Prática de Shadowing: "Why Do We Stop Selling When Client Work Gets Busy?" - Aprenda a falar inglês com vídeo
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We build websites.
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So WordPress websites for enterprise client.
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Enterprise, okay.
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So we deal with digital media to start with, but mostly marketing.
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How big is enterprise?
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Has to be like a thousand employees.
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It's like has to be a million page view per day or higher.
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That kind of traffic.
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So it's like it has to be custom built.
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Everything's custom built.
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There's a lot of integration.
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There's like some banking companies marketing.
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It's like super cool how'd you get it i mean well we don't have time for
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that but look like very interesting okay
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so you've got this i yeah i totally want to hear the story
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but we will not
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so what's what do you want to do why like what
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what do we need to do to grow your company
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so last year new new clients and but within clients they will add projects
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and expand they want more people there so like those we've been doing
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but also we have two big wells so we have two big companies
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that are like 90 of our revenues so like we wanted to not do
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that because we had that experience i think year two or
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so right yeah one leaves and you're like yeah we had
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that happen because like one of our clients got merged by new division
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or some some other companies and then they kind of decided not to use us
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but we quickly got another whale which was good
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but we've been kind of having trying to what did you do
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when you had to quickly get another whale well we were very far
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so yeah we like we literally like sell sales sales sales like both of them
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and then you're like okay now i've made enough money again
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so now i don't need to do sales sales sales sales yeah
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and also like we both of our own both owners are still very hands -on
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so we do a lot of client work okay so
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if you say both owners you mean you
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and the 50 percent okay okay you said okay like the owner of acquisition .com um yeah
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so co -founders and then he and i we had a third partner
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but we have to buy him up and all those stories after
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that so we when there's a client work that always takes precedent
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so like some of the things that we split it out
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so he's doing sales and um and financial
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and i take care of marketing and hr and other operations are kind of shared including account management
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so when there's a client work that gets busy like one of us gets busy
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so one department or whatever the operation kind of gets behind
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so that always happens it's been our struggle to then I would try to hire some people
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but I didn't know too much about other departments
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so like this hiring didn't really work out I did I kind of mentioned
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that too you need division of roles between you
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and the co -founder and then you need to not step over each other's like territory
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and no one owns new businesses just why you don't have new business that's actually my question
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because because his client got really busy so he's on sales so i felt like
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sales i'm like i can help but normally we really separate it out
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because we figured it out that accountability actually worked better
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if you split it out the divisions so it worked out good
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but last year for some well
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and by divisions you mean you have one client he has the other client
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so oh no no not that anything so like it excels is him
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so like i wasn't really touching the sales part
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and by sales you mean like internal sales like trying to upsell them
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and just get them to buy more from you the outbound sales actually outbound sales
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but you're not getting any customers from that so far got it yeah
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so outbound is not it's pretty dried up so inbound
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like is
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that i don't know the sales team to actually figure in bounds like someone reaches out to you outbound
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you reach out to them first that's all yeah
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so inbound has been fine but like outbound hasn't been
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so i mean because we didn't want the two wells we wanted to do more outbound sale
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but that hasn't been successful all last year and we're hearing
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that because he's a part of like a mastermind for agencies
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that last year was pretty bad
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but i think that's kind of like a bullshit you know excuse
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that there should be some way to figure out
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we can get new clients there is a way to get new clients i promise
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but i wanted to figure like well
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so i don't think it's all his fault
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but like how can i convincingly put a measure that we can kind of like make sure this is done
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people so like and it's also we're both owners
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and like we have a we both are very responsible
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but at the same time do we need to have some sort of measure
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that we always kind of make sure
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that hey we still have to leave this i mean this is how partnerships work yeah
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and so that's also why division of roles is important and
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so if you're like i will take over 100 of delivery
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if you go get as customers and then if you don't get as customers then one of us isn't necessary and
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so i'm just being like really real
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this is me just reading between the lines from what you're saying um honestly i just think like
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when you needed to go get a new client
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and get a good new whale you got a new whale fairly quickly it sounds like
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which means that
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if you need to go get business you know exactly what to do go get business you just aren't doing that Right.
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Right.
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And so the question is why?
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And it means that one of you is satisfied with the amount of income
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and the amount of work that they have right now, which I say is fine if you both agree on that.
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But if one of you doesn't agree on that, then you have conflict.
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And so that conflict turns into direct conflict or it turns into when you're becoming resentful.
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And so I'd prefer if you just, if you or the other person, whoever, just says like, we,
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like the way that, I'll explain something that might be helpful for everybody.
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It really helped me out a lot.
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So you guys know the difference between an insult and criticism?
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Helped me a ton.
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So an insult is an attack on someone's character, right?
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You suck.
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You're an idiot.
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Whatever.
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A criticism is, you said this, you did this, these are not the same.
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It's the discrepancy between stated and reality, that's all it is.
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So you said you would hit this goal, this is reality, there's a difference.
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So this is criticism and here's some things we can do to make
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that up and ideally next time you say this
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and that's what happened awesome right and
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so it's not a attack it's a statement of fact it's an observation of reality
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and so being able to explain
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that be like you are responsible for sales we have no sales this gap is the problem
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that we have right now now if we did not want to grow this company
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and we both were aligned with that then we would have no problem
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but i do want to grow this company you are not currently doing the activities that would grow this company
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so what do we do either you change what you do
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or I stop being here just being really real
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so you presented with a sales problem
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but I think you have a hard conversation with a co -founder to have being really honest
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we had the conversation
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so we actually having we did a new partnership
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you have a what sorry we started a new partnership
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you started a new partnership no no no a partnership with a like a hosting provider company
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so like they're actually bringing more leads too so we're a development agency
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so like so like they're not like the competitors
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but we kind of went back to because we used to work together yeah
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so that actually bring in some outbounds so now we're getting
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that but he's well yeah
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so i'll probably have like another conversation yeah like you should like go back to like have the conversation
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and then i promise you if you really really have it
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and the thing is don't pull the punches if you're gonna have the conversation
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Be like, this is what I want.
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You're not doing that.
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And that's my fault too, because I probably haven't been clear about it.
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But let me be clear now.
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And if you don't want to do that, fine.
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Let's figure out a way that we can just work on separate things because I want to keep growing.
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Cool?
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I think you do that, the sales problem is all it's all.
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If you like this video and you're a business owner who wants to break through your current revenue ceiling,
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I distilled every lesson from scaling 10 businesses past 10 million
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and three businesses past 100 million into a completely free scaling roadmap that I've used to go from zero to one,
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zero to 10, and zero to 100 plus.
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And so you can click here and you can check it out.
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Again, absolutely free.
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And since you're a business owner, appreciate you and enjoy.
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Vocabulário e dicas de fala para esta lição
Esta aula de conversação usa o vídeo “"Why Do We Stop Selling When Client Work Gets Busy?"”. As palavras que mais se repetem: sale, client, outbound. Este vídeo tem 148 frases e 1637 palavras para praticar shadowing. A fala dura 7:54. O falante fala rápido, cerca de 207 palavras por minuto, então espere sons ligados e reduzidos. 89% das palavras estão entre as 3.000 mais comuns do inglês, por isso o vocabulário é fácil de acompanhar.
Vocabulário principal deste vídeo
15 palavras do vídeo que vale a pena aprender, com pronúncia e significado:
| Palavra | Pronúncia | Significado |
|---|---|---|
| partnership substantivo | /ˈpɑɹtnɚʃɪp/ | parceria |
| whale substantivo | /ˈweɪl/ | baleia |
| founder substantivo | /ˈfaʊ̯n.dəː/ | fundador |
| enterprise substantivo | /ˈɛntəˌpɹaɪz/ | empresa |
| custom substantivo | /ˈkʌstəm/ | costume, hábito |
| hire verbo | /ˈhaɪɹ/ | contratar, alugar |
| insult substantivo | /ɪnˈsʌlt/ | insulto, ofensa |
| lesson substantivo | /ˈlɛs.ən/ | lição |
| bound adjetivo | /ˈbaʊ̯nd/ | obrigado |
| helpful adjetivo | /ˈhɛlp.fl̩/ | prestável, útil |
| suck verbo | /sʌk/ | chupar, sugar |
| whoever | /huˈɛvɚ/ | quem, quem quer que |
| punch substantivo | /pʌnt͡ʃ/ | murro, soco |
| acquisition substantivo | /ˌæk.wɪˈzɪʃ.ən/ | aquisição |
| integration substantivo | /ˌɪn.tɪˈɡɹeɪ.ʃən/ | integração |
Phrasal verbs que você vai ouvir
| Palavra | Pronúncia | Significado |
|---|---|---|
| figure out verbo | descobrir, deduzir | |
| work out verbo | /ˌwɝk ˈaʊt/ | calcular |
| step over substantivo | pedalada |
Gramática neste vídeo
As estruturas que o falante mais usa, com as palavras exatas do vídeo:
| Estrutura | No vídeo |
|---|---|
| “Used to” used to + verbo — um hábito ou estado do passado que não é mais verdade | used to work · used to go |
| Present perfect have/has + particípio passado — uma ação passada que ainda importa agora | we've been · i've made · it's been |
| Voz passiva be + particípio passado — o foco está no que acontece, não em quem faz | is done · were aligned |
Pronúncia para ficar de olho
O falante usa 47 contrações e formas reduzidas, como you're, don't, we're. Diga-as na forma curta, do jeito que você ouve.
- Os sons de “sh” e “zh”: partnership /ˈpɑɹtnɚʃɪp/, acquisition /ˌæk.wɪˈzɪʃ.ən/, integration /ˌɪn.tɪˈɡɹeɪ.ʃən/, observation /ˌɑbzɚˈveɪʃn̩/
- Palavras longas — acerte a sílaba tônica: acquisition /ˌæk.wɪˈzɪʃ.ən/, integration /ˌɪn.tɪˈɡɹeɪ.ʃən/, accountability /əˌkaʊn.təˈbɪl.ə.ti/, competitor /kəmˈpɛt.ɪ.tɚ/, ideally /aɪˈdi.ə.li/
Sons difíceis para falantes de português:
- Consoante final — sem acrescentar um “i” depois: partnership /ˈpɑɹtnɚʃɪp/, insult /ɪnˈsʌlt/, bound /ˈbaʊ̯nd/, suck /sʌk/, expand /ɪkˈspænd/
- /l/ final — a língua toca o céu da boca, não vira “u”: whale /ˈweɪl/, excel /ɪkˈsɛl/, distil /dəˈstɪl/, resentful /ɹɪˈzɛntfəl/
- /h/ — um sopro suave, diferente do “r”: hire /ˈhaɪɹ/, helpful /ˈhɛlp.fl̩/, whoever /huˈɛvɚ/
Como praticar com este vídeo
- Ouça o vídeo inteiro uma vez sem falar e anote as palavras que você não conhece.
- Comece na velocidade 0,75×, faça shadowing frase por frase e volte à velocidade normal quando ficar fácil.
- Grave a sua voz e compare com o original, prestando atenção a palavras como partnership, whale, founder.
O que é a Técnica de Shadowing?
Shadowing é uma técnica de aprendizado de idiomas com base científica, originalmente desenvolvida para o treinamento de intérpretes profissionais. O método é simples, mas poderoso: você ouve áudio em inglês nativo e repete imediatamente em voz alta — como uma sombra seguindo o falante com 1-2 segundos de atraso. Pesquisas mostram melhora significativa na precisão da pronúncia, entonação, ritmo, sons conectados, compreensão auditiva e fluência na fala.