Prática de Shadowing: Business Partner B1 Unit 4.1.1 - Aprenda a falar inglês com vídeo
Criando lição...
1
Whilst markets may be global, not all products are universal.
2
Multinationals need to analyze their target territories, adjust their marketing strategy, and adapt their products to meet local preferences.
3
China is a vast country with a rich elite and the world's largest middle class.
4
This makes it a highly attractive market to multinational companies.
5
There's a strong appetite for Western goods and brands.
6
Chinese consumers have their own preferences.
7
Therefore, product customization is an important consideration for selling into China.
8
This can affect both high -end luxury goods as well as mass -market consumer brands.
9
cars are one example at the luxury end of the scale
10
volvo launched a new high -end sedan in shanghai it is
11
customized for the chinese market they have removed the front passenger seat to make more room in the back
12
and added a host of luxury features why because wealthy chinese have drivers
13
and won't ever need the front passenger seat they want more
14
room in the back jaguar adopted a similar approach for their new sedan.
15
They didn't go as far as removing a seat, but they packed the rear with luxury features.
16
The focus is on chauffeur driven.
17
There's a lot of chauffeur driven cars within Hong Kong and mainland China.
18
It's a very unique product
19
that we think really appeals to premium customers who want a good experience in one of our cars.
20
But it's not just the richer consumers in China who are spending money on Western goods.
21
China's huge middle class is a good opportunity for mass market consumer brands.
22
But those global brands also have to adapt, even if only slightly.
23
For example, at the opening of Starbucks' flagship store in China, we could see that the Starbucks branding,
24
known all over the world, was different.
25
The words weren't there.
26
This made it clearer for consumers used to the Chinese alphabet.
27
The rest of the world associates Starbucks with coffee.
28
China, however, is the home of tea.
29
So in China, Starbucks has adapted the brand to specialize in selling a range
30
of premium teas whilst still offering the same Starbucks experience to consumers.
31
Some of the teas that they're going to sell in China, black tea with ruby grapefruit and honey.
32
And then there's a green tea with aloe.
33
So, you know, so that continues to reinforce that premium feel of Starbucks, right, that you're drinking something a little bit different.
34
And, of course, Starbucks also hopes to convert the Chinese to coffee.
35
You know, people say, well, why go to China because they drink tea and not coffee?
36
And I'm saying, what an opportunity.
37
We believe that the coffee consumption will continue to grow here.
38
And we want to set a standard for that growth.
39
China will continue to grow as a market for multinational companies wishing to appeal to the middle class and the wealthy.
40
And while the market continues to exist, so will novel adaptations of Western products in the Asian market.
📺 Mesmo canal
B12
Business Partner B1 Unit 2.1.1
Business EnglishUniversity StudentsWorking Adults
B11
Business Partner B1 Unit 5.3.2
Business EnglishWorking Adults
B11
Business Partner B1 Unit 4.3.2
Business EnglishDaily ConversationHigh School Students
A22
Look Book 3 - 3 - School Trip 1
TeensDaily ConversationHigh School Students
B22
Business Partner B2 Unit 4.1 Alternative video
Business EnglishUniversity StudentsWorking Adults
B22
Business Partner B2 Unit 4.3.1
Business EnglishWorking Adults
B23
Business Partner B2 Unit 2.3.1
Business EnglishUniversity StudentsWorking Adults
B27
Business Partner B2 Unit 1.1.1
Business EnglishUniversity StudentsWorking Adults
A222
Business Partner A2+ Unit 1.1.1
Business EnglishTravel EnglishWorking Adults
B22
Business Partner B2 Unit 1.3.1
Business EnglishWorking Adults
B28
Business Partner B2 Unit 1.3.4
Business EnglishUniversity StudentsWorking Adults
A22
Look Book 2 - 3 - School Trip 1
KidsTeensDaily Conversation
B11
Business Partner B1+ Unit 4.3.2
Business EnglishWorking Adults
B13
Business Partner B1+ Unit 4.1.1
Business EnglishUniversity StudentsWorking Adults
A22
Business Partner A2+ Unit 2.3.2
Business EnglishInterview EnglishWorking Adults
B22
Business Partner B2 Unit 1.3.3
TOEIC PrepBusiness EnglishUniversity Students
B15
Business Partner B1+ Unit 4.3.1
Business EnglishWorking Adults
B23
Business Partner B2 Unit 4.3.2
Business EnglishWorking Adults
A27
Business Partner A2+ Unit 1.3.1
Business EnglishDaily ConversationHigh School Students
A21
Business Partner A2+ Unit 2.3.3
Business EnglishInterview EnglishWorking Adults
✨ Vídeo recomendado
B1737
9 frases
if you wear nice clothes #denzelwashington #motiationalspeech #motivation
Business EnglishUniversity StudentsWorking Adults
B1396
6 frases
Not Everyone Can Be a Dad...
Daily ConversationHigh School StudentsUniversity Students
B1634
25 frases
My First Month Living Abroad
American AccentTravel EnglishDaily ConversationUniversity Students
B15,056
10 frases
How Watching Movies with Subtitles Boosts English Skills
Daily ConversationHigh School StudentsUniversity Students
A2633
13 frases
Discover a Day in the Life of Donald Trump
Business EnglishDaily ConversationHigh School Students
B1114
10 frases
You're not lazy. You're the product. #jayshetty #shorts
University StudentsWorking Adults
B22,529
12 frases
B2 Shadowing Practice Missing A Connection At The Airport
Travel EnglishDaily ConversationUniversity Students
B173
6 frases
Do you ever bargain when you shop?#greenyenglish #part1 #luyennoitienganh #hocmoingay #ielts
Travel EnglishTeensDaily Conversation
A21,485
14 frases
Hope Or Wish The One Question That Tells You Which To Use
TeensDaily ConversationHigh School Students
B1250
13 frases
Discover The Amazing Life Of Turtles
High School StudentsUniversity Students
B1396
17 frases
Grade 10 Unit 2 Reading
Daily ConversationHigh School StudentsUniversity Students
B171
5 frases
Do you prefer taking the stairs or the elevator?Bạn thích đi thang bộ hay thang
Daily ConversationHigh School StudentsUniversity Students
Vocabulário e dicas de fala para esta lição
Esta aula de conversação de nível B1 usa o vídeo “Business Partner B1 Unit 4.1.1”. As palavras que mais se repetem: China, Starbucks, consumer, tea, brand. Este vídeo tem 40 frases e 497 palavras para praticar shadowing. A fala dura 3:39. O falante mantém um ritmo estável de cerca de 136 palavras por minuto, confortável para o shadowing. Apenas 80% das palavras estão entre as 3.000 mais comuns do inglês, por isso o vocabulário é exigente.
Vocabulário principal deste vídeo
As 15 palavras mais avançadas do vídeo, com pronúncia e significado:
| Palavra | Pronúncia | Significado |
|---|---|---|
| multinational adjetivo | multinacional | |
| adapt verbo | /əˈdæpt/ | adaptar |
| premium substantivo | /ˈpɹiː.miː.əm/ | prêmio |
| chauffeur substantivo | /ʃoʊˈfɝ/ | motorista, chofer |
| sedan substantivo | /səˈdæn/ | liteira |
| preference substantivo | /ˈpɹɛf(ə)ɹ(ə)ns/ | preferência |
| wealthy adjetivo | /ˈwɛl.θi/ | rico |
| customization substantivo | adaptação, configuração | |
| customize verbo | /ˈkʌs.tə.maɪ̯z/ | personalizar, customizar |
| specialize verbo | /ˈspɛʃəˌlaɪz/ | especializar |
| jaguar substantivo | /ˈd͡ʒæɡ.wɑɹ/ | jaguar, onça |
| reinforce verbo | /ˌɹiː.ɪnˈfɔːs/ | reforçar |
| alphabet substantivo | /ˈæl.fəˌbɛt/ | abc, abecê |
| flagship substantivo | /ˈflæɡʃɪp/ | navio-almirante, capitânia |
| analyze verbo | /ˈæn.əˌlaɪz/ | analisar |
Gramática neste vídeo
As estruturas que o falante mais usa, com as palavras exatas do vídeo:
| Estrutura | No vídeo |
|---|---|
| Present perfect have/has + particípio passado — uma ação passada que ainda importa agora | have removed · has adapted |
| Futuro com “will” will + verbo — uma decisão, promessa ou previsão | won't ever need · will continue · will novel |
| Present continuous am/is/are + -ing — algo que está acontecendo agora ou nestes dias | are spending · you're drinking · I'm saying |
| Obrigação: must / have to / need to dizer que algo é necessário | need to analyze · have to adapt |
Pronúncia para ficar de olho
O falante usa 6 contrações e formas reduzidas, como didn't, I'm, they're. Diga-as na forma curta, do jeito que você ouve.
- Os sons de “sh” e “zh”: chauffeur /ʃoʊˈfɝ/, specialize /ˈspɛʃəˌlaɪz/, flagship /ˈflæɡʃɪp/, adaptation /ˌæd.æpˈteɪ.ʃən/, shanghai /ˈʃæŋ.haɪ/
- Palavras longas — acerte a sílaba tônica: adaptation /ˌæd.æpˈteɪ.ʃən/, consideration /kənˌsɪd.əˈɹeɪ.ʃən/
Sons difíceis para falantes de português:
- Consoante final — sem acrescentar um “i” depois: adapt /əˈdæpt/, alphabet /ˈæl.fəˌbɛt/, flagship /ˈflæɡʃɪp/, appetite /ˈæp.əˌtaɪt/, mainland /ˈmeɪnlənd/
Como praticar com este vídeo
- Ouça o vídeo inteiro uma vez sem falar e anote as palavras que você não conhece.
- Faça shadowing frase por frase na velocidade normal, repetindo cada uma até o seu ritmo ficar igual ao do falante.
- Grave a sua voz e compare com o original, prestando atenção a palavras como multinational, adapt, premium.
O que é a Técnica de Shadowing?
Shadowing é uma técnica de aprendizado de idiomas com base científica, originalmente desenvolvida para o treinamento de intérpretes profissionais. O método é simples, mas poderoso: você ouve áudio em inglês nativo e repete imediatamente em voz alta — como uma sombra seguindo o falante com 1-2 segundos de atraso. Pesquisas mostram melhora significativa na precisão da pronúncia, entonação, ritmo, sons conectados, compreensão auditiva e fluência na fala.