跟讀練習: 『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！#sony #ceo - 通過影片學習英語口語

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Well, I've become CEO three and a half years ago, and we've taken some aggressive steps to restructure the organization, get out of profitable businesses,

and turn the businesses around category by category.

As a matter of fact, for example, the TV business, which we were unprofitable for the last 10 years,

we were able to turn on last fiscal year.

And so a lot of the restructuring and the things

that we've put in place over the past three years have really started to bear fruit

and I think the Sony organization just overall is headed in the right direction.

I know your mission is to just overhaul the company into this more focused and profitable company.

So is it fair to say that movies,

music, video games, image sensors are all going to be at the top of the resource of food chain?

TVs and smartphones will be at the bottom or spun out or sold off when you can cut them or reorganize them.

So let me address a second point first.

We are not selling off our TV business or our smartphone business.

Our TV business is now a fully -owned subsidiary.

The smartphone business has always been a fully -owned subsidiary.

We were able to turn the TV business around to profitability last fiscal year.

We are well on our way to doing a necessary restructuring

to turn the business for the smartphone business to profitability this fiscal year and next fiscal year and beyond.

And as you mentioned, the growth areas for Sony really are going to be driven by our image sensor business,

our entertainment businesses, and our video game business.

So that point that you mentioned is absolutely the important pillars, if you will, for Sony's growth going forward.

Okay, so speaking of the gaming, and I know you have a particular area of expertise in this, how do you think that

Sony's PlayStation is going to compete with Microsoft Xbox or Nintendo Wii in this all -important holiday season?

I think that based on the past performance of the PlayStation 4 console vis -a -vis our competitors,

not just in the US market but in Europe, in Japan and elsewhere.

We're very confident about being able to keep our leadership position with PlayStation 4 in all those territories.

And we have a lot of great games

that are coming up between now and the end of the year and certainly beyond that, which promises very well for the console.

Not to mention the fact that we are talking about our foray into virtual reality with PlayStation VR.

That's a product that's coming out next year.

And I heard you talk about virtual reality.

Do you see any kind of application for this technology,

whether it's in gaming, but I'm more interested in beyond when you see some of the products that you're pitched?

You have a large vision.

Do you see where the average person is going to be using these, not just gamers?

I think first of all, because it is coming from our PlayStation business, the video game applications are going to be first and foremost.

But at the same time, there are other image related applications or entertainment content.

A lot of discussions are already happening with the folks down at Sony Pictures Entertainment for television and motion picture content.

And also, if you look at other business applications, whether it's in, for example, in the manufacturing field or other consumer applications,

there are a lot of different areas in which the application or the technology can be used broadly.

But we want to make sure that we first start out with video game content

and then move on to movie and television content first.

So, Mr. Hari, Michael Rogers, the NSA director, spoke recently and said that

Sony did a great job handling the now infamous hack.

Did you ever find out if there was a disgruntled employee involved with that?

I think that based on all the reports that we've gotten from the FBI and other authorities,

that this was not something that was perpetrated by a disgruntled employee.

And that, in fact, it was actually an attack from a nation state.

And that's the information that we've gotten, and I think that's the information that I think the members of the media have as well.

Incidents like these are issues, unfortunately, that is a part of life, part of business going forward.

And whether it's

Sony, whether it's anybody else, it's not a question of if, but it's more of a question of when.

So rather than trying to say that this is never going to happen again, it's more making sure that if,

unfortunately, these incidents happen, that we are able to deal with it in a proactive and a very quick manner.

So, Mr. Harai, before we let you go, the one surprise, the biggest element that has made you readjust in these past three years,

what is it?

You know, I think that, you know, one of the things that really inspires me is the fact that,

you know, Sony is a worldwide organization with more than 140 ,000 employees.

Now, we've been able to really rally around the cause of restructuring the organization to make it a more profitable

and more strong organization going forward.

And the past three and a half years has been just a great journey in making sure that we undertake that path.

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本課的詞彙與口語要點

這節口語課以影片“『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を學ぼう！”為素材。影片中反覆出現的詞有：Sony, application, Playstation, organization, smartphone。這段影片共有 61 個句子、911 個單詞可供跟讀。講話部分時長為 4:53。說話人語速較快，每分鐘約 187 個詞，會出現較多連讀和弱讀。 86% 的單詞屬於英語最常用的 3,000 詞，其餘的詞建議在練習前先學一下。

影片中的重點詞彙

影片中 15 個值得學習的單詞，附發音和釋義：

單詞	發音	釋義
smartphone 名詞	/ˈsmɑɹtfoʊn/	智慧手機 /智慧手機, 智慧型手機 /智慧型手機
profitable 形容詞	/ˈpɹɑ.fɪ.tə.bl̩/	可獲利的 /可獲利的, 有利可圖 /有利可圖
sensor 名詞	/ˈsɛn.sɚ/	感測器 /感測器
element 名詞	/ˈɛləmənt/	要素
compete 動詞	/kəmˈpiːt/	競爭 /競爭, 高下
resource 名詞	/ɹɪˈzɔːs/	資源 /資源
spin 動詞	/spɪn/	轉動 /轉動, 自轉 /自轉
rally 名詞	/ˈɹæli/	集會 /集會, 大會 /大會
aggressive 形容詞	/əˈɡɹɛs.ɪv/	好鬥 /好鬥, 好戰的 /好戰的
expertise 名詞	/ˌɛkspɜːˈtiːz/	專門知識 /專門知識
inspire 動詞	/ɪnˈspaɪə(ɹ)/	授意, 鼓舞
competitor 名詞	/kəmˈpɛt.ɪ.tɚ/	競爭者 /競爭者, 比賽者 /比賽者
infamous 形容詞	/ˈɪn.fə.məs/	臭名昭著, 惡名昭彰 /惡名昭彰
undertake 動詞	/ˌʌndəˈteɪk/	進行 /進行
pillar 名詞	/ˈpɪlɚ/	柱子, 支柱

影片中出現的短語動詞

單詞	發音	釋義
going forward 副詞		放眼未來 /放眼未來
sell off 動詞		賣掉 /賣掉, 賤賣 /賤賣
come out 動詞	/ˌkʌm ˈaʊt/	出, 出來 /出來
come up 動詞		上來 /上來
find out 動詞		找出, 查明

影片中的語法

說話人最常用的結構，並附上影片中的原話：

結構	影片中的用法
現在完成時 have/has + 過去分詞 — 過去發生但與現在仍有關聯的事	I've become · we've put · has always been
被動語態 be + 過去分詞 — 強調發生了什麼，而不是誰做的	is headed · be driven · was perpetrated

需要注意的發音

說話人用了 9 次縮略和弱讀形式，例如 we've, I'm, I've。請按聽到的簡短形式來說。

長單詞——注意重音位置: subsidiary /sʌbˈsɪ.di.əɹ.i/, competitor /kəmˈpɛt.ɪ.tɚ/, profitability /ˌpɹɑ.fɪ.təˈbɪl.ɪ.ti/, unprofitable /ʌnˈpɹɑf.ɪ.təbl̩/

中文母語者容易讀錯的音：

/v/ — 不要讀成 /w/，上齒輕觸下唇: virtual /ˈvɜɹt͡ʃuəl/, aggressive /əˈɡɹɛs.ɪv/, overhaul /ˈəʊvəˌhɔːl/, proactive /pɹoʊˈæk.tɪv/
詞尾子音 — 要讀清楚，後面不要加母音: element /ˈɛləmənt/, pitch /pɪt͡ʃ/, compete /kəmˈpiːt/, resource /ɹɪˈzɔːs/, aggressive /əˈɡɹɛs.ɪv/
/r/ 和 /l/ 的區別: profitable /ˈpɹɑ.fɪ.tə.bl̩/, virtual /ˈvɜɹt͡ʃuəl/, elsewhere /ˈɛlsˌʍɛɹ/, rally /ˈɹæli/, broadly /ˈbɹɔːdli/

如何用這段影片練習

先完整聽一遍影片，不要開口，記下不認識的單詞。
先用 0.75 倍速逐句跟讀，熟練之後再回到正常速度。
錄下自己的聲音並與原聲對比，特別注意 smartphone, profitable, sensor 這類單詞。

什麼是跟讀法？

跟讀法 (Shadowing) 是一種有科學依據的語言學習技巧，最初開發用於專業口譯員的培訓，並由多語言者Alexander Arguelles博士普及。這個方法簡單而強大：您在聽英語母語原聲的同時立即大聲重複——就像是一個延遲1-2秒緊跟說話者的影子。與被動聽力或語法練習不同，跟讀法強迫您的大腦和口腔肌肉同時處理並模模擬實的講話模式。研究表明它能顯著提高發音準確性，語調，節奏，連讀，聽力理解和口語流利度——使其成為雅思口語備考和真實英語交流最有效的方法之一。

影子跟讀法: 閱讀完整分步指南 →

跟讀練習: 『これが聞き取れたら英語上級者』元ソニーCEOの平井一夫さんからハイレベルビジネス英語を学ぼう！#sony #ceo - 通過影片學習英語口語

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