Shadowing Practice: 『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！#sony #ceo - Learn English Speaking with Video

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Well, I've become CEO three and a half years ago, and we've taken some aggressive steps to restructure the organization, get out of profitable businesses,

and turn the businesses around category by category.

As a matter of fact, for example, the TV business, which we were unprofitable for the last 10 years,

we were able to turn on last fiscal year.

And so a lot of the restructuring and the things

that we've put in place over the past three years have really started to bear fruit

and I think the Sony organization just overall is headed in the right direction.

I know your mission is to just overhaul the company into this more focused and profitable company.

So is it fair to say that movies,

music, video games, image sensors are all going to be at the top of the resource of food chain?

TVs and smartphones will be at the bottom or spun out or sold off when you can cut them or reorganize them.

So let me address a second point first.

We are not selling off our TV business or our smartphone business.

Our TV business is now a fully -owned subsidiary.

The smartphone business has always been a fully -owned subsidiary.

We were able to turn the TV business around to profitability last fiscal year.

We are well on our way to doing a necessary restructuring

to turn the business for the smartphone business to profitability this fiscal year and next fiscal year and beyond.

And as you mentioned, the growth areas for Sony really are going to be driven by our image sensor business,

our entertainment businesses, and our video game business.

So that point that you mentioned is absolutely the important pillars, if you will, for Sony's growth going forward.

Okay, so speaking of the gaming, and I know you have a particular area of expertise in this, how do you think that

Sony's PlayStation is going to compete with Microsoft Xbox or Nintendo Wii in this all -important holiday season?

I think that based on the past performance of the PlayStation 4 console vis -a -vis our competitors,

not just in the US market but in Europe, in Japan and elsewhere.

We're very confident about being able to keep our leadership position with PlayStation 4 in all those territories.

And we have a lot of great games

that are coming up between now and the end of the year and certainly beyond that, which promises very well for the console.

Not to mention the fact that we are talking about our foray into virtual reality with PlayStation VR.

That's a product that's coming out next year.

And I heard you talk about virtual reality.

Do you see any kind of application for this technology,

whether it's in gaming, but I'm more interested in beyond when you see some of the products that you're pitched?

You have a large vision.

Do you see where the average person is going to be using these, not just gamers?

I think first of all, because it is coming from our PlayStation business, the video game applications are going to be first and foremost.

But at the same time, there are other image related applications or entertainment content.

A lot of discussions are already happening with the folks down at Sony Pictures Entertainment for television and motion picture content.

And also, if you look at other business applications, whether it's in, for example, in the manufacturing field or other consumer applications,

there are a lot of different areas in which the application or the technology can be used broadly.

But we want to make sure that we first start out with video game content

and then move on to movie and television content first.

So, Mr. Hari, Michael Rogers, the NSA director, spoke recently and said that

Sony did a great job handling the now infamous hack.

Did you ever find out if there was a disgruntled employee involved with that?

I think that based on all the reports that we've gotten from the FBI and other authorities,

that this was not something that was perpetrated by a disgruntled employee.

And that, in fact, it was actually an attack from a nation state.

And that's the information that we've gotten, and I think that's the information that I think the members of the media have as well.

Incidents like these are issues, unfortunately, that is a part of life, part of business going forward.

And whether it's

Sony, whether it's anybody else, it's not a question of if, but it's more of a question of when.

So rather than trying to say that this is never going to happen again, it's more making sure that if,

unfortunately, these incidents happen, that we are able to deal with it in a proactive and a very quick manner.

So, Mr. Harai, before we let you go, the one surprise, the biggest element that has made you readjust in these past three years,

what is it?

You know, I think that, you know, one of the things that really inspires me is the fact that,

you know, Sony is a worldwide organization with more than 140 ,000 employees.

Now, we've been able to really rally around the cause of restructuring the organization to make it a more profitable

and more strong organization going forward.

And the past three and a half years has been just a great journey in making sure that we undertake that path.

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Vocabulario y notas de pronunciación para esta lección

Esta lección de conversación se basa en el vídeo “『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！”. Las palabras que más se repiten: Sony, application, Playstation, organization, smartphone. Este vídeo tiene 61 frases y 911 palabras para practicar shadowing. La parte hablada dura 4:53. El hablante habla rápido, unas 187 palabras por minuto, así que espera sonidos enlazados y reducidos. El 86 % de las palabras está entre las 3.000 más comunes del inglés; conviene repasar el resto antes de empezar.

Vocabulario clave de este vídeo

15 palabras del vídeo que vale la pena aprender, con su pronunciación y significado:

Palabra	Pronunciación	Significado
fiscal adjetivo	/ˈfɪskəl/	fiscal, crematístico
smartphone sustantivo	/ˈsmɑɹtfoʊn/	teléfono inteligente
profitable adjetivo	/ˈpɹɑ.fɪ.tə.bl̩/	rentable, provechoso
virtual adjetivo	/ˈvɜɹt͡ʃuəl/	virtual
sensor sustantivo	/ˈsɛn.sɚ/	sensor
element sustantivo	/ˈɛləmənt/	elemento
elsewhere adverbio	/ˈɛlsˌʍɛɹ/	en otro lugar, en otros sitios
pitch sustantivo	/pɪt͡ʃ/	tiro
compete verbo	/kəmˈpiːt/	competir, competer (disused)
resource sustantivo	/ɹɪˈzɔːs/	recurso
spin verbo	/spɪn/	girar, rotar
rally sustantivo	/ˈɹæli/	mitin, mitín
aggressive adjetivo	/əˈɡɹɛs.ɪv/	agresivo
folk sustantivo	/foʊk/	pueblo, gente
expertise sustantivo	/ˌɛkspɜːˈtiːz/	pericia, expertise

Phrasal verbs que vas a escuchar

Palabra	Pronunciación	Significado
sell off verbo		liquidar, rematar
come out verbo	/ˌkʌm ˈaʊt/	revelarse, salir a la luz
come up verbo		salir a relucir
find out verbo		averiguar, anoticiarse
get out of verbo		salirse de, ponerse fuera de

Gramática en este vídeo

Las estructuras que más usa el hablante, con las palabras exactas del vídeo:

Estructura	En el vídeo
Present perfect have/has + participio pasado — una acción pasada que sigue importando ahora	I've become · we've put · has always been
Voz pasiva be + participio pasado — importa lo que ocurre, no quién lo hace	is headed · be driven · was perpetrated

Pronunciación a tener en cuenta

El hablante usa 9 contracciones y formas reducidas, como we've, I'm, I've. Dilas en su forma corta, tal como las oyes.

Palabras largas — cuida el acento: subsidiary /sʌbˈsɪ.di.əɹ.i/, competitor /kəmˈpɛt.ɪ.tɚ/, profitability /ˌpɹɑ.fɪ.təˈbɪl.ɪ.ti/, unprofitable /ʌnˈpɹɑf.ɪ.təbl̩/

Sonidos difíciles para hispanohablantes:

s + consonante al inicio — sin añadir una “e” delante: smartphone /ˈsmɑɹtfoʊn/, spin /spɪn/
/v/ — no es /b/: los dientes tocan el labio inferior: virtual /ˈvɜɹt͡ʃuəl/, aggressive /əˈɡɹɛs.ɪv/, overhaul /ˈəʊvəˌhɔːl/, proactive /pɹoʊˈæk.tɪv/
/z/ — sonora, no /s/: resource /ɹɪˈzɔːs/, expertise /ˌɛkspɜːˈtiːz/

Cómo practicar con este vídeo

Escucha el vídeo entero una vez sin hablar y anota las palabras que no conoces.
Empieza a velocidad 0,75×, haz shadowing frase por frase y vuelve a la velocidad normal cuando te resulte fácil.
Grábate y compara con el original, prestando atención a palabras como fiscal, smartphone, profitable.

¿Qué es la Técnica de Shadowing?

Shadowing es una técnica de aprendizaje de idiomas respaldada por la ciencia, desarrollada originalmente para la formación de intérpretes profesionales y popularizada por el políglota Dr. Alexander Arguelles. El método es simple pero poderoso: escuchas audio en inglés nativo y lo repites en voz alta de inmediato, como una sombra que sigue al hablante con solo 1-2 segundos de retraso. A diferencia de la escucha pasiva o los ejercicios de gramática, el shadowing obliga a tu cerebro y músculos de la boca a procesar y reproducir simultáneamente patrones de habla reales. Las investigaciones muestran que mejora significativamente la precisión de la pronunciación, la entonación, el ritmo, el habla conectada, la comprensión auditiva y la fluidez al hablar, convirtiéndola en una de las metodologías más efectivas para la preparación del IELTS Speaking y la comunicación en inglés en el mundo real.

Técnica de shadowing: lee la guía completa paso a paso →

Shadowing Practice: 『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！#sony #ceo - Learn English Speaking with Video

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