Практика Shadowing: Steve Jobs introduces iPhone in 2007 - Изучайте разговорный английский по видео

Создание урока...
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This is a day I've been looking forward to for two and a half years.
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Every once in a while,
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a revolutionary product comes along that changes everything. And Apple has been...
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Well, first of all, one's very fortunate if you get to work on just one of these in your career.
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Apple's been very fortunate.
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It's been able to introduce a few of these into the world.
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1984, we introduced the Macintosh.
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It didn't just change Apple.
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It changed the whole computer industry.
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In 2001, we introduced the first iPod.
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And it didn't just change the way we all listen to music.
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It changed the entire music industry.
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Well, today, we're introducing three revolutionary products of this class.
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The first one is a widescreen iPod with touch controls.
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The second is a revolutionary mobile phone.
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And the third is a breakthrough Internet communications device. So, three things.
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A widescreen iPod with touch controls, a revolutionary mobile phone, and a breakthrough Internet communications device.
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an iPod, a phone, and an Internet communicator.
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An iPod.
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A phone.
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Are you getting it?
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These are not three separate devices.
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This is one device.
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And we are calling it iPhone.
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Today, today, today, today, Apple is going to reinvent the phone. And here it is.
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No, actually, here it is, but we're going to leave it there for now.
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So, So, before we get into it, let me talk about a category of things.
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The most advanced phones are called smartphones, so they say.
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And they typically combine a phone plus some email capability, plus they say it's the internet, sort of the baby internet into one device.
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And they all have these plastic little keyboards on them.
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And the problem is that they're not so smart and they're not so easy to use.
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So if you kind of make a, you know, business school 101 graph of the smart axis and the easy to use axis, phones, regular cell phones are kind of right there.
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They're not so smart and they're, you know, not so easy to use.
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But smart phones are definitely a little smarter, but they actually are harder to use.
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They're really complicated.
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Just for the basic stuff, people have a hard time figuring out how to use them.
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Well, we don't want to do either one of these things.
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What we want to do is make a leapfrog product
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that is way smarter than any mobile device has ever been and super easy to use.
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This is what iPhone is.
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Okay?
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So, we're going to reinvent the phone.
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now we're gonna start with a revolutionary user interface is the result of years of research
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and development and of course it's an interplay of hardware
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and software now why do we need a revolutionary user interface
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I mean here's four smartphones right Motorola Q the Blackberry Palm Treo, Nokia E62, the usual suspects.
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And what's wrong with their user interfaces?
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Well, the problem with them is really sort of in the bottom 40 there.
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It's this stuff right here.
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They all have these keyboards that are there whether you need them or not to be there.
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And they all have these control buttons that are fixed in plastic and are the same for every application.
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Well, every application wants a slightly different user interface, a slightly optimized set of buttons just for it.
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And what happens if you think of a great idea six months from now?
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You can't run around and add a button to these things.
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They're already shipped.
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So what do you do?
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It doesn't work because the buttons and the controls can't change.
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They can't change for each application, and they can't change down the road if you think of another great idea you want to add to this product.
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Well, how do you solve this?
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Hmm, it turns out we have solved it.
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We solved it in computers 20 years ago.
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We solved it with a bitmap screen that could display anything we want, put any user interface up, and a pointing device.
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We solved it with the mouse, right?
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We solved this problem.
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So how are we going to take this to a mobile device?
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Well, what we're going to do is get rid of all these buttons and just make a giant screen.
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A giant screen.
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Now, how are we going to communicate this?
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We don't want to carry around a mouse, right?
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So what are we going to do?
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Oh, a stylus, right?
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We're going to use a stylus.
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No. No. Who wants a stylus?
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You have to get them and put them away and you lose them.
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Yuck.
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Nobody wants a stylus.
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So let's not use a stylus.
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We're going to use the best pointing device in the world.
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We're going to use a pointing device that we're all born with.
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We're born with ten of them.
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We're going to use our fingers.
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We're going to touch this with our fingers.
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And we have invented a new technology called Multi-Touch, which is phenomenal.
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It works like magic.
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You don't need a stylus.
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It's far more accurate than any touch display that's ever been shipped.
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It ignores unintended touches.
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It's super smart.
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You can do multi-finger gestures on it, and boy have we patented it.
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We've been very lucky to have brought a few revolutionary user interfaces to the market in our time.
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First was the mouse, the second was the click wheel, and now we're going to bring multi-touch to the market.
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And each of these revolutionary user interfaces has made possible a revolutionary product.
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The Mac, the iPod, and now the iPhone.
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So, a revolutionary user interface.
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We're going to build on top of that with software.
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Now, software on mobile phones is like baby software.
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It's not so powerful.
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And today, we're going to show you a software breakthrough.
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Software that's at least five years ahead of what's on any other phone.
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Now, how do we do this?
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Well, we start with a strong foundation.
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iPhone runs OS X.
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Now, why would we want to run such a sophisticated operating system on a mobile device?
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Well, because it's got everything we need.
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It's got multitasking.
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It's got the best networking.
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It already knows how to power manage.
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We've been doing this on mobile computers for years.
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It's got awesome security.
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And to write apps, it's got everything from Coco and the graphics, and it's got core animation built in,
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and it's got the audio and video that OS X is famous for.
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It's got all the stuff we want, and it's built right in to iPhone.
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And that has let us create desktop class applications and networking.
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Right?
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Not the crippled stuff that you find on most phones.
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This is real desktop class applications.
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Now, you know, one of the pioneers of our industry, Alan Kay, has had a lot of great quotes throughout the years.
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And I ran across one of them recently that explains how we look at this, explains why we go about doing things the way we do,
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because we love software. And here's the quote.
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people who are really serious about software should make their own hardware.
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Alan said this 30 years ago, and this is how we feel about it.
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And so we're bringing breakthrough software to a mobile device for the first time.
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It's five years ahead of anything on any other phone.

Почему стоит практиковать разговор с этим видео?

Просмотр видео, в котором Стив Джобс представляет iPhone, предоставляет уникальную возможность не только наслаждаться историей технологии, но и улучшить ваши разговорные навыки на английском. Этот ролик демонстрирует, как эффективно подчеркивать основные моменты и презентовать свои идеи. Использование таких речевых конструкций и выражений, как "приintroducing" и "переосмысляем телефон", поможет вам научиться вести деловые разговоры и выступления на английском языке. Благодаря технике shadowing английский, вы сможете точнее повторять произношение и интонацию Джобса, что значительно укрепит вашу уверенность в общении.

Грамматика и выражения в контексте

  • "Мы собираемся переосмыслить телефон." — Использование конструкций для представления идей.
  • "Это не три отдельных устройства, это одно устройство." — Примеры пояснительных выражений и их важность.
  • "Использование клавиатур затрудняет их использование." — Критика и аргументация в речи.
  • "Мы хотим создать продукт, который будет намного умнее." — Стратегия указания на преимущества.

Эти структуры помогут вам создавать более сложные и убедительные предложения в ваших разговорах, позволяя лучше взаимодействовать с собеседниками.

Распространенные трудности в произношении

Слушая выступление Джобса, обратите внимание на сложные слова и фразы, которые могут вызвать трудности в произношении. Например, слова “revolutionary” и “complicated” имеют несколько слогов и требуют четкой артикуляции. Также стоит обратить внимание на интонацию при использовании слов “device” и “communicator”. Чтобы улучшить произношение английского, попробуйте технику shadowspeak, повторяя за спикером те фразы, где произношение кажется сложным. Учитесь вместе с Стивом Джобсом и преодолевайте трудности в звучании, чтобы звучать более уверенно в своих разговорах.

Что такое техника Shadowing?

Shadowing — это научно обоснованная техника изучения языка, изначально разработанная для подготовки профессиональных переводчиков и популяризированная полиглотом доктором Александром Аргуэльесом. Метод прост, но эффективен: вы слушаете аудио на английском от носителей языка и немедленно повторяете вслух — как тень, следующая за говорящим с задержкой в 1–2 секунды. В отличие от пассивного прослушивания или грамматических упражнений, Shadowing заставляет мозг и мышцы рта одновременно обрабатывать и воспроизводить реальные речевые паттерны. Исследования показывают, что это значительно улучшает точность произношения, интонацию, ритм, связную речь, понимание на слух и беглость речи — что делает его одним из самых эффективных методов для подготовки к IELTS Speaking и реального общения на английском.