Shadowing Practice: C1 T1 TEST1 PART4 - Learn English Speaking with Video

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There are more than 60 ,000 7 -Elevens across the planet.
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But there is one country where the convenience store chain flopped.
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Indonesia.
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In 2017, the chain of mini markets closed all of its stores there.
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Here's why 7 -Eleven failed in Indonesia.
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Let's go back to 2009, when 7 -Eleven got its start in the country.
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7 -Eleven's Indonesian rollout was run by a local operator, PT Modern International.
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Contrary to its American counterpart that capitalized on to -go items and late -night munchies, 7 -Eleven in Indonesia became a trendy hangout spot for locals.
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It offered traditional 7 -Eleven items like Slurpees and snacks, but also fresh local food and alcohol.
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7 -Eleven was very popular with university students, clearly the 18 to 25 age range.
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It was a place for them to hang out at all hours of the day, all hours of the night, Before the alcohol ban that was imposed in 2015,
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this was a very popular spot to hang out, have a beer after class or after work, have free Wi -Fi, have a bite to eat.
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As the business took off, Modern soon started to expand within the capital, Jakarta.
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It opened its 21st store by 2010, and it hit 100 locations in 2012.
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In 2014, the company hit peak sales of around 78 million with 190 stores.
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The future of 7 -Eleven in Indonesia seemed promising.
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The stores remained crowded, but there was one problem.
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People weren't spending money.
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Well, actually, there are some comments that, yes, there's a huge crowd in 7 -Eleven, but they might just buy one drink, one fret, and sit for three hours.
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The company also attributed its lack of sales to intense competition from existing and new competitors.
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By 2016, the number of retail outlets in Indonesia had grown from 12 ,000 to 40 ,000 in just under a decade,
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with many markets being the sector's fastest -growing segment.
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Two of 7 -Eleven's biggest competitors were Indonesian convenience stores Indomerit and Alphamart.
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Both chains have a long history in the country and are top players in Indonesia's convenience store market.
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7 -Eleven had 190 stores in the country, but its competitor store count absolutely squashed that.
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As of 2017, there were more than 10 ,000 Alphamarts and roughly 15 ,000 Indomerits in Indonesia,
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giving Alphamart a 38 % share of the market and Indomerit 47%.
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That was the year 7 -Eleven closed all of its shops, but before that, it held just 0 .7 % of the market.
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Regulatory issues also posed a major problem for 7 -Eleven.
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In 2015, Indonesia banned the sale of alcoholic beverages in convenience stores and mini -marts.
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After the alcohol ban took effect, 7 -Eleven's net sales dropped by nearly 24 % over the next year.
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Unlike 7 -Eleven, its rivals Indomerit and Alphamart actually reported revenue gains that year.
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Alphamart and Indomerit were able to withstand the ban because they offered a wider range of products and services.
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7 -Eleven's geographic reach posed another big problem.
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The convenience store chain never managed to expand beyond Jakarta and its surrounding cities, but its rivals did.
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of expansions to other cities and regions.
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Modern also cited Indonesia's economic slowdown as a reason for its diminishing revenue.
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The chain closed down 25 underperforming stores in 2016 to cut down operation losses, and Modern closed the remainder of its 7 -Eleven stores in 2017.
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However, a spokesperson from 7 -Eleven said, Indonesia is an important country for us.
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This is not the end for 7 -Eleven's business.
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The company is hoping to find a new partner to renew its efforts, And it has good reason to believe the right international partner will make all the difference.
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Take Japan.
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7 -Eleven entered the country in 1974.
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It partnered with Japanese chain Ido Yukato, forming York 7 Company, to operate its stores.
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It was so successful that in 2005, it bought out the company.
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7 &I Holdings became the global owner of the American chain.
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Today, there are more than 20 ,000 7 -Elevens in Japan.
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The U .S has less than 9 ,000.
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So seeking a new international partner may be the key to its success.
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Indonesian consumers will just have to wait and see.

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Context en achtergrond

De video vertelt over de mislukking van 7-Eleven in Indonesië, met details over de start, groei en val van de keten. Het verhaal biedt boeiende context voor het oefenen van Engels, met diverse taal niveaus en thema's zoals ondernemerschap, cultuur en regulaties. Deze mix maakt het ideaal voor het verbeteren van je luistervaardigheid en het begrijpen van complexe verhalen, wat handig is voor het IELTS spreekvaardigheid oefenen.

Top 5 uitdrukkingen voor dagelijks gebruik

  • Rollout: De introductie of lancering van een product of service (bv. "De rollout van de nieuwe app ging soepel").
  • Hangout spot: Een plek waar mensen graag samenkomen (bv. "Café Central is onze favoriete hangout spot").
  • Intense competition: Sterke concurrentie (bv. "In de horeca is er intense competition tussen restaurants").
  • Underperforming: Slechts presterend (bv. "De underperforming filialen werden gesloten").
  • Economic slowdown: Economische stagnatie (bv. "Door de economic slowdown daalden de omzetten").

Stapsgewijze gids voor schaduwspreken

Om de shadowing techniek effectief toe te passen op deze video, volg deze stappen: 1. Luister eerst de video een keer door om het verhaal te begrijpen. Let op de structuur: start, piek, problemen en einde. 2. Kies een fragment van 30 seconden. Herhaal het fragment en spreek direct na de spreker, met dezelfde tempo en intonatie. Gebruik een shadowing app om je te helpen met de timing. 3. Focus op moeilijke woorden zoals "regulatory issues" of "geographic reach". Herhaal deze tot ze vloeiend uit je mond gaan. 4. Na een paar keren, probeer het fragment te spreken zonder de audio. Controleer of je de betekenis en structuur goed bewaard hebt. 5. Verhoog geleidelijk de lengte van de fragmenten. Dit helpt je om langere zinnen en verhalen te volgen, wat cruciaal is voor het schaduw spreken en je IELTS-spreekvaardigheid.

Door deze techniek te oefenen, verbeter je niet alleen je uitspraak, maar ook je luistervaardigheid en reactietijd. Perfect voor dagelijks gebruik en examens!

Wat is de Shadowing-techniek?

Shadowing is een wetenschappelijk onderbouwde taalleermethode die oorspronkelijk is ontwikkeld voor professionele tolkentraining en gepopulariseerd door polyglot Dr. Alexander Arguelles. De methode is eenvoudig maar krachtig: je luistert naar native Engelse audio en herhaalt het onmiddellijk hardop — als een schaduw die de spreker volgt met slechts 1–2 seconden vertraging. In tegenstelling tot passief luisteren of grammaticadrills, dwingt shadowing je hersenen en mondspieren om echte spraakpatronen tegelijkertijd te verwerken en te reproduceren. Onderzoek toont aan dat het de uitspraaknauwkeurigheid, intonatie, ritme, verbonden spraak, luisterbegrip en spreekvaardigheid aanzienlijk verbetert — waardoor het een van de meest effectieve methoden is voor IELTS Speaking-voorbereiding en echte Engelse communicatie.

Shadowing-techniek: lees de volledige stap-voor-stap-gids →