Shadowing Practice: 『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！#sony #ceo - Learn English Speaking with Video

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Well, I've become CEO three and a half years ago, and we've taken some aggressive steps to restructure the organization, get out of profitable businesses,

and turn the businesses around category by category.

As a matter of fact, for example, the TV business, which we were unprofitable for the last 10 years,

we were able to turn on last fiscal year.

And so a lot of the restructuring and the things

that we've put in place over the past three years have really started to bear fruit

and I think the Sony organization just overall is headed in the right direction.

I know your mission is to just overhaul the company into this more focused and profitable company.

So is it fair to say that movies,

music, video games, image sensors are all going to be at the top of the resource of food chain?

TVs and smartphones will be at the bottom or spun out or sold off when you can cut them or reorganize them.

So let me address a second point first.

We are not selling off our TV business or our smartphone business.

Our TV business is now a fully -owned subsidiary.

The smartphone business has always been a fully -owned subsidiary.

We were able to turn the TV business around to profitability last fiscal year.

We are well on our way to doing a necessary restructuring

to turn the business for the smartphone business to profitability this fiscal year and next fiscal year and beyond.

And as you mentioned, the growth areas for Sony really are going to be driven by our image sensor business,

our entertainment businesses, and our video game business.

So that point that you mentioned is absolutely the important pillars, if you will, for Sony's growth going forward.

Okay, so speaking of the gaming, and I know you have a particular area of expertise in this, how do you think that

Sony's PlayStation is going to compete with Microsoft Xbox or Nintendo Wii in this all -important holiday season?

I think that based on the past performance of the PlayStation 4 console vis -a -vis our competitors,

not just in the US market but in Europe, in Japan and elsewhere.

We're very confident about being able to keep our leadership position with PlayStation 4 in all those territories.

And we have a lot of great games

that are coming up between now and the end of the year and certainly beyond that, which promises very well for the console.

Not to mention the fact that we are talking about our foray into virtual reality with PlayStation VR.

That's a product that's coming out next year.

And I heard you talk about virtual reality.

Do you see any kind of application for this technology,

whether it's in gaming, but I'm more interested in beyond when you see some of the products that you're pitched?

You have a large vision.

Do you see where the average person is going to be using these, not just gamers?

I think first of all, because it is coming from our PlayStation business, the video game applications are going to be first and foremost.

But at the same time, there are other image related applications or entertainment content.

A lot of discussions are already happening with the folks down at Sony Pictures Entertainment for television and motion picture content.

And also, if you look at other business applications, whether it's in, for example, in the manufacturing field or other consumer applications,

there are a lot of different areas in which the application or the technology can be used broadly.

But we want to make sure that we first start out with video game content

and then move on to movie and television content first.

So, Mr. Hari, Michael Rogers, the NSA director, spoke recently and said that

Sony did a great job handling the now infamous hack.

Did you ever find out if there was a disgruntled employee involved with that?

I think that based on all the reports that we've gotten from the FBI and other authorities,

that this was not something that was perpetrated by a disgruntled employee.

And that, in fact, it was actually an attack from a nation state.

And that's the information that we've gotten, and I think that's the information that I think the members of the media have as well.

Incidents like these are issues, unfortunately, that is a part of life, part of business going forward.

And whether it's

Sony, whether it's anybody else, it's not a question of if, but it's more of a question of when.

So rather than trying to say that this is never going to happen again, it's more making sure that if,

unfortunately, these incidents happen, that we are able to deal with it in a proactive and a very quick manner.

So, Mr. Harai, before we let you go, the one surprise, the biggest element that has made you readjust in these past three years,

what is it?

You know, I think that, you know, one of the things that really inspires me is the fact that,

you know, Sony is a worldwide organization with more than 140 ,000 employees.

Now, we've been able to really rally around the cause of restructuring the organization to make it a more profitable

and more strong organization going forward.

And the past three and a half years has been just a great journey in making sure that we undertake that path.

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Woordenschat en spreektips bij deze les

Deze spreekles is gebaseerd op de video “『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！”. Deze woorden komen het vaakst terug: Sony, application, Playstation, organization, smartphone. Deze video bevat 61 zinnen en 911 woorden om na te spreken. Het gesproken deel duurt 4:53. De spreker praat snel, ongeveer 187 woorden per minuut, dus reken op verbonden en ingeslikte klanken. 86% van de woorden hoort bij de 3.000 meest gebruikte Engelse woorden; de rest kun je beter vooraf bekijken.

Belangrijke woorden in deze video

15 woorden uit de video die het leren waard zijn, met uitspraak en betekenis:

Woord	Uitspraak	Betekenis
fiscal bijvoeglijk naamwoord	/ˈfɪskəl/	fiscaal
smartphone zelfstandig naamwoord	/ˈsmɑɹtfoʊn/	smartphone
profitable bijvoeglijk naamwoord	/ˈpɹɑ.fɪ.tə.bl̩/	winstgevend
virtual bijvoeglijk naamwoord	/ˈvɜɹt͡ʃuəl/	virtueel
element zelfstandig naamwoord	/ˈɛləmənt/	element
pitch zelfstandig naamwoord	/pɪt͡ʃ/	worp
compete werkwoord	/kəmˈpiːt/	wedijveren
resource zelfstandig naamwoord	/ɹɪˈzɔːs/	bron, hulpbron
spin werkwoord	/spɪn/	draaien
rally zelfstandig naamwoord	/ˈɹæli/	samenkomst, meeting
aggressive bijvoeglijk naamwoord	/əˈɡɹɛs.ɪv/	agressief
folk zelfstandig naamwoord	/foʊk/	volk
inspire werkwoord	/ɪnˈspaɪə(ɹ)/	inspireren
competitor zelfstandig naamwoord	/kəmˈpɛt.ɪ.tɚ/	concurrent, concurent
infamous bijvoeglijk naamwoord	/ˈɪn.fə.məs/	berucht

Phrasal verbs die je zult horen

Woord	Uitspraak	Betekenis
come out werkwoord	/ˌkʌm ˈaʊt/	uitkomen
find out werkwoord		ontdekken, onderzoeken

Grammatica in deze video

De structuren die de spreker het meest gebruikt, met de exacte woorden uit de video:

Structuur	In de video
Present perfect have/has + voltooid deelwoord — iets uit het verleden dat nu nog telt	I've become · we've put · has always been
Lijdende vorm be + voltooid deelwoord — het gaat om wat er gebeurt, niet om wie het doet	is headed · be driven · was perpetrated

Uitspraak om op te letten

De spreker gebruikt 9 samentrekkingen en verkorte vormen, zoals we've, I'm, I've. Spreek ze kort uit, zoals je ze hoort.

Lange woorden — let op de klemtoon: subsidiary /sʌbˈsɪ.di.əɹ.i/, competitor /kəmˈpɛt.ɪ.tɚ/, profitability /ˌpɹɑ.fɪ.təˈbɪl.ɪ.ti/, unprofitable /ʌnˈpɹɑf.ɪ.təbl̩/

Klanken die Nederlandstaligen lastig vinden:

Stemhebbende eindmedeklinker — /b/, /d/, /g/, /z/, /v/ niet verscherpen: aggressive /əˈɡɹɛs.ɪv/, expertise /ˌɛkspɜːˈtiːz/, disgruntled /dɪsˈɡɹʌnt(ə)ld/, proactive /pɹoʊˈæk.tɪv/
/æ/ — opener dan de Nederlandse “e”: rally /ˈɹæli/, proactive /pɹoʊˈæk.tɪv/
/g/ — een harde plofklank, geen Nederlandse “g”: aggressive /əˈɡɹɛs.ɪv/, gamer /ˈɡeɪ̯mə/, disgruntled /dɪsˈɡɹʌnt(ə)ld/

Zo oefen je met deze video

Luister de hele video één keer zonder te spreken en noteer de woorden die je niet kent.
Begin op 0,75× snelheid, spreek zin voor zin na en ga terug naar normale snelheid zodra het makkelijk gaat.
Neem jezelf op en vergelijk met het origineel; let daarbij op woorden als fiscal, smartphone, profitable.

Wat is de Shadowing-techniek?

Shadowing is een wetenschappelijk onderbouwde taalleermethode die oorspronkelijk is ontwikkeld voor professionele tolkentraining en gepopulariseerd door polyglot Dr. Alexander Arguelles. De methode is eenvoudig maar krachtig: je luistert naar native Engelse audio en herhaalt het onmiddellijk hardop — als een schaduw die de spreker volgt met slechts 1–2 seconden vertraging. In tegenstelling tot passief luisteren of grammaticadrills, dwingt shadowing je hersenen en mondspieren om echte spraakpatronen tegelijkertijd te verwerken en te reproduceren. Onderzoek toont aan dat het de uitspraaknauwkeurigheid, intonatie, ritme, verbonden spraak, luisterbegrip en spreekvaardigheid aanzienlijk verbetert — waardoor het een van de meest effectieve methoden is voor IELTS Speaking-voorbereiding en echte Engelse communicatie.

Shadowing-techniek: lees de volledige stap-voor-stap-gids →

Shadowing Practice: 『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！#sony #ceo - Learn English Speaking with Video

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