Shadowing Practice: How to Become a Sales Engineer | Without Any Experience - Learn English Speaking with Video
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How to become a sales engineer with no experience is one of the questions that I get on a regular basis.
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I've hired many hundreds of people all over the world
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and I know what it takes to make it into the SE community.
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In this video I'll tell you what skills you need, what career path options there are and how you can get your first SE role.
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So if you want to know how to become an SE then keep watching.
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If you like this video then don't forget to hit like
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and subscribe to keep updated on the new content that we release.
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My name's Andy Waterhouse, I'm the Pre-Sales Coach.
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Let's get started.
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A question that I get on a regular basis is how do I get into an SE role without any experience?
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The answer can be quite complex as for many career changes but I'll break it down into some useful areas to consider.
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Unlike many other careers and professions there's no bachelor's degree in pre-sales
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that you can take but there are some online courses coming soon on the pre-sales coach website that will help.
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Many people get here by accident by coincidence or just
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because they know someone in technology sales but there are more structured ways to get into an SE role.
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But what exactly is a sales engineer?
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An SE is the bridge between a company's sales and technical teams and their prospective and existing clients.
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They help customers understand how a product or service works and why it's the perfect solution for them.
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For a more in-depth review of the Sales Engineer role, take a look at the Sales Engineering 101 video.
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The link's in the description below.
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And remember, not all pre-sales roles are called Sales Engineer.
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Some could be Solutions Consultant, Solutions Architect or a number of other job titles.
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So how do you become one without any experience?
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Let's break it down now.
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You don't need a degree to get started as an SE but you do need some technical skills.
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Many of the SEs that I've hired don't have a degree but they've spent time working in various IT roles, learning about technology and how it's best applied.
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You should familiarize yourself with the products or services that you're interested in selling, for example cloud services or cybersecurity solutions.
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Learn the basics of the industry and the terminology used.
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Take some of the certifications that are available like AWS or Azure Solutions Architect or Google Cloud Engineer.
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For cyber security look at Certified Ethical Hacker or CISSP.
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All industries have some form of certification.
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Online courses, tutorials and even hands-on projects are all your best friends on this journey.
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Every company will have demo videos or webinars that you can attend or review the recordings.
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These will show you how they talk about the subject as well as show you how their SEs deliver the content.
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Dive into the technicalities and soon you'll be speaking the language fluently.
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It might sound daunting but trust me it's the first step to success.
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And if you want success and want to be notified about this
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and any other new content then subscribe to the channel
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and why not subscribe to our newsletter the links are in
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the description for the video now let's talk about networking it's not just about who you know
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but who knows you attend industry events connect on LinkedIn
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and don't be afraid to reach out to professionals for advice
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when you connect with someone especially on LinkedIn don't just use
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the default message of I'd like to connect make it personal
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and tell the individual why you want to connect
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so it can help build your career it will significantly improve your connection rate go to user groups
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and meetups face-to-face sessions are usually the best way to build your network
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but also to learn they can also be an amazing source
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for job referrals get into the online communities for the technologies that you're interested in
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but watch out for the trolls that believe their opinion is the only one that matters.
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Building relationships can open doors you never knew existed
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and remember networking isn't just about taking it's about giving back to the community as well.
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And one final point here, unless you're an extrovert putting yourself out there can be a really difficult thing to do.
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One way to overcome this is to imagine yourself as the person
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that you want to be just before you start a networking event.
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Be confident but not overconfident.
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Start a conversation but don't dominate it.
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Tell people, hey I'm here to learn and make connections.
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That level of honesty will help.
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Okay so you've got the skills and now you're expanding your network.
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Now it's time to showcase what you've got.
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Create a killer resume or CV that highlights your technical know-how and your ability to communicate complex ideas in a simple way.
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Make sure that you give concise examples of what you've done.
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There are many resume tools out there that can help you with this.
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And why not start a blog or create content showcasing your insights?
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It's not only a great portfolio to have but also a great way to demonstrate your passion for the industry.
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Now we need to address the issue of a lack of experience.
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Everyone has to start somewhere and there are various options to look at.
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In general companies will look at three areas of experience, sales, technical skills and real-world experience.
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You've already started to address the technical skills
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but we need to look at which of the other two you can build on.
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Many of the SEs
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that I know spent the early years of their careers working in different types of companies helping to run IT solutions.
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It helped them to understand not just what IT solutions are
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but why they're important to a company and the value that they bring.
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Being able to relate this as an SE is vitally important.
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Other SEs came via sales development or business development programs
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so they were training to work in sales but for whatever reason they decided to switch track and become SEs.
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These are often some of the best SEs as they have
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both the commercial awareness as well as the technical skills for the role.
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There are many other options for example from IT support,
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from professional services and customer success roles but you need to consider what skills
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and experience that you're building and how does that apply to the SE role.
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One other potential option is to look at internships.
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Look for internships that combine both technical and sales aspects.
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It's a chance to get hands-on experience and make meaningful connections in the industry
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and remember treat your internship like an extended job interview.
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Show them what you're made of and always be learning.
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One of the key elements of applying for a role is to make your application stand out.
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The HR and recruitment team see hundreds of applications every week, so you need to grab their attention.
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We already discussed the killer resume or CV, but you should also have a killer cover page.
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You should research the company as well as key people inside the company, especially the hiring manager.
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Call out what you bring to the company and why you'd like to join them.
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Don't just use a standard cover letter.
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However, the real step up is to get someone
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that you know at the company or someone that knows someone at the company to make a recommendation on your behalf.
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That doesn't guarantee the interview but it helps massively as we all want to work with people that others recommend.
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This is where the networking discussed earlier will really pay off.
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Okay, you've made it to the interview stage.
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Congratulations!
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Now it's time to shine showcase your technical knowledge highlight your sales experience and most importantly
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demonstrate your passion for the role
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and how you can contribute continue to research the company
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and the people make sure you know who'll be interviewing you at each stage
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and check them out on linkedin it'll show
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that you looked at their profile if i was interviewing someone
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and they didn't check me out on linkedin then
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that would be a specific question that i'd ask them in the interview as to why they're not doing their research.
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Also look at blog posts or YouTube videos that they've posted, refer back to them in the interview if possible
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and always check out the latest company news just before the interview and discuss any important announcements.
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This demonstrates that you're engaged in the process.
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Finally be ready with examples of what you've done in the past
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that can showcase how you can help them in the future.
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And there you have it, how to become a sales engineer without any experience.
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It's all about dedication, continuous learning and making meaningful connections.
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If you like this video then hit like and subscribe to keep updated on the new content that we release.
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And why not subscribe to our newsletter for updates on what's happening and hints and tips about pre-sales.
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Links are in the video description.
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Until the next time, I'm Andy Waterhouse, I'm the Pre-Sales coach.
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אוצר מילים והערות הגייה לשיעור הזה
שיעור הדיבור הזה ברמה B2 מבוסס על הסרטון “How to Become a Sales Engineer”. המילים שחוזרות הכי הרבה: sales, role, experience, technical, skills. בסרטון הזה יש 119 משפטים ו-1571 מילים לתרגול Shadowing. הדיבור נמשך 9:32. הדובר מדבר בקצב טבעי של כ-165 מילים בדקה, קרוב לשיחה יומיומית. 87% מהמילים נמצאות בין 3,000 המילים הנפוצות ביותר באנגלית, כך שקל לעקוב אחרי אוצר המילים.
אוצר מילים מרכזי בסרטון הזה
15 המילים המתקדמות ביותר בסרטון, עם ההגייה והמשמעות שלהן:
| מילה | הגייה | משמעות |
|---|---|---|
| subscribe פועל | /səbˈskɹaɪb/ | נִמְנָה |
| internship שם עצם | /ˈɪntɜːnʃɪp/ | התמחות |
| resume פועל | /ˈɹɛz.ə.meɪ/ | התחיל מחדש, המשיך |
| demonstrate פועל | /ˈdɛm.ənˌstɹeɪt/ | הפגין |
| concise שם תואר | /kənˈsaɪs/ | תַּמְצִיתִי |
| webinar שם עצם | /ˈwɛb.əˌnɑː/ | וובינר |
| terminology שם עצם | /ˌtɝ.məˈnɑ.lə.d͡ʒi/ | טֶרְמִינוֹלוֹגְיָה |
| dedication שם עצם | /ˌdɛdɪˈkeɪʃən/ | הקדשה |
| coincidence שם עצם | /kəʊˈɪnsɪdəns/ | צירוף מקרים |
| demo שם עצם | /ˈdɛm.oʊ/ | דמו |
| hint שם עצם | /hɪnt/ | רֶמֶֶז |
| recommendation שם עצם | /ˌɹɛkəmɛnˈdeɪʃən/ | הַמְלָצָה |
| dive פועל | /daɪv/ | צָלַל |
| combine פועל | /kəmˈbaɪn/ | ערבב, שילב |
| portfolio שם עצם | /pɔːtˈfəʊ.liˌəʊ/ | פורטפוליו, תיק |
Phrasal verbs שתשמעו
| מילה | משמעות |
|---|---|
| check out פועל | בדק |
דקדוק בסרטון הזה
המבנים שהדובר משתמש בהם הכי הרבה, עם המילים המדויקות מהסרטון:
| מבנה | בסרטון |
|---|---|
| הווה מושלם (Present perfect) have/has + past participle — פעולה שקרתה בעבר ועדיין יש לה חשיבות או השפעה עכשיו | I've hired · you've done · You've already started |
| סביל (Passive voice) be + past participle — הדגש הוא על מה שקורה, לא על מי שעושה את הפעולה | are called · be notified |
הגייה ששווה לשים לב אליה
הדובר משתמש ב-41 קיצורים וצורות מקוצרות, כמו don't, you're, you've. אמרו אותם בצורה הקצרה, כפי שאתם שומעים אותם.
- הצלילים של “sh” ו-“zh”: showcase /ˈʃoʊˌkeɪs/, internship /ˈɪntɜːnʃɪp/, certification /ˌsɜː.tɪ.fɪˈkeɪ.ʃən/, dedication /ˌdɛdɪˈkeɪʃən/, recommendation /ˌɹɛkəmɛnˈdeɪʃən/
- מילים ארוכות — שימו לב להטעמה: certification /ˌsɜː.tɪ.fɪˈkeɪ.ʃən/, cybersecurity /saɪbəsɪˈkjʊəɹɪtɪ/, extroverted /ˈɛkstɹəˌvəɹtɪd/, familiarize /fəˈmɪliəɹaɪ̯z/, overconfident /ˌəʊvə(ɹ)ˈkɒnfɪdənt/
צלילים שדוברי עברית מתקשים בהם:
- /æ/ — פתוח יותר מה-“אֶ” העברית, לא כמו “a” ב-“cup”: technicality /ˌtɛknɪˈkælɪti/, massively /ˈmæs.ɪv.li/
- /r/ — הלשון לא נוגעת בשום מקום, לא ה-“ר” הגרונית: subscribe /səbˈskɹaɪb/, resume /ˈɹɛz.ə.meɪ/, demonstrate /ˈdɛm.ənˌstɹeɪt/, cybersecurity /saɪbəsɪˈkjʊəɹɪtɪ/, extroverted /ˈɛkstɹəˌvəɹtɪd/
- עיצור קולי בסוף מילה — /b/, /d/, /g/, /z/, /v/ בלי להפוך אותם לאטומים: subscribe /səbˈskɹaɪb/, extroverted /ˈɛkstɹəˌvəɹtɪd/, familiarize /fəˈmɪliəɹaɪ̯z/, prospective /pɹəˈspɛktɪv/, dive /daɪv/
איך לתרגל עם הסרטון הזה
- הקשיבו לכל הסרטון פעם אחת בלי לדבר, ורשמו את המילים שאתם לא מכירים.
- התחילו במהירות 0.75×, תרגלו Shadowing משפט אחר משפט, וחזרו למהירות רגילה כשזה מרגיש קל.
- הקליטו את עצמכם והשוו למקור, תוך תשומת לב למילים כמו subscribe, internship, resume.
מהי טכניקת השאדואינג?
שאדואינג היא טכניקת למידת שפה מבוססת מדע שפותחה במקור להכשרת מתורגמנים מקצועיים ופופולרית על ידי הפוליגלוט ד"ר אלכסנדר ארגואלס. השיטה פשוטה אך עוצמתית: אתה מקשיב לאודיו באנגלית ילידית וחוזר עליו בקול רם מיד — כמו צל העוקב אחרי הדובר עם עיכוב של 1–2 שניות בלבד. בניגוד להאזנה פסיבית או תרגילי דקדוק, שאדואינג מכריח את המוח והשרירים בפה לעבד ולשחזר דפוסי דיבור אמיתיים בו זמנית. מחקרים מראים שזה משפר משמעותית את דיוק ההגייה, האינטונציה, הקצב, הדיבור המחובר, הבנת השמיעה ושטף הדיבור — מה שהופך אותו לאחת השיטות היעילות ביותר להכנה לIELTS Speaking ולתקשורת באנגלית בעולם האמיתי.