Prática de Shadowing: 7 metrics you NEED to know as a CEO - Aprenda a falar inglês com vídeo

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There's only seven numbers that every CEO should know to actually grow their business.
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Number one, revenue.
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How much money came into my world today?
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Number two, expenses.
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Making money means nothing if you're spending more than you earn.
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Number three, leads.
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How many people showed interest in maybe buying from you?
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Number four is conversions.
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How many people actually became a customer?
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Number five is acquisition costs.
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It tells you how much a customer costs you to get them into your world.
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Number six is retention.
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How many customers decided to stay this month?
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It's seven times cheaper to sell to an existing customer than to get a new customer.
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Number seven, profit.
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How much money did you actually keep in the business?
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Revenue is vanity, profit is sanity, cash in your bank account is the holy grail.
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If you feel overwhelmed by all these numbers, I'll make it easy for you.
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I'll send you my CEO scorecard.
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It's a template.
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Comment scorecard, I'll send it over.
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Vocabulário e dicas de fala para esta lição

Esta aula de conversação de nível B2 usa o vídeo “7 metrics you NEED to know as a CEO”. Este vídeo tem 21 frases e 168 palavras para praticar shadowing. A fala dura 0:54. O falante fala rápido, cerca de 188 palavras por minuto, então espere sons ligados e reduzidos. 87% das palavras estão entre as 3.000 mais comuns do inglês, por isso o vocabulário é fácil de acompanhar. 5 das 21 frases são perguntas, por isso é um bom treino para a entonação de perguntas e respostas curtas.

Vocabulário principal deste vídeo

As 10 palavras mais avançadas do vídeo, com pronúncia e significado:

PalavraPronúnciaSignificado
earn verbo/ɝn/receber
acquisition substantivo/ˌæk.wɪˈzɪʃ.ən/aquisição
conversion substantivo/kənˈvɝʒən/conversão
expense substantivo/ɪkˈspɛns/despesa
vanity substantivo/ˈvænəti/vaidade
template substantivo/ˈtɛm.plɪt/modelo, predefinição
overwhelm verbo/ˌoʊ.vɚˈwɛlm/engolir
sanity substantivo/ˈsæn.əˌti/sanidade
customer substantivo/ˈkʌs.tə.mə/freguês, freguesa
revenue substantivo/ˈɹɛvənˌju/retorno, receita

Frases que vale a pena repetir

Frases curtas e completas do vídeo que você pode usar na conversa do dia a dia:

  • How much money came into my world today?
  • How many people showed interest in maybe buying from you?
  • How much money did you actually keep in the business?
  • Comment scorecard, I'll send it over.

Pronúncia para ficar de olho

O falante usa 4 contrações e formas reduzidas, como I'll, you're. Diga-as na forma curta, do jeito que você ouve.

  • Os sons de “sh” e “zh”: acquisition /ˌæk.wɪˈzɪʃ.ən/, conversion /kənˈvɝʒən/, retention /ɹɪˈtɛnʃən/

Como praticar com este vídeo

  1. Ouça o vídeo inteiro uma vez sem falar e anote as palavras que você não conhece.
  2. Comece na velocidade 0,75×, faça shadowing frase por frase e volte à velocidade normal quando ficar fácil.
  3. Grave a sua voz e compare com o original, prestando atenção a palavras como earn, acquisition, conversion.

O que é a Técnica de Shadowing?

Shadowing é uma técnica de aprendizado de idiomas com base científica, originalmente desenvolvida para o treinamento de intérpretes profissionais. O método é simples, mas poderoso: você ouve áudio em inglês nativo e repete imediatamente em voz alta — como uma sombra seguindo o falante com 1-2 segundos de atraso. Pesquisas mostram melhora significativa na precisão da pronúncia, entonação, ritmo, sons conectados, compreensão auditiva e fluência na fala.

Técnica de shadowing: leia o guia completo passo a passo →