldn't just rely on brand deals.
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While they are great and they are going to be a lot of the biggest sources of income for creators,
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you need to think outside of that.
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Something that you own.
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Create your own products, whether it's merchandise or CPG or presets, guides, courses, anything that you can sell your expertise within.
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For example, if you're a creator known for cinematic visuals, build color grading presets.
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Or if you're a travel creator, you can make travel guides or itinerary templates.
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You want to build things that serve the audience that you already serve for free.
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This is how you go from relying on brand deals to building your own business.
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And, you know, selling, I understand that it's kind of an icky thing, right?
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You feel gross, but it doesn't have to feel like manipulation.
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You have to communicate this clearly though, because when you tell stories that help teach
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or inspire selling becomes an extension of who you are
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and what you serve
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because people aren't just buying the products like I said right
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they buy the trust they buy the emotion they buy the connection
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then built they buy who they are going to be after they buy this service
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or product all right that is everything on today's topic
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but of course as we all know now it's your turn these are all comments
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that have been left to me and picked out
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and sorted by my team so it is the first time I am seeing these for a rapid Q &A.
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Let's go.
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What do you do when you have a job and don't have time to post infinite content?
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You do just enough to not burn yourself out but
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if you want to turn it into a creative career then you're going to have to treat it more like a job.
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It really just depends if you see creating content as a form of expression
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or a lane you actually want to build a career off of.
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If you're going here, then you're going to have to work really, really hard at it.
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If you want to go here and just express yourself
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because these are hobbies that you enjoy and places that you like sharing, don't pressure yourself too hard.
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It's supposed to be fun.
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It's supposed to be a form of expression.
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So don't hold yourself to this standard of, I need to be posting multiple times a week in order to grow.
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None of that matters.
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Post what genuinely feels like you and what will make you happy without burning yourself out.
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Best camera movements.
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My favorite camera movement is this right here.
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Static, on a tripod, setting it up with the right lens, making sure I get the right focal length,
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the right lighting, and just delivering in front of the lens what I want to convey.
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I honestly don't think there is a better or more useful shot than the locked off tripod shot.
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What is the best FPS we should film at and why?
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I don't think there's a best, but I could tell you what I prefer.
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I prefer 24 frames a second because that's what movies.. were shot on
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and I understand that there are 60 frames a second there's 120
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and that's cool for slow -mo
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but for me personally
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I'm choosing 24 over 30 each time even though I know 30 is the social media thing to do
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but in my mid -30s I grew up watching movies shot on film
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and film was shot at 24 frames a second
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and there is a nostalgic aspect as to why I enjoy 24 frames a second.
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Well, that's all the questions we have.
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And if you have any, just leave them down below.
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And if you've made it this far, comment the word raccoon so we can confuse everybody and be like,
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why is there a bunch of raccoon comments?
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Just so I know y 'all are the real ones who stuck around this long.
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And before you leave, make sure you are subscribed to the free APCC newsletter for digestible content creation tips
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that will be sent to you every week, as well as highlighting some of our community's creators.
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And be sure to like and subscribe and turn the notification bell on because it really does matter to me.
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It makes me feel, it makes me feel loved, honestly.
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And lastly, follow me on the other platforms.
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You'll see it down below because I post different content depending on the platform.
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Anyways, I'll see y 'all back here.
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Same time, same place in two weeks.
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Peace.
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Vocabulaire et conseils d’expression pour cette leçon
Cette leçon d’expression orale s’appuie sur la vidéo « How To Be a Full Time Creator ». Les mots qui reviennent le plus souvent : content, creator, brand. Cette vidéo contient 241 phrases et 2921 mots à répéter en shadowing. La partie parlée dure 16:24. Le locuteur parle à un rythme naturel d’environ 178 mots par minute, proche d’une conversation courante. 86 % des mots font partie des 3 000 mots les plus courants en anglais ; le reste mérite d’être vu avant de commencer.
Vocabulaire clé de cette vidéo
15 mots de la vidéo à retenir, avec leur prononciation et leur sens :
| Mot | Prononciation | Sens |
|---|---|---|
| creator nom | /kɹiːˈeɪ̯təː/ | créateur |
| storytelling nom | narration, mise en récit | |
| hire verbe | /ˈhaɪɹ/ | louer |
| topic nom | /ˈtɑpɪk/ | sujet, thème |
| format nom | /ˈfɔːɹ.mæt/ | format |
| gear nom | /ɡɪɚ/ | panoplie, matériel |
| connect verbe | /kəˈnɛkt/ | accoupler, connecter |
| edit verbe | /ˈɛdɪt/ | modifier, corriger |
| algorithm nom | /ˈælɡəɹɪðm̩/ | algorithme |
| niche nom | /nɪt͡ʃ/ | niche |
| tone nom | /ˈtəʊn/ | ton |
| chase verbe | /t͡ʃeɪs/ | poursuivre, chasser |
| angle nom | /ˈæŋ.ɡəl/ | angle |
| define verbe | /dɪˈfaɪn/ | déterminer |
| rely verbe | /ɹɪˈlaɪ/ | compter sur |
Les verbes à particule que vous entendrez
| Mot | Prononciation | Sens |
|---|---|---|
| check out verbe | mater, regarder | |
| go out verbe | sortir | |
| grow up verbe | grandir | |
| look forward to verbe | avoir hâte de, attendre avec impatience | |
| pick out verbe | distinguer, faire la distinction | |
| show up verbe | apparaître, se montrer se pointer | |
| wake up verbe | /ˌweɪk ˈʌp/ | se réveiller |
| work out verbe | /ˌwɝk ˈaʊt/ | calculer |
Des phrases à répéter
Des phrases courtes et complètes de la vidéo, à réutiliser dans la conversation de tous les jours :
- The algorithm won't build your career.
- It's your legitimate portfolio on your page.
- It's your resume and your track record.
- What's your meal prep, your recovery routine?
- What connects everything you make?
La grammaire de cette vidéo
Les structures que le locuteur utilise le plus, avec les mots exacts de la vidéo :
| Structure | Dans la vidéo |
|---|---|
| Present perfect have/has + participe passé — une action passée qui compte encore maintenant | I've lived · I've worked · have repeated |
| Voix passive be + participe passé — l’accent est mis sur ce qui arrive, pas sur qui le fait | was built · be hired · be paid |
| Propositions relatives who / which + proposition — une précision sur une personne ou une chose | people who may · ones who stuck |
Prononciation à surveiller
Le locuteur utilise 80 contractions et formes réduites, comme you're, don't, I'm. Prononcez-les sous leur forme courte, telles que vous les entendez.
- Les sons « th »: algorithm /ˈælɡəɹɪðm̩/, width /ˈwɪtθ/, thumbnail /ˈθʌm.neɪl/
- Les sons « sh » et « zh »: extension /ɪkˈstɛnʃən/, ownership /ˈoʊnɚʃɪp/, vacation /veɪˈkeɪ.ʃən/, potentially /pəˈtɛnʃ(ə)li/, transformation /ˌtɹæns.fɔɹˈmeɪ.ʃən/
- Mots longs — placez bien l’accent: consistency /kənˈsɪs.tən.si/, communicate /kəˈmjuːnɪkeɪt/, portfolio /pɔːtˈfəʊ.liˌəʊ/, potentially /pəˈtɛnʃ(ə)li/, experiment /ɪkˈspɛɹ.ə.mənt/
Les sons difficiles pour les francophones :
- /h/ — il se souffle, il n’est pas muet: hire /ˈhaɪɹ/, highlight /ˈhaɪˌlaɪt/, hobby /ˈhɑ.bi/, cohesive /kəʊˈhiː.sɪv/, cohesively /koʊˈhisɪv.li/
- /tʃ/ et /dʒ/ — à ne pas adoucir en « ch » et « j »: niche /nɪt͡ʃ/, chase /t͡ʃeɪs/, pitch /pɪt͡ʃ/, engage /ɪnˈɡeɪd͡ʒ/, jacket /ˈd͡ʒæk.ɪt/
- /r/ anglais — langue recourbée, sans frotter la gorge: creator /kɹiːˈeɪ̯təː/, hire /ˈhaɪɹ/, format /ˈfɔːɹ.mæt/, viral /ˈvaɪɹəl/, algorithm /ˈælɡəɹɪðm̩/
Comment s’entraîner avec cette vidéo
- Écoutez la vidéo en entier une fois sans parler et notez les mots que vous ne connaissez pas.
- Commencez à la vitesse 0,75×, répétez phrase par phrase, puis revenez à la vitesse normale quand cela devient facile.
- Enregistrez-vous et comparez avec l’original, en faisant attention à des mots comme creator, storytelling, hire.
Qu'est-ce que la technique du Shadowing ?
Le Shadowing est une technique d'apprentissage des langues fondée sur la science, développée à l'origine pour la formation des interprètes professionnels. Le principe est simple mais puissant : vous écoutez de l'anglais natif et le répétez immédiatement à voix haute — comme une ombre suivant le locuteur avec un décalage de 1 à 2 secondes. Les recherches montrent une amélioration significative de la précision de la prononciation, de l'intonation, du rythme, des liaisons, de la compréhension orale et de la fluidité.