Pratique du Shadowing: Copyright crucial in digital publications | Vietnam Today - Apprendre l'anglais à l'oral avec YouTube
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April 23rd is International Publishing Copyright Day.
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April 23rd is International Publishing Copyright Day.
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It's a timely reminder of the importance of protecting intellectual property not only in for physical books,
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but also on digital platforms and outlets.
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In the digital age, publishing is expanding rapidly,
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with Asia-Pacific now accounting for up to 75% of global industry value.
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In Vietnam, the shift is also clear with over 51,000 titles and more than 500 million copies and online views in 2025.
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So what does this transformation look like and how is it changing the way we access books?
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More in the following.
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In the digital age, books have evolved beyond shelves and now exist on phones,
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reading apps, and audio platforms.
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The way people access books has undergone a radical transformation.
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Most daily life now happens on our phones.
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Formats like audiobooks and e-books sit right at this intersection.
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They're convenient, accessible, and suited to fast multitasking lives.
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But as a book moves from print into the digital space,
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the change goes beyond how it is accessed.
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It also gives the questions on how works are shared and how their rights are safeguarded.
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When books enter the digital space,
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they also bring new challenges,
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as usage is diverse and content can spread very quickly,
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raising concerns over easy copying and unauthorized downloads.
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In Vietnam, copyright protection has been steadily strengthened,
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most recently through amendments to the Law on Intellectual Property in 2022.
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At the same time, publishers say they are also adapting their own strategies in response to the digital shift.
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For publishers like us, the first priority is to convert printed books into digital formats as quickly as possible.
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We are also working towards building our own digital space for each unit.
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For example, our company is planning to develop a digital book platform that includes audiobooks,
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short videos, as well as AI and expert-led advisory features.
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By placing copyright at the center,
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we work directly with leading authors and high-quality content and invest seriously in production to build an ecosystem where authors,
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translators, publishers and platforms all benefit fairly.
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I believe copyright is not just a legal issue,
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but the foundation of a sustainable, quality content market.
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As content continues to move online,
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the focus now shifts to how copyright can be effectively protected in an increasingly complex digital landscape.
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As the publishing world continues to evolve in the digital age,
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questions around copyright and the intrinsic value of the written word are becoming more relevant.
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Our reporter spoke with Dr. Nguyen Mạnh Hung,
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chairman of Thái Ha Books, for more insight.
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Thank you for speaking with us today.
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How is e-books and audio books are changing the publishing industry today?
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Because e-books are very confident.
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You can read, you can bring this book everywhere.
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You cannot take, you can take one book,
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but you can take 10 books, 20 books, 100 books.
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E-books can drive the new business model like audio book.
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It's growing every day with different segment
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and it's a new trend audio first in publishing in some
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publishing you know they they do not publish this hard copy book
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but they publish audio book first and sometimes they have ebook first
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and it's enough for them
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and even in some cases they do not publish hard cover books
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so i think it is the trend and i think it's new it's the future for publishing today for for ASEAN,
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for Vietnam, and for the world.
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In your view, how can publishing adapt to digital change while still protecting the copyrights in other worlds?
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Let's say this book, you could not buy it.
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But if this book, we let's make e-book and then they make copy very very quickly,
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very easily, and everywhere can have this copy.
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It's a big issue because Vietnam is on the way for protection of the copyright.
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We have commitment with the law and we're following the rule of the world,
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but until today, by now the violation of the law is rather high.
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Other countries, they have portion of turnover in the,
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the publishing is very high,
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like in Western country, 20,
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30%, even in other countries,
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in ASEAN country, Malaysia, Singapore,
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at least they have 10% turnover in digital lives,
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in e-book and old e-book.
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Why in Vietnam only one, two percent?
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We have to move ahead because we have content.
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We not should move ahead,
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but in one way we need to protect we need to collaborate with other publishers
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and we need to work very closely with the Vietnam Publishers Association,
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we need to work closely with the Vietnam authority of publishing,
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printing and book distribution and even we need to work closely with Vietnam
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Ministry of Public Security if we have good protection of the copyright
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so we will have more best book bestseller books coming from other languages to Vietnam.
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Thank you for being with us today.
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Thank you.
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About This Lesson
In this lesson, you will enhance your English speaking skills by focusing on the transcription of a dialogue about copyright in digital publishing. As you engage with the content, you'll practice the shadowing technique, where you mimic the speaker's rhythm and intonation to improve your fluency and pronunciation. This lesson is particularly useful for learners interested in the evolving landscape of digital publications and the importance of copyright. By the end of this session, you'll be able to discuss modern publishing trends and articulate your thoughts more confidently in English.
Key Vocabulary & Phrases
- Copyright: The legal right to control the use of intellectual property, such as books and digital content.
- Digital platforms: Online systems that allow users to access and share content, including e-books and audiobooks.
- Intellectual property: Creations of the mind, such as inventions, literary works, and designs, that are protected by law.
- Transform: To make a noticeable change or alteration in form, content, or appearance.
- Adapt: To modify or adjust to new conditions or environments.
- E-books: Digital versions of printed books that can be read on devices.
- Audio platforms: Services that provide audio content, such as audiobooks and podcasts.
- Sustainability: The ability to maintain or uphold certain practices, particularly in a way that is beneficial for the environment and economy.
Practice Tips
As you engage with the transcript through the shadowing technique, keep the following tips in mind to maximize your English speaking practice:
- Listen Actively: Pay close attention to the speaker’s phrases and intonation. Focus on their pauses and emphasis, as these elements are essential for natural-sounding speech.
- Start Slow: Begin by mimicking short segments of the dialogue at a slower pace. Gradually increase your speed as you become more comfortable with the content.
- Focus on Expression: Try to capture the emotion and energy of the speaker. This will help you apply the words more naturally in conversation.
- Use Repetition: Repeat phrases or sentences multiple times until you feel confident. The shadowing technique benefits significantly from repetition.
- Record Yourself: After practicing, record your voice and listen back. This will help you identify areas for improvement in your pronunciation and flow.
By integrating these strategies into your learning routine, particularly within a shadowing site or practice platform, you can effectively progress in your English proficiency while also exploring contemporary topics like digital publishing.
Qu'est-ce que la technique du Shadowing ?
Le Shadowing est une technique d'apprentissage des langues fondée sur la science, développée à l'origine pour la formation des interprètes professionnels. Le principe est simple mais puissant : vous écoutez de l'anglais natif et le répétez immédiatement à voix haute — comme une ombre suivant le locuteur avec un décalage de 1 à 2 secondes. Les recherches montrent une amélioration significative de la précision de la prononciation, de l'intonation, du rythme, des liaisons, de la compréhension orale et de la fluidité.
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