跟读练习: Simon Sinek | Start with WHY to inspire action (Super Quick Version) - 通过视频学习英语口语

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Probably the world's simplest idea.
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I call it "The Golden Circle" This little idea explains why some organizations and some leaders are able to inspire where others aren't.
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Every single person, every single organization on the planet knows what they do.
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100% Some, know how they do it.
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But very very few people or organizations know why they do what they do.
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By "Why" I mean what's your purpose, what's your cause, what's your belief?
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And why should anyone care?
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The inspired leaders and the inspired organizations all think, act and communicate from the inside out.
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Let me give you an example.
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If Apple were like everyone else, a marketing message from them might sound like this: "We make great computers, they're beautifully designed, simple to use and user-friendly.
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Wanna buy one?" Meh.
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That's how most marketing is done, that's how most sales is done, we say what we do, we say how we're different or how we're better and we expect some sort of behavior: A purchase, a vote, something like that.
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Here's how Apple actually communicates: "Everything we do, we believe in challenging the status quo, we believe in thinking differently, the way we challenge the status quo is by making our products beautifully designed, simple to use and user friendly.
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Wanna buy one?" People don't buy what you do, people buy why you do it.
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The goal is not to do business with everybody who needs what you have, the goal is to do business with people who believe what you believe.
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Again, the goal is not just to sell to people who need what you have, the goal is to sell to people who believe what you believe.
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If you um hire people just because they can do a job, they'll work for your money.
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But if you hire people who believe what you believe, they work for you with blood and sweat and tears.
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Something called the "Law of Diffusion of Innovation" The first 2.5% of our population are our innovators.
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The next 13.5% of our population are our early adoptors, the next 34% are our early majority, our late majority and our laggards.
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But if you want mass market success or mass market acceptance of an idea, you cannot have it until you achieve this tipping point between 15 and 18% market penetration.
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So, it's this here, this little gap that you have to close.
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Because you see, the early majority will not try something until someone else has tried it first.
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And these guys, the innovators and the early adoptors, they are more comfortable making those intuitive decisions driven by what they believe about the world and not just what product is available.
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These are the people who stood in line for 6 hours to buy an iPhone when they first came out.
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Leaders hold the position of power or authority.
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Those who lead, inspire us.
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Those who start with why that have the ability to inspire those around them or find others who inspire them.
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Thank you very much.

背景与情境

在现代商业和领导力中，理解“为什么”是激励他人和取得成功的关键。著名演讲者西蒙·西内克深刻地揭示了这一观点。他提出了一个概念，称为“黄金圈”，强调领导者和组织能够激励他人的原因在于他们明确自己的目标和信念。大多数人和组织知道自己在做什么，但只有少数人能够清楚地说明他们为什么而做。这一理念尤其适合在英语口语练习中运用，因为它不仅涉及语言使用，还关乎表达内心深处的情感和信念。

日常交流的五个重要短语

  • 我们相信挑战现状。 (We believe in challenging the status quo.)
  • 我们以不同的方式思考。 (We think differently.)
  • 我们的产品设计精美，易于使用。 (Our products are beautifully designed, simple to use.)
  • 人们并不是购买我们的产品，而是购买我们的信念。 (People don't buy what you do, they buy why you do it.)
  • 与其卖给需要你产品的人，不如与相信你信仰的人做生意。 (The goal is not to sell to people who need what you have, but to sell to people who believe what you believe.)

逐步影子跟读指导

如果你想提高你的英语口语能力，可以通过“英语影子跟读”来理解如何从听到的内容中提取信息。以下是一个逐步的指导，帮助你在影子跟读过程中更好地应对这一视频的难度：

  1. 了解文本内容：首先，通读以上短语并理解其含义，牢记“为什么”的重要性。
  2. 听视频：观看视频并将注意力集中在西蒙·西内克的语气、发音和语调上，记住所表达的情感。
  3. 分段跟读：将视频中的内容分成小段，用“英语口语练习”技术反复跟读，每次跟随他讲话的同时确保发音和节奏的准确性。
  4. 模仿与反馈：将自己的声音录下来，与原视频进行对比，找出可以改进的地方。
  5. 重复练习：持续调整和优化你的发音、语调和用词，直到你感觉自然为止。

通过这样的练习，不仅可以提高你对英语的理解，还可以增强你的表达能力，使你的交流更加有力量和说服力。这种方法也适用于雅思口语练习，有助于你在考试中表现出色。

什么是跟读法？

跟读法 (Shadowing) 是一种有科学依据的语言学习技巧，最初开发用于专业口译员的培训，并由多语言者Alexander Arguelles博士普及。这个方法简单而强大：您在听英语母语原声的同时立即大声重复——就像是一个延迟1-2秒紧跟说话者的影子。与被动听力或语法练习不同，跟读法强迫您的大脑和口腔肌肉同时处理并模仿真实的讲话模式。研究表明它能显着提高发音准确性，语调，节奏，连读，听力理解和口语流利度——使其成为雅思口语备考和真实英语交流最有效的方法之一。