シャドーイング練習: Steve Jobs on Quality - 動画で英語スピーキングを学ぶ
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41 文
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What holds them back, do you think?
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It's funny.
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The group of people that do not use quality in their marketing are the Japanese.
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You never see them using quality in their marketing.
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It's only the American companies that do.
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And yet, if you ask people on the street which products have the best reputation for quality, they will tell you the Japanese products.
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Now, why is that?
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How could that be?
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The answer is because customers don't form their opinions on quality from marketing.
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They don't form their opinions on quality from who won the Deming Award or who won the Baldrige Award.
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They form their opinions on quality from their own experience with the products or the services.
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And so one can spend enormous amounts of money on quality.
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One can win every quality award there is.
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And yet if your products don't live up to it, customers will not keep that opinion for long in their minds.
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And so I think where we have to start is with our products and our services, not with our marketing department.
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And we need to get back to the basics and go improve our products and services.
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Now, again, quality isn't just the product or the service.
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It's having the right product, you know, knowing where the market's going
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and having the most innovative products is just as much a
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part of quality as the quality of the construction of the product when you have it.
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And I think what we're seeing is the quality leaders of today have integrated that quality technology well beyond their manufacturing,
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now going well into their sales and marketing
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and out as far as they can to touch the customer
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and trying to create super efficient processes back from the customer
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all the way through to the delivery of the end product so that they can have the most innovative products,
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understand the customer needs fastest, et cetera, et cetera. in most companies
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if you're new and you ask why is it done this way the answer is
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because that's the way we do it here or because that's the way it's always been done
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and in my opinion the largest contribution of much of this quality thinking is to approach these
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ways of doing things these processes scientifically where there is a theory behind why we do them.
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There is a description of what we do, and most importantly, there is an opportunity to always question what we do.
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And this is a radically different approach to business processes than the traditional one, because it's always done this way.
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And that single shift is everything,
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in my opinion, because in that shift is a tremendous optimistic point of view about the people that work in a company.
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It says these people are very smart.
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They're not pawns.
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They're very smart.
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And if given the opportunity to change and improve, they will.
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They will improve the processes if there's a mechanism for it.
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And that optimistic humanism I find very appealing.
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And I think we have countless examples that it works.
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このレッスンの語彙とスピーキングのポイント
このスピーキングレッスンは、動画「Steve Jobs on Quality」を教材にしています。 繰り返し出てくる語は次のとおりです：quality, product, opinion, customer, marketing。 この動画には、シャドーイング用の文が41文、単語が517語あります。 音声の長さは3:07です。 話す速さは1分あたり約166語で、日常会話に近い自然なペースです。 単語の91%は英語の頻出3,000語に含まれるため、語彙は分かりやすいです。
この動画の重要語彙
動画に出てくる覚えておきたい単語11語を、発音と意味つきで紹介します。
| 単語 | 発音 | 意味 |
|---|---|---|
| innovative 形容詞 | /ˈɪn.əˌveɪtɪv/ | 革新的な |
| optimistic 形容詞 | /ˌɒptɪˈmɪstɪk/ | 楽観的 |
| reputation 名詞 | /ˌɹɛpjʊˈteɪʃən/ | 評判, 名声 |
| contribution 名詞 | /ˌkɑntɹɪˈbjuʃən/ | 貢献 |
| mechanism 名詞 | /ˈmɛk.ə.nɪ.zəm/ | 仕組み, 機構 |
| enormous 形容詞 | /ɪˈnɔː.məs/ | 巨大な |
| tremendous 形容詞 | /tɹɪˈmɛndəs/ | 莫大 |
| countless 形容詞 | /ˈkaʊntləs/ | 無数な, 無数の |
| radically 副詞 | /ˈɹædɪkli/ | そもそも, 根本から |
| pawn 名詞 | /ˈpɔːn/ | ポーン |
| humanism 名詞 | /ˈhjumənɪz(ə)m/ | 人文主義 |
注意したい発音
話し手はdon't, they're, isn'tなど、短縮形や弱形を8回使っています。聞こえたとおりの短い形で発音しましょう。
- 「sh」と「zh」の音: reputation /ˌɹɛpjʊˈteɪʃən/, efficient /ɪˈfɪʃənt/, contribution /ˌkɑntɹɪˈbjuʃən/
- 長い単語（アクセントの位置に注意）: innovative /ˈɪn.əˌveɪtɪv/, optimistic /ˌɒptɪˈmɪstɪk/, reputation /ˌɹɛpjʊˈteɪʃən/, contribution /ˌkɑntɹɪˈbjuʃən/, mechanism /ˈmɛk.ə.nɪ.zəm/
日本語話者が苦手な音：
- /r/ と /l/ の区別 — /l/ は舌先を歯茎につけ、/r/ はどこにもつけない: importantly /ɪmˈpɔɹ.tənt.li/, radically /ˈɹædɪkli/
- /f/ — 「フ」ではなく、上の歯と下唇で出す: efficient /ɪˈfɪʃənt/, scientifically /ˌsaɪ.ənˈtɪfɪkli/
- 子音の連続 — 間に母音を入れない: efficient /ɪˈfɪʃənt/, contribution /ˌkɑntɹɪˈbjuʃən/, importantly /ɪmˈpɔɹ.tənt.li/, tremendous /tɹɪˈmɛndəs/, countless /ˈkaʊntləs/
この動画での練習方法
- まず声を出さずに動画を最後まで聞き、知らない単語をメモします。
- まず0.75倍速で一文ずつシャドーイングし、慣れてきたら通常の速度に戻します。
- 自分の声を録音して元の音声と比べます。innovative, optimistic, reputationなどの単語に特に注意しましょう。
シャドーイングとは？英語上達に効果的な理由
シャドーイング（Shadowing）は、もともとプロの通訳者養成プログラムで開発された言語学習法で、多言語習得者として知られるDr. Alexander Arguelles によって広く普及されました。方法はシンプルですが非常に効果的：ネイティブスピーカーの英語を聞きながら、1〜2秒の遅延で声に出してすぐに繰り返す——まるで「影（shadow）」のように話者を追いかけます。文法ドリルや受動的なリスニングと異なり、シャドーイングは脳と口の筋肉が同時にリアルタイムで英語を処理・再現することを強制します。研究により、発音精度、抑揚、リズム、連音、リスニング力、そして会話の流暢さが大幅に向上することが確認されています。IELTSスピーキング対策や自然な英語コミュニケーションを目指す方に特におすすめです。